🙏 The Power of Targeting Only the Best Client Prospects Every business person or company needs great customers who translate into successful, satisfying relationships. And it seems that only the customers/clients who love your company and you will buy from you again or engage in long-term business. The rest vanish. In this spirit, I offer…
Real Estate Marketing Strategy After you’ve failed to convert your audience and spent a fortune on paid advertising, you might feel miffed at how to make digital marketing work. It’s a difficult job, however, if you choose the right systems with useful technology and have a dedicated marketer with you, you’re able to get the…
Why is Real Estate SEO in such High Demand? SEO remains as perhaps the largest source of new leads for search-savvy Realtors. Whether it’s Google, Bing, ChatGPT, Google AI/Gemini, or just listings on Realtor.com or Zillow, ranking algorithms can be mastered to build more exposure for you and your client listings. Real Estate SEO arises…
The High Cost of High Mortgage Rates As the brewing battle between President Trump and the FED intensifies, US homeowners face some anguish regarding mortgages and homeownership. With FED continuously creating excuses for keeping rates high with little evidence to support their decision, the housing market has suffered. Homeowners with mortgages can’t sell due to…
Californians are Leaving for Texas and Washington Each and every day, a new woke government setback hits California, so much so that even its cherished tech sector is weakening and people are leaving the state. The Golden State we all loved has been decimated by Democrat, woke-driven ideology, and pro-China investment and trade strategies combined…
Give the Gift of Travel You know all about the joy of travel. It’s lifted your spirit, empowered your confidence, and broadened your awareness of how the world is and could be. But many others haven’t had that pleasurable, healthy vacation getaway. And perhaps now, your heroic side is awakening, and this might be the…
Are You Ready for 2026? With home sales sagging to record lows this year, some Realtors might have trouble visualizing sales success for themselves. But like it is in any industry, where the mind goes, performance flows. It’s time to get ready. There’s so much pessimism saturating the real estate sector (e.g., Florida) that Realtors…
The State of Hotel SEO Travelers from Europe, Asia, South America and in North America conduct billions of searches for hotel rooms. Given the scarcity and cost of hotel accommodations, they may see the hotel search as the most important aspect of their itinerary planning. All travelers need a place to stay. SEO is a…
🔗How to Create & Pitch Content Occasionally, I come across or learn of an outstanding company and I like to mention them and relay how important their offer or business is. And I’ve discovered one that’s notable. I attended their online seminar this afternoon and enjoyed not only the insights into how they do their…
Website Traffic is Your Company’s Lifeblood Traffic is everything. Without visitors to your website, there is no impact, no content consumption, no brand building, no convincing sales pitch, no customer or sales revenue. In fact, when your site is never visited, it means your current customers are being wooed away by highly visible competitors. A…
US Jobs Outlook The March jobs report has shaken the Democrat media and is reaffirming the positive effect of tariffs and government waste control. March’s job growth wasn’t supposed to happen, and April’s might not be positive, but the re-industrialization plan looks to be on the mind’s of US and foreign companies. Most expect a…
US Real Estate & Housing Market The US housing market forecast has a wide variety of information and views depending on the interest of readers such as buyers, sellers, Realtors, mortgage agents, home flippers, builders, politicians, and more. Although the newly elected Trump government is a boost for the US economic outlook, its first year…
Help, Our Digital Marketing Strategy Isn’t Working! When sales and revenue begin to decline and you see competitors scoring big wins, you have to let go of the disappointment and launch into action! What’s worse than seeing your visitors, leads, sales and customer base diminish, is when you don’t have a plan to revive them….
Ia a Buyer’s Market Shaping Up in 2025? Time passes and with each political, economic and business trend, the housing market is impacted. From Florida to Dallas to Denver and Los Angeles, we’re seeing a big growth in home listings. It’s giving optimism to buyers about their dream to own a home and begin accumulating…
Compare Lowest Home Mortgage Rates Housing markets from Boston to Tampa to Los Angeles and Denver all crippled by the mortgage rate locked-in effect. Sellers can’t afford to sell their homes and adopt a new mortgage at a higher rate. For mortgage agents, it’s a frustrating situation as they wait for mortgage holders forced to…
Find a Travel Agent Near You! Use Google search to find travel agents, advisors and planners near you. More Travel Marketing Tips for Travel Agencies Get help for your travel business with insights on effective travel content marketing strategy, travel agency branding, as well as how to reach global travel audiences.
Finding Houses for Sale Finding a home for sale today isn’t easy. The shortage of single-detached homes in most of the country makes your search frustrating and a Realtor’s job tough if they take the project on. You’ll be paying them 2 to 3% commission on the price of the property, so you’ll want to…
Real Estate Leads With the decline of US mortgage rates, lower taxes, and deregulation on the Trump agenda, real estate agents are getting excited about the year ahead. The forecast for the 2025 housing market is positive despite some fleeting fears of inflation, foreclosures, and still high mortgage rates. The key to the housing market…
Migration in the US – Where is Everyone Going? A study by John Burns Research & Consulting shows fewer Americans are still on the move between cities and states. However, mobility has decreased back to normal levels post-pandemic. 2025 and the next 5 years should see increased migration due to shifting economic activity acoss the…
Best Cities to Buy Real Estate in 2024 We’re nearing 2025 with a new incoming, pro-business, deregulating, lower-tax President and it’s going to have millions of Americans thinking about a move — either across town or to another metro area where life is more affordable and enjoyable. While jobs and personal economics rule, buyers are…
Sales Growth in the California Housing Market When home supply dips below 5 months inventory, it’s said to be a sellers market. In California in July, home inventory hit 2.9 months supply, up from 2.5 months last July, making the Golden State clearly a long way from being a buyer’s market. Despite intense demand, unsold…
Rate Forecast: Are Lower Mortgage Rates Ahead? Will the FED lower rates in Mid September? And by how much? The next FOMC meeting will take place on September 17-18, 2024. If you’re a mortgage agent, these promise to be some lucrative times ahead as the refinancing wave begins. Actually, it’s already started and the banks…
5 Year Forecast for the Housing Market What does the market crystal ball indicate about the 5 year outlook for US residential real estate markets? As the information below points out, the market is at its worst in 2024, mirroring 1992 numbers. Now it’s in waiting for a release from the shackles of high interest…
Sell My House Now! Now in late 2024, more owners are listing their homes. Everyone’s anticipating the unthawing of the market, and with that, you’ll have more competition for a good price. Prices have plateaued and could fall as a bit of recession takes hold. They all want to sell fast, yet buyers are reticent,…
Empowering your Tour Business The travel trend is certain. Tours are in big demand and tour companies are becoming much more profitable. Of course, we’re assuming tour company owners are marketing strongly and getting the reach, impact and engagement needed to build an audience that trusts their brand, people and services. On that note, I’m…
Dreaming of a Housing Market Crash? Both buyers and sellers in the real estate market are sensitive to market crash indicators and hype in the media. And when we hear commercial real estate is at risk of a market crash, buyer’s are on the alert. The exodus from urban areas, remote work, rising taxes in…
Hottest Housing Markets 2024 NAR has released its new list of the hottest housing markets across the US and it’s a wild collection of hard-to-figure-out locations. When’s the last time Buffalo, Cleveland and Cincinnati topped the most desirable housing markets in America? The hottest list this spring gives us a strong hint about the desperation…
Are Homeowners Getting Ready to Sell? While a few more buyers are able to buy a home, given savings and improving incomes are sellers willing and able to sell their homes? Buyers aren’t sure whether home prices will rise or fall this year, even if experts predict price rises. For sure, listings are up and…
Are Home Prices Going to Rise or Fall? The February housing market reports from Redfin, Zillow and NAR shows home prices are rising. Other reports show buyers are optimistic about buying, perhaps in 2024. And housing supply is growing via new construction and more resale homes being listed. If mortgage rates were to fall 1%,…
Marriott Hotels & Resorts Perhaps the most preferred hotel brand for travelers in the US and across the globe in Marriott Hotels. Marriott Hotels & Resorts is a brand of International-based Marriott International, Inc. in Bethesda, Maryland, and represents a legacy of premium hospitality and diverse offerings. Offering almost 600 hotels and resorts, with more…
Air Canada Vacation Packages Canada’s premier Airline, Air Canada, is well recognized around the world with the world’s elite travelers for its impeccable service, safety, reliability, comfort, friendliness and destinations. They emphasize safe and flexible travel, with travel protection plans, free checked bags, and flexible booking options that allow changes or cancellations with a full…
Mountain Bike Marketing The global phenomenon of mountain biking is still in gear in 2025. While spending has slowed, it’s shifted mountain bikers choice of bikes, parts and even mountain biking vacations. It’s changed the demand profile, but smart bike marketing organizations know those who market well could capture even more of the market. Change…
Essential Property Management Services to Fuel Growth Professional property managers do much more than manage properties. They build value and revenue performance continuously to meet the ever-rising expectations of owners. There are many services you provide as we discuss here, but one service provides the most lasting business boost for property owners. In fact, as…
Dream Homes – America’s Luxury Homes What never seems to die is the quest for beautiful, exotic and even palatial homes. Both American and foreign buyers buy luxury properties in the US as a lifestyle investment. Within the property, more of their living and business engagements take place meaning it is a focal, interactive venue…
2024 Weather Forecast: Warmth on the Way What an interesting time it is for weather across North America, with some changes taking place that will take many people off guard — challenging popular beliefs about our climate. It looks like a great summer is in store for us across the US and Canada with some…
Are Home Prices About to Rocket? Everyone is waiting for interest rates to fall. That’s because those rates are what’s stopping the housing market specifically. High rates harm a lot of industries, but real estate is worst hit. It will recover quickly when rates go down. It’s those unwelcome interest rates that are preventing most…
Weather Outlook for New York City NEW YORK CITY WEATHER About Typical New York City Weather New York City similar to Boston MA, experiences a humid subtropical climate, characterized by hot and humid summers and cold winters. Accuweather Forecast NYC: After a cooling trend in May, the summer of 2023 in New York City could…
The Rolling Question of a Housing Market Downturn Another year has passed, with buyers and sellers asking whether the housing market could crash? Would that be a good event for buyers, the homeless, and as a launch pad for a 2024 housing market resurgence? There are economists and housing market experts who extoll the…
Gasoline Price Predictions As inflation persists and oil prices rise, the forecast for gasoline prices is as well. You might be very happy to own an EV. Gasoline prices are up 2.65% in the past 5 days, yet are down yet again 2% today. Can anyone possibly forecast gasoline prices? It seems they’re struggling which…
NASDAQ Forecast The good performance of the NASDAQ listed stocks show investors believe in the tech sector, and that it has the only path to profitability against Dow, Russell and S&P stocks. The NASDAQ’s 17.8% price growth year to date is surprising, but can it be sustained? Tech can find a way to profitability…