Real Estate Marketing Packages
2024’s spring market home sales surge awaits and we wonder how many Realtors are creating a strategy to maximize their lead generation funnel for 2024?
My Linkedin survey revealed agents are fixated on their current prospect list and word-of-mouth leads. You can power up word of mouth via digital marketing. After all, it reaches all sellers and buyers and introduces you. They choose you when you’ve established your name, relevance and capabilities over time. You become sticky and significant.
What you need is a free, organic marketing machine that positions you as most significant — that’s who they choose. Then when you advertise on Google, FB, Linkedin, Realtor.com, Zillow.com, or Instagram, you’re recognized and your ads generate impact. Strangers don’t do well.
What my impressive Real Estate Marketing Packages delivers:
- great resources fused together strategically to generate maximum impact
- the best value for your marketing budget
- expert content development for best-ranking results and high traffic and exposure
- top visibility on Google and Bing
- building your social media connections and building visibility with them
- lots of top of funnel traffic (buyers, sellers, influencers)
- highly qualified leads
- a persistent presence that builds trust and conviction that you’re the only agent for them
“The only agent for them.” That’s powerful brand positioning which eliminates all other competing real estate agents, brokers, and advice, as if they don’t exist.
Customized to Suit You
You can review the real estate marketing packages below, and then customize as per your needs.
3 Simple Choices for Service Packages
The 3 thorough service packages below are crafted to provide the best results in visibility, reach, impact, engagement and lead generation.
This is the classic turnkey real estate marketing services package that creates a strong foundation for you to build on, on your own. With the hard work out of the way, and some guidance, you can execute your successful digital marketing strategy.
- set up a new FTP or RETS IDX or other hosted website and make it Google friendly
- conduct appropriate technical SEO and content audits and optimize where necessary
- optimize your content (main site pages and featured listings)
- 20 pages/blogs of original, epic and engaging content to educate, entertain, and persuade and rank well
- 3 epic posts which become anchor content for your site for rankings on Google and Bing
- set up social pages, build new connections and create 2 months of Twitter and Facebook posts
- training and consulting with you about digital marketing strategy and conversion optimization
- set up Facebook, AdWords and Linkedin advertising accounts
- 6 optimized landing pages for ppc ad campaigns
This solution provides significant long-term value with accumulated content, social postings and brand reputation built continuously.
- Complete hosted, responsive-designed website with IDX MLS integration and lead form/management plus CMS
- free plug-ins that integrate with your site (choose the ones you want)
- multiple mini-sites for towns or neighborhoods
- full optimization of your website pages, blogs, and mls listings for Google and for improving conversion rates
- optimize a minimum 2000 MLS listings pages and their content (if possible)
- optimize Google local business maps listing and registration with directories
- 100 optimized, original, unique real estate blog posts per year including 20 EPIC-level posts (not outsourced junk)
- 35 pages of unique, local-focused content
- optimized, compelling and persuasive copywriting throughout
- creative marketing ideas to help you get an edge
- major outreach and link-building campaign — reaching influencers with content they need
- social media excellence – creating positive brand image strategy to set you above the rest
- social media plan to create and distribute sharable content and achieve relevant goals
- setup Facebook account plus daily Facebook posts and strategy to create friends
- intense engagement and follower campaign on social media — engaging on lifestyle, investment and Realty matters, and also associating with quality brands and businesses in your area.
- PR outreach plus link building for SEO
- 1 contest with prize for social media each month
- active development of your significant, personalized, unique value proposition and brand image
- paid Google Ads, Instagram, and Facebook Advertising campaigns included
- custom landing pages for your advertisements optimized for your sales funnel
- actionable analytics reports
There’s going to be more deliverables here. As time passes, we can accomplish many other small projects that will add to your regional dominance. Whatever adjustment in approach and content we need to do, we will get it done.
I’ll be visiting you, strategizing individual property sales with you. I’ll be working closely with you and we’ll be leveraging conventions, open houses, and other events. This is all about you building a leadership position.
- complete hosted, responsive real estate website with RETS IDX MLS integration and Lead forms/management and CMS
- 35+ pages of local-focused content
- $500 of social media advertising per month plus campaign management/reports
- optimize 500 MLS listings pages (your local mls feed) and their content
- optimized Google local maps/business listing
- 52+ optimized real estate blog posts per year with graphs or photos
- AI-assisted graphics for social media and banner advertising campaigns
- social media excellence – building positive brand image to set you above the rest
- social media plan to create and share sharable content and achieve relevant goals
- custom-designed Facebook, Twitter, and Linkedin pages
- daily social posting to keep your message and credibility front and foremost
- Intense follower campaign on social media
- active development of your unique value proposition
- Adwords and Facebook Advertising campaign
- Realtor brand image strategy
- PR outreach plus link building for SEO
Visualize us getting this done. We can conduct a weighted campaign where you get leads quick, since I know you want to capture them right away so you can fund a professional years-long or more campaign.
I’ll likely be working with you for many years, so let’s get this set up professionally and strategically so all channels deliver leads to you. Everything in these packages can be negotiated. Hopefully, they help you decide on the services that are essential to you. Your confidence and satisfaction are the keys.
I’ve worked with Realtors in many US cities and I’m looking forward to serving you reliably, consistently and professionally.
Contact me now at 416 998-6246.
Get the visibility and sustained lead generation you need through 2023 through the next 5 years. These packages for designed for Realtors in Los Angeles, San Diego, Sacramento, San Jose, Phoenix, Charlotte, Tampa, Sarasota, San Antonio, Malibu, Denver, Dallas, Fort Worth, Houston, Raleigh, Fresno, Santa Clara, Reno, Portland, Washington, Irvine, Nashville, and Sunnyvale. Home buyers and sellers are searching online in Salt Lake City, Riverside, Rancho Cucamonga, Oakland, Arlington, El Paso, Costa Mesa, Raleigh, Jacksonville, St Petes, Oklahoma City, Colorado Springs, Albuquerque, Tacoma, Glendale, Oceanside, Long Beach, Huntington Beach, Carlsbad, Santa Clarita, Henderson, Las Vegas, and New Orleans.
Let’s look into the opportunity and discover what potential digital marketing might provide.