Complete Digital Marketing Packages
Realtor’s challenge this year is to build reach and leads in a very competitive online landscape. Superficial approaches just won’t work in 2021/2022, and won’t produce over the next 5 years.
You need a more comprehensive, digital marketing service plan to create that reach to a new generation of buyers, and to build trust and credibility with sellers for the next decade. Market leaders are always focused on sustained sales leadership.
Whether you’re a seasoned residential Realtor or one who is gaining sales regionally, online visibility is the first step to home sales success. This website for instance, at its peak enjoyed 90,000 visitors per month. What would that kind of visibility do for your lead generation? Much more is possible.
There’s a lot your real estate marketing package has to achieve. It is not only a design issue, or advertising issue, so a squadron of digital marketers isn’t the route to follow. Instead, a real estate marketing service package must be built on a foundation of expertise, trust, and a solid UVP. That takes painstaking effort and attention to build, which makes these expert level service plans stand out as the only ones you should choose.
Expert content strategists use those fundamentals to make you and your website the center of the universe for buyers and sellers.
One of 3 Service Packages is Right for You
The 3 thorough packages below are crafted to provide the best results in visibility, reach, impact, engagement and lead generation.
These services are designed for serious Realtors who intend to grow to become the market leader. Market leadership is there for whoever wants it. Those with the audacity and good judgement to build an unbeatable magnetic presence is what makes other agents to fade away into the background.
Let’s Make You the Most Visible Realtor
Why are you invisible to buyers and sellers? It’s likely lack of content, strategy, tools, and effort.
Top Realtors have positioned themselves powerfully in front of everything so prospects see no one else. It’s not whether you’re the best, it’s how you dominate visibility and deliver a message of real value. This is why top sales leaders get taken seriously and why they get all the calls.
Your real estate marketing package will build your brand and put you in front of buyers and sellers. You can read more about the 4 steps to building visibility and branding for an unstoppable advantage.
Agencies don’t have time or budget to deliver thorough, customized and original content and execution, and unfortunately they fake it via ppc ad spend, automated lead generation via weak sources, and outsourced junk. It creates low quality leads. That’s why working with a real estate marketing specialist as your right hand man is so important. The provider you choose really tells everyone where you believe your career.
And I’ll ensure you have other great marketing specialists for specific key projects (e.g., video).
A Model of Success: Faris Realty is building a strong regional real estate brokerage in Canada. Their growth in sales and visibility is nothing short of astonishing. They are everywhere and expanding in their market. FarisVIP is an interesting strategy to establish a unique brand for sellers who feel they deserve special treatment and buyers who desperately want first access to homes for sale. FarisRealty uses SEO, content, social media, Youtube videos, contests, along with mls listings pages that calmly urge to you to sign up! They don’t go overboard and it’s all tasteful and easy to comprehend. Multiple channels create a nice unified experience and it all comes to focus on their website where buyers can dive into mls listings.
Clearly, Faris Realty has sought market leadership and they’re owning it.
Why you’ll prefer the services in these real estate marketing packages:
- you’re on your own and you need someone versatile, helpful, highly skilled, adaptable and responsive to help you
- you want to focus on clients and closing leads not suffer through DIY digital marketing
- content quality expectations are high and you don’t have nearly enough time to do the research
- consistent, fresh and updated text and visual content is required, every day, because the web is all about now
- your social and Web content must get your unique value proposition across and set you apart as the best
- Google SEO and rankings are very challenging and you’ll have a 22 year seasoned expert search engine optimizer and author working specifically for you
- you must build your brand image as authentic, trustworthy, and reliable before clients will work with you
Tens of thousands of Realtors have thrown their budget fully into ads to discover it isn’t sustainable and there is no equity. In fact, it can damage your agent differentiation.
If these don’t fit your needs exactly, contact me at 416 998 6246 or email to firstname.lastname@example.org to discuss a completely customized solution. I’m ready to help you become the market leader and do it your way. See these real estate marketing packages filled with the right deliverables to grow your business.
This is the classic turnkey real estate marketing services package that creates a strong foundation for you to build on, on your own. With the hard work out of the way, and some guidance, you can execute your successful digital marketing strategy. If you find later that you’re not able to get the leads you want, you can always talk to me about ongoing consulting.
- set up a new FTP or RETS IDX or other hosted website and make it Google friendly and social friendly
- optimize your content (main site pages and featured listings)
- 20 pages/blogs of original, epic and engaging content to educate, entertain, and persuade and rank well
- 3 epic posts which become anchor content for your site for sustained rankings on Google and Bing
- set up social pages and create 2 months of Twitter and Facebook posts
- conduct appropriate technical SEO audits and optimize where necessary
- training and consulting with you about digital marketing strategy and conversion optimization
- set up Facebook, AdWords and Linkedin advertising accounts
- 6 optimized landing pages for ad campaigns
The MSLP packs incomparable value and power. No other Realtor marketing service package can beat it. You’ll become the leading realtor in your city. (Note: I’ll work with your photographer, videographer, staff, and other professionals who bring very high level skills and I welcome the opportunity to work with expert producers).
- Complete hosted, responsive-designed website with IDX MLS integration and lead form/management plus CMS
- free plug-ins that integrate with your site (choose the ones you want)
- multiple mini-sites for towns or neighborhoods
- Lead Capture Forms and new Listing Notifications
- full optimization of your website pages, blogs, and mls listings for Google and for improving conversion rates
- optimize a minimum 2000 MLS listings pages and their content (if possible)
- optimize Google local business maps listing and registration with directories
- 60+ optimized, original, unique real estate blog posts per year including 20 EPIC level posts (not outsourced junk)
- 35 pages of unique, local-focused content
- optimized, compelling and persuasive copywriting throughout
- creative marketing ideas to help you get an edge
- major outreach and link building campaign — reaching influencers with content they need
- social media excellence – positive brand image to set you above the rest
- social media plan to create and distribute sharable content and achieve relevant goals
- setup Facebook account plus daily Facebook posts and strategy to create friends
- intense engagement and follower campaign on social media — engaging on lifestyle, investment and Realty matters, and also associating with quality brands and businesses in your area.
- 1 contest for social media each month
- email drip campaign + enewsletter
- active development of your significant, personalized, unique value proposition and brand image
- paid Google Ads, Instagram, and Facebook Advertising campaigns included
- custom landing pages for your advertisements optimized for your sales funnel
- actionable analytics reports
There’s going to be more deliverables here. As time passes, we can accomplish many other small projects that will add to your regional dominance. Whatever adjustment in approach and content we need to do, we will get it done.
I’ll be visiting you, strategizing individual property sales with you. I’ll be working closely with you and we’ll be leveraging conventions, open houses, and other events. This is all about you building a leadership position.
- complete hosted, responsive real estate website with RETS IDX MLS integration and Lead forms/management and CMS
- 35 pages of local-focused content
- optimize 500 MLS listings pages (your local mls feed) and their content
- optimized Google local maps/business listing
- 52 optimized real estate blog posts per year with graphs or photos
- social media excellence – positive brand image to set you above the rest
- social media plan to create and share sharable content and achieve relevant goals
- custom designed Facebook, Twitter and Linkedin pages
- daily social posting to keep your message and credibility front and foremost
- Intense follower campaign on social media
- active development of your unique value proposition
- Adwords and Facebook Advertising campaign
- Realtor brand image strategy
- beautifully designed and actionable analytics reports
Keep in mind that as we work together, my services will increase and improve. I’ll develop much expertise in your local market and build even more compelling content that your prospects will find irresistible.
Don’t worry about your geo location. The local online markets are my specialty – including Vancouver, Toronto, Los Angeles, San Diego, San Francisco, Dallas, Denver, Boca Raton, Tampa, Boston, New York, Atlanta and more. Focus on your dream of growing your real estate leads and becoming the market leader. You can do this.
Contact me now at 416 998-6246.
Rankings and Traffic — Real Estate Leads
The key to a powerful real estate marketing package strong online reach, omnipresent visibility, a great value offer, a website that converts leads, and a lead conversion process that captures leads quickly. Let’s feed your lead funnel with more leads, and prime that channel to generate more sales.
Are you ready for some innovative real estate marketing packages? Get the visibility and sustained lead generation you need through 2022 to the next 5 years. Packaged services for Realtors in Charlotte, Tampa, Naples, Sarasota, Port Charlotte, Anaheim, San Antonio, Detroit, Cincinnati, Beverly Hills, Malibu, San Jose, Fresno, Santa Clara, Reno, Sacramento, New Haven, Palo Alto, Portland, Washington, Irvine, Nashville, and Sunnyvale. Home buyers and sellers are searching online in Salt Lake City, Riverside, Rancho Cucamonga, Oakland, Arlington, El Paso, Costa Mesa, Raleigh, Jacksonville, St Petes, Oklahoma City, Colorado Springs, Albuquerque, Tacoma, Glendale, Oceanside, Long Beach, Huntington Beach, Carlsbad, Santa Clarita, Henderson, Las Vegas, and New Orleans for houses for sale. Let’s make sure your brand is in front of them, and drawing them in.