🍁 Why Canadians Still Make a Great Choice for Outsourcing The world is an expensive place to do business in and it won’t be getting cheaper. As you know with the US tariffs, the economy is seeing a supply crunch and inflation affecting all business sectors. Finding a way to reduce your costs while accessing…
It’s a Good Time to Be American, But Not Canadian Talk about being between a rock and a hard place, Canadians are finding themselves stuck between two politically opposite politicians. If it continues, the country could fail. Tomorrow, we’ll see how the US stock market reacts to the passing of the One Big Beautiful Bill,…
Are you Ready for the Sales Boom in 2026? Buyers, Sellers, mortgage agents and Realtors might not be visualizing 2026 well enough. Visualizing your outlook as an agent is essential to preparation and motivation. Because at some point, with lower mortgage rates, buying and selling, and refinancing become viable again. That’s going to rev up…
Have you Given Up On SEO? SEO has been in vogue in digital marketing for over 30 years, before I started in 1998. And for the last 15 years, the rumors of SEO is dead were part of the buzzword narrative, to sell more SEO. In reality, the doomsday phrase should have been “SEO is…
The Untapped Wealth of Search Engines In other posts, you saw how much consumer online search traffic there is – trillions of searches by consumers actively seeking products/services — to fulfill their intent. It’s not like social media where users are inundated with irrelevant, low-intent topics/ads they have little interest in. And social doesn’t connect…
Home Buyer Traffic Falls along with Builder Sentiment NAHB reports a decline in homebuilder sentiment and they cite high mortgage rates, economic uncertainty and import tariff wars as the cause. The builder sentiment survey showed a decline of 2 points to 32, the 3rd lowest point in 10 years, and only the second decline since…
🏆 A Business that Beats Them All If you’re chasing stocks as a FOMO stock market investor right now, I want to ask you if there might be a better investment option in launching an online business with all the bells and whistles focused on real, lucrative markets? In this post, we explore one such…
Visibility is Everything Whether you’re in the travel business or in real estate sales, being discovered and getting your message heard is paramount. And I’m reminded of what SparkToro’s well-known CEO and co-Founder, Rand Fishkin said recently — that discovery is the next big marketing objective, ahead of clicks. Because as he puts it, being…
First-Time Buyers Average Age a Troubling Statistic Stats from NAR shows the age of first-time homebuyers keeps rising. Yes, it’s a problem. The stat actually reflects the greater problems of the economy and the population, that life is becoming unaffordable for most, and that few politicians and corporations are willing to do anything about it….
10 Best Home Renovation Ideas With spring arising and a whole range of new cities expected to see rising demand for homes and perhaps higher prices, investors and homeowners are considering a renovation, rehab, or remodelling type project. The value and extra enjoyment and utilization you can get from the renovation or addition plays a…
How Will Tariffs Affect the US Housing Market As we head into the spring buying season, buyers and sellers are confused and curious about the effect of Trump’s import tariffs and how it will play out. Aside from potential higher building costs are a host of other factors that are discussed below. It’s not an…
Housing Market Update for Colorado Springs, CO How does the housing market look in Colorado Springs? Take a look at why homebuyers are so eager to own a home in this amazing city. View the recent home sales trends including prices, new listings, and more. Median House Price Price Growth Days on Market Growth $450,000…
US Real Estate & Housing Market The US housing market forecast has a wide variety of information and views depending on the interest of readers such as buyers, sellers, Realtors, mortgage agents, home flippers, builders, politicians, and more. Although the newly elected Trump government is a boost for the US economic outlook, its first year…
Successful Owners Know: SEO is Still Your Best Business Asset With all the never-ending challenges pressing you as a small business owner (taxes, high interest rates, inflation, regulations, wage demands, customer stress, reputation, customer acquisition, and trade tariffs), you might find it tough to get bold, adventurous and focused about your marketing. Yet marketing is…
Blogs Drive Engagement, Leads & Revenue Today, with the competitive noise, spam and AI-generated material on social media, blogs, websites, customers need travel agencies or Realtors that are relevant, authentic and trustworthy. Your blog is ideally suited to communicate the values they respect and the offer that matches their intent. When a blog is designed…
Trending Cities and Opportunities in Rental Housing Investment A discussion of investing in rental housing is still an important one today. Investing in real property has rarely been a bad idea. Knowledgeble about trending factors in demographics, local economies, wages and employment stats, you’re ready to choose properties in the cities and towns you like…
Toronto Housing Market Bubble Torontonians have that sinking feeling, with highly indebted home owners and credit leveraged consumers facing something truly unpleasant. If the regular challenges of homeowners aren’t enough, the Trump tariffs starting today, deliver big implications for Toronto’s housing scene. Any retaliation from Premier Ford and Justin Trudeau, sends the damage into overdrive….
Should You Move to Calgary Alberta? Long ago, I faced this decision about whether to make a long scary journey to access the great employment opportunity in Alberta. I decided to move to Calgary. It was an eye-opening, exciting move and I found it much easier to find employment and enjoyed short commutes. The photo…
Calgary Housing Market Improves Slightly vs Last Year CREB’s year-end report on the Calgary housing market showed home sales were down 3% from last December, but still well up from long-term averages. Time moves quickly and the past performance of the Calgary real estate market is only a weak guide as to where it’s heading….
US Homeowners Facing a Home Insurance Crisis The wildfires in Malibu and Pacific Palisades communities of Los Angeles are the latest threat to the home insurance sector across America. The situation is well-documented yet reports don’t always cite the real underlying causes of the high cost. Hurricanes can’t be prevented of course, but the situation…
York Region Radar Cameras Outrage Over Capricious Use of Photo Radar System for Revenue Generation York Region is in financial trouble. In the midst of challenging financial times for tax payers, York Region’s board of directors and councillors are making life really tough for constituents. Spending as we see below is out of control, not…
Toronto Housing Market Report 2024 was a slow year again for Toronto Realtors, sometimes agonizingly so, yet sales did increase by 2.6% vs 2023. It was a year of the fear of higher for longer interest rates and rising long-term bond yields which gaves little hope for homebuyers hoping to buy a property in one…
Florida Real Estate Market The Florida housing market is one of the most desirable to Americans and foreign buyers, but of late, it’s lost some its glitter. But is a home in Florida ever a bad idea? Notwithstanding the US cost of living and affordability challenges which plague Florida too, this state typically thrives as…
Will Home Prices Fall? Renters have been hoping and praying for an ease in rent prices across the country for many years. Unfortunately for renters, rent prices are forecasted to rise over 2025/2026. The reason for this is the positive economic outlook with the incoming Trump administration. Stronger employment and wages, more consumer spending, lower…
Zillow Real Estate Company Zillow has established itself as the most significant and successful real estate marketplace on the Internet. It’s a key source of buyer and seller leads for real estate agents across the country from Massachusetts to Florida to Texas and California. For prospective home buyers, its website provides accessible, easy-to-use real estate…
Leveraging Housing Market Ads I know you’re aware that being visible to millions of home buyers and sellers via Google, YouTube, Facebook, Instagram, Linkedin and Twitter (X) could be a wonderful thing. So the question then becomes, why aren’t you leveraging real estate ads in your real estate marketing strategy? I know, it’s likely because…
Where is the Housing Market Headed Now? Last month, Lawrence Yun, NAR’s chief economist held a conference to discuss the direction of the housing market. It’s good timing because this extreme conversion in US government philosophy is giving housing market forecasters big headaches. Which way will the US economy and housing market go? Zillow’s senior economist…
Finding Houses for Sale Finding a home for sale today isn’t easy. The shortage of single-detached homes in most of the country makes your search frustrating and a Realtor’s job tough if they take the project on. You’ll be paying them 2 to 3% commission on the price of the property, so you’ll want to…
Real Estate Leads With the decline of US mortgage rates, lower taxes, and deregulation on the Trump agenda, real estate agents are getting excited about the year ahead. The forecast for the 2025 housing market is positive despite some fleeting fears of inflation, foreclosures, and still high mortgage rates. The key to the housing market…
Migration in the US – Where is Everyone Going? A study by John Burns Research & Consulting shows fewer Americans are still on the move between cities and states. However, mobility has decreased back to normal levels post-pandemic. 2025 and the next 5 years should see increased migration due to shifting economic activity acoss the…
Best Cities to Buy Real Estate in 2024 We’re nearing 2025 with a new incoming, pro-business, deregulating, lower-tax President and it’s going to have millions of Americans thinking about a move — either across town or to another metro area where life is more affordable and enjoyable. While jobs and personal economics rule, buyers are…
What Kind of Content Makes a Realtor Look Good? Content is the medium of online real estate. Without content, no one gets found, gets their message across nor is respected and trusted by buyers or sellers. Content needs to make you look great. It’s not a vanity thing though. Looking great means they think you’re…
Solving the Challenge of Converting Leads to Sales In every business sector, in real estate, travel, or SaaS software, visitors abandon their shopping carts for many reasons. So let’s use that as our metaphor for losing leads — abandonment. Because if they don’t become qualified prospects in your pool — you were abandoned. At any…
Real Estate Marketing for 2025 Boom The election of Donald Trump as US president is expected to generate a booming US economy, and the housing market will definitely benefit. You can feel the enthusiasm already, and I’m looking forward to working in the real estate sector again. As a real estate agent or broker, you’re…
How to Increase Your Real Estate Lead Conversion Rates If you were to double or triple your online real estate lead conversion rate, how would that factor into your commissions? You’ve likely asked “how do I convert more of my Website leads?” so here’s a number of things you need to do. establish a great…
Boston Real Estate Market Is it a good time to buy a house or condo in Boston? The data is somewhat conflicting depending on the source. Redfin, GBAR and Zillow are showing prices trending down fast so it seems the market will need some support or this could get grim in September. The market was…
US Home Foreclosures Take an Upturn in July Tens of millions of Americans financed or refinanced their homes during the Covid Pandemic downturn. And this year and next, they’ll be forced to renew at much higher lending rates. It’s expected to be only a small factor in the 5 year housing market outlook, and likely…
5 Year Forecast for the Housing Market What does the market crystal ball indicate about the 5 year outlook for US residential real estate markets? As the information below points out, the market is at its worst in 2024, mirroring 1992 numbers. Now it’s in waiting for a release from the shackles of high interest…
Mississauga Housing Market A quick look at home prices in Mississauga should raise some homeowner’s eyebrows. It would appear a trend away from Mississauga is underway. This might be a reflection of the slowdown in the Ontario economy, particularly manufacturing where Mississauga is so strong. In July, however the slowdown appeared to be significant. It’s…
Sell My House Now! Now in late 2024, more owners are listing their homes. Everyone’s anticipating the unthawing of the market, and with that, you’ll have more competition for a good price. Prices have plateaued and could fall as a bit of recession takes hold. They all want to sell fast, yet buyers are reticent,…