Building Trust in Travel Web Marketing Trust is a big factor in business. From job interviews to lending to word of mouth, trust is an important consideration in everything we do. Even when travel consumers like what you offer, trustworthiness is a decision that will come into play, especially in the moment just before they…
How to Promote Your Travel Blog in 2024 It’s never been more difficult for bloggers in any sector to succeed than right now. As the housing, stock market or travel blogger yourself or for a client, you face stiff competition online. You’ll need to step it up to become more creative, resourceful and promotional. Because…
Tips for Better Real Estate Marketing in 2024/2025 Hundreds of thousands of real estate agents are hopeful heading into 2024, given the experts predict a big jump in listings and sales. The sales number forecast is fine, but the listing numbers are the big opportunity. You didn’t have listings, but it looks like sellers are…
Google Stock Price Outlook Google Alphabet is one stock many analysts are giving the green light on. The company’s stock has grown 59% this year and as you’ll read below, analysts believe it has continued upside. Google is looking to cash in on Generative AI but a question remains as to how this will affect…
The Special Needs of Silicon Valley Companies Silicon Valley is that region in southwest San Francisco Bay where thousands of tech-related companies have established their primary business location. Entrepreneurs, financiers, and talent all come here to experience this haven for entrepreneurs. Yet the days of easy money are behind us. Yes, investment in AI and…
A Focus on the Core Essentials that Create ROI Every once in a while, marketers must review their performance and their tools, learning, channels, funding and resource selection. A review most always leads to the core essentials of successful digital marketing. Every year, digital marketing becomes more competitive and demanding. That’s due to the fact…
S&P 500 Forecast As perhaps the best performance indicator of large-cap US equities., the S&P is regarded as the “real stock market” by many investors. Compared to the Dow, the S&P is estimated to be 170 times larger in value. The S&P 500 is a collection of large-cap stocks, the best of the market which…
SEO Supports Marketing Campaigns Congrats if you’ve managed to build a huge volume of traffic to your site. It’s an underrated success today, since without traffic, there’s no leads, no revenue, and all elements of your marketing mix go unsupported. If your conversion rate hovers below 3%, then it’s time to do more with that…
When will we see another Bull Run for the Stock Markets? Now getting past the elections, we didn’t get the results we hoped for, but the win for GOP in taking the house should help to prevent the Dems from damaging the economy too heavily. There is some hope they won’t be able to raise…
FaceBook META Stock Price Forecast Facebook announced its 3rd quarter earnings results and posted a drop of 4% YoY to $27.7 billion. They reported a net income of 22 billion which is only half of what it earned in Q3 of 2021. It was only the 2nd quarterly decline in the company’s history. Investors didn’t like…
Facebook, Amazon, Google, Netflix, Apple With stock volatility, rising interest rates, and an economic recovery underway, are the big tech FAANG stocks the choice for risk off investors? While NASDAQ did well last year, it may be the Fed stimulus and low interest rate policy that created those big gains. When Cathie Woods says tech…
2022 Could be a Boom Year Few home sellers will argue against the idea that selling their home in 2022 won’t be a profitable experience. With prices so high in the absence of supply, prices will rocket. And prices did rocket in 2022. And most Realtors will believe that this should be their best sales…
Investing Strategy: Buying the Dip Buying the dip is a tactic that’s deeply ingrained in the investor community mindset. From institutional fund managers to self-directed investors, the dip in prices is a great opportunity to buy stocks at bargain prices. Investors often overreact to negative news and trends, thus dumping their stock unwisely. Stock volatility…
Why do Prices Rise? Stock market volatility is by no means over, as we enter the end of the imposed economic shutdown. The events of Black Friday help us see clearly what the threats and sell off signals are. It really brings home the potential for a significant sell off and this might prime us for…
Revitalization of Organic Search for Marketing Many of you have been negatively impacted by Google’s search algorithm rules and in how they’ve managed the presentation of their search results pages. Even Advanced SEO strategists are challenged to help small business gain visibility. But change does create opportunity. For some, it has killed website traffic and…
Which Real Estate Marketing Channel is Your Best? There are 10 key lead generators for Realtor internet marketing in 2021. And the question for you today is which of these platforms and channels could you not do without? The Internet has made it challenging for many real estate agents in the last ten years, and…
Realtors and Real Estate Marketing Does it seem to you that real estate agents don’t use the Internet fully to build exposure and brand reputation and generate buyers or seller leads? Sure there’s a smattering of ads but relative to other businesses, their exposure is minimal. You have to wonder at the full long term…
Best US Tech Stocks Given the big correction that’s hitting the DOW, S&P, NASDAQ and Russell right now, you’d have to question buying tech stocks. Tech is getting hit hard this week and the cyber attacks on the Colonial pipeline is not helping. The fact is, investors are moving away from speculative growth stocks and…
Tech Stock Sell Off Amidst the stock market sell off this week, we’re seeing an abandonment of tech stocks in particular. Stock market experts are citing inflation as the key factor, but you’ll see the full list of tech deflating factors below. Recently, the tech-led sell-off saw the S&P 500 and Nasdaq suffer their largest…
The Number One Problem with Google The number one problem with Google happens to be their latest secret weapon against small business. And it’s the top threat to marketers as well. If you’ve been in business online a while, you’ve likely suffered a reduction of clicks to your website from Google. In fact, it’s likely…