Core Essentials of your 2024 Marketing Strategy

Core Essentials of your 2024 Marketing Strategy

Tips for Better Real Estate Marketing in 2024/2025 Hundreds of thousands of real estate agents are hopeful heading into 2024, given the experts predict a big jump in listings and sales. The sales number forecast is fine, but the listing numbers are the big opportunity. You didn’t have listings, but it looks like sellers are…

What Silicon Valley Companies Need

What Silicon Valley Companies Need

The Special Needs of Silicon Valley Companies Silicon Valley is that region in southwest San Francisco Bay where thousands of tech-related companies have established their primary business location. Entrepreneurs, financiers, and talent all come here to experience this haven for entrepreneurs.  Yet the days of easy money are behind us. Yes, investment in AI and…

Buy Stocks on the Dip

Buy Stocks on the Dip

Investing Strategy: Buying the Dip Buying the dip is a tactic that’s deeply ingrained in the investor community mindset. From institutional fund managers to self-directed investors, the dip in prices is a great opportunity to buy stocks at bargain prices. Investors often overreact to negative news and trends, thus dumping their stock unwisely.  Stock volatility…

Rebirth of Organic Search

Rebirth of Organic Search

Revitalization of Organic Search for Marketing Many of you have been negatively impacted by Google’s search algorithm rules and in how they’ve managed the presentation of their search results pages. Even Advanced SEO strategists are challenged to help small business gain visibility. But change does create opportunity. For some, it has killed website traffic and…

US Tech Stocks to Buy

US Tech Stocks to Buy

Best US Tech Stocks Given the big correction that’s hitting the DOW, S&P, NASDAQ and Russell right now, you’d have to question buying tech stocks. Tech is getting hit hard this week and the cyber attacks on the Colonial pipeline is not helping. The fact is, investors are moving away from speculative growth stocks and…

Tech Stock Sell Off

Tech Stock Sell Off

Tech Stock Sell Off Amidst the stock market sell off this week, we’re seeing an abandonment of tech stocks in particular. Stock market experts are citing inflation as the key factor, but you’ll see the full list of tech deflating factors below. Recently, the tech-led sell-off saw the S&P 500 and Nasdaq suffer their largest…

Capturing Organic Value from Facebook Advertising Campaigns

Capturing Organic Value from Facebook Advertising Campaigns

Capturing Organic Value from Facebook Advertising As I mentioned in many previous posts, organic traffic from social media and Google/Bing creates the bulk of  incoming Internet traffic. That’s what makes the stock of Facebook and Google the most desired stocks in the stock market. And increasingly, Google and Facebook are monetizing everything they do, and…

Google Anti-Trust Case

Google Anti-Trust Case

Google Anti-Trust Charges Soon? The US department of justice continues to research and push forward on anti-trust investigation. It’s been delayed by the Corona Virus pandemic, yet the DOJ would be prepared to lay charges against Google Alphabet this fall. Google’s stock price dropped about 3% on the news, but the DOJ’s determination could result…

Amazon Stock Forecast

Amazon Stock Forecast

Amazon Stock Price Forecast Amazon is the world’s most successful company at present, dominating ecommerce product sales. Yet for investors, the stock price slowly and persistently falls. Is Amazon the best stock pick in the stock market for 2020? Longforecast in a chart below, shows an optimistic price outlook after the Presidential election. Amazon Stock…

Social Media Marketing Works if You Have a Plan!

Social Media Marketing Works if You Have a Plan!

Generating Leads with a Social Plan and Strategy While blogging and epic quality content generation are the workhorse for digital marketers, social media still has a vital role  With your social media strategy built on a great unique value proposition and great content, it will take your marketing high. To understand social media’s role, you need…

Write Your Own Blog Posts and Facebook Posts

Write Your Own Blog Posts and Facebook Posts

Things You Can do to Build Your Own Site’s Traffic Awkward beginnings: Quite a few professionals in ecommerce, medical, real estate, travel, hotel, mortgage, and professional services businesses feel they can’t write blog posts, articles for other websites, or even interesting Facebook posts for that matter. So you’re not a Content Marketing wizard, yet you do know…

Get More Google Traffic

Capitalize on Google’s Fantastic Gift of FREE Traffic Google is still tops in online reach and vital to succeed with.  I want to share my enthusiasm for big Google exposure. Check out their ad revenue, stock value and marketshare growth to confirm they are King of the Castle. When it comes to website traffic, there isn’t much else…

What Should be the Core of Your Online Marketing?

What Should be the Core of Your Online Marketing?

Google and Facebook Want to Host Your Business and Life but Your Blog is your GoTo Resource One of the things I respected about the companies I’ve worked for is their protection of that company’s brand and source of income. You should protect your businesses future.  My managers never wavered in avoiding risk, vulnerability to problems, or unwise…

How to Plan a Social Media Engagement Strategy | Facebook Linkedin Twitter

How to Plan a Social Media Engagement Strategy | Facebook Linkedin Twitter

Social Media Engagement Strategy Are you tired of zero results from social media?  Good, now you can make a change and get your social media ducks all in a row. Social media strategy is a huge, challenging topic and honestly, not many professionals are doing it well. You can build an edge. Strategy for SMB’s…

Toronto About to Become a Global Tech Hub

Toronto About to Become a Global Tech Hub

Toronto is a Mecca for Low Cost High Quality Tech Talent Hidden by the drama of Toronto’s housing market, inappropriate government action, big debt, and International trade threats, something amazing has been happening in Toronto, Canada. Major US tech companies are making plans for locating in Toronto. Microsoft, Uber, Google are among them. The reasons…

Social Media Listening for Real Estate Agents

You Social Media Listening Strategy – Techniques and Tools A good number of realtors pride themselves on their ability to listen and empathize with their clients wants and needs. That’s all good, but if you can’t even find your prospects or reach your inner circle of key clients, how will you hear their voice? Answer: social media media…

What is Social Media Marketing Strategy?
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What is Social Media Marketing Strategy?

Digital Marketing’s “Big Three” The pillars of digital marketing are: SEO Strategy, Content Development/Strategy, and Social Media Strategy.  They’re interdependent and very powerful when they work together. This post is about how to develop a social media strategy — easy to digest, giving you the overview you need before you go about Tweeting, posting and liking….