Social Media

Social Media Marketing Works if You Have a Plan!

Social Media Marketing Works if You Have a Plan!

Generating Leads with a Social Plan and Strategy While blogging and epic quality content generation are the workhorse for digital marketers, social media still has a vital role  With your social media strategy built on a great unique value proposition and great content, it will take your marketing high. To understand…
Facebook Reaches 1.7 Billion Active Users

Facebook Reaches 1.7 Billion Active Users

The Social Media Giant Grows at Record Pace The user experience of Facebook couldn’t be more far removed from the world of Google and the Web. It’s a place for chatting and sharing material which has no other purpose than to make others smile, laugh, share their recipes, family pics,…
How to Seriously Increase Twitter Engagement

How to Seriously Increase Twitter Engagement

Marketing with Twitter People who use Twitter love it a lot. It’s fun, interesting and you can see, hear and learn things at a much faster pace. Those short snippets with pics and videos are tantalizing and entertaining too. Given more people are using social media via smartphones (42% right…
Social Media Listening for Real Estate Agents

Social Media Listening for Real Estate Agents

You Social Media Listening Strategy – Techniques and Tools A good number of realtors pride themselves on their ability to listen and empathize with their clients wants and needs. That’s all good, but if you can’t even find your prospects or reach your inner circle of key clients, how will you hear their…
What is Social Media Marketing Strategy?

What is Social Media Marketing Strategy?

Digital Marketing’s “Big Three” The pillars of digital marketing are: SEO Strategy, Content Development/Strategy, and Social Media Strategy.  They’re interdependent and very powerful when they work together. This post is about how to develop a social media strategy — easy to digest, giving you the overview you need before you go…
Popular Coffee Brands on Twitter

Popular Coffee Brands on Twitter

Social Media Listening Tools Are you using social media as a marketing performance measurement tool?  Twitter tweets, follower counts and other data are an excellent source for marketers. You can learn more about how consumers interact with brands and use that to improve your product/service and brand UVP. Why is…