SEO/Content Strategy for the Travel Management Sector

SEO/Content Strategy for the Travel Management Sector

SEO/Content Strategy for the Travel Management Sector This year, the travel management sector is growing strong via consumer and business travel demand. Travel is either an elixir for what’s ailing everyone, or necessary for return to office workers who now need to travel to do business. It’s a dominant trend, with destinations, management tools, venues,…

Core Essentials of your 2024 Marketing Strategy

Core Essentials of your 2024 Marketing Strategy

Tips for Better Real Estate Marketing in 2024/2025 Hundreds of thousands of real estate agents are hopeful heading into 2024, given the experts predict a big jump in listings and sales. The sales number forecast is fine, but the listing numbers are the big opportunity. You didn’t have listings, but it looks like sellers are…

Travel SEO Strategist Job/Role Description

Travel SEO Strategist Job/Role Description

Travel SEO/Content Strategist Role Role: Responsible for developing and executing effective SEO strategies and content plans to increase traffic, brand awareness, lead quality, engagement, and revenue. Travel company managers know SEO strategy and content development are critically important to marketing performance. Basic SEO isn’t competitive. Reaching consumers online is the best, cost-effective driver of leads…

Travel Marketing Software

Travel Marketing Software

Travel Marketing Software Do large travel companies have better, more knowledgable, creative, inspired and capable marketing talent than small firms? Or do they have bigger budgets, more contributors and helpful software? Many small travel companies manage their marketing themselves creating content with a strategy and using a big portion of their budget for pay per…

Marriott Bonvoy

Marriott Bonvoy

Marriott Bonvoy Loyalty Program Points Travelers will travel more when hotels, airlines, and travel management companies offer discounts or incentives for additional travel. Loyalty programs are important to travelers and travel companies, from hotels, airlines, car rentals, to tour operators. Marriott International, one of the premium luxury hotel brands offers an array of loyalty program…

Mexico Travel Deals

Mexico Travel Deals

Mexico Vacation Packages Every fall and winter, vacationers from Europe, US and Canada dream of a vacation to Mexico. They’ll find a unique travel experience where sunshine, warm climate, beautiful beaches, quaint walkable villages with friendly people and restaurants with traditional Mexican cuisine make a complete getaway. In this post, we discover Mexico’s most sought…

Marriott Hotels

Marriott Hotels

Marriott Hotels & Resorts Perhaps the most preferred hotel brand for travelers in the US and across the globe in Marriott Hotels. Marriott Hotels & Resorts is a brand of International-based Marriott International, Inc. in Bethesda, Maryland, and represents a legacy of premium hospitality and diverse offerings. Offering almost 600 hotels and resorts, with more…

Air Canada Vacations

Air Canada Vacations

Air Canada Vacation Packages Canada’s premier Airline, Air Canada, is well recognized around the world with the world’s elite travelers for its impeccable service, safety, reliability, comfort, friendliness and destinations. They emphasize safe and flexible travel, with travel protection plans, free checked bags, and flexible booking options that allow changes or cancellations with a full…

Air Canada

Air Canada

Air Canada Airlines I haven’t flown all the world’s airlines, but I’ve flown in enough to know Air Canada is one of the best. Its record of safety, reputation, and professionalism in ticketing, boarding, and inflight experience make it my preferred choice of airline regardless of where I might be headed. Air Canada provides simple…

Real Estate Investing – How to Invest Tips

Real Estate Investing – How to Invest Tips

Tips for Beginner Investors Investing in stocks isn’t a game anymore for millions of retail investors who open accounts in stock brokerages or individual retail investing websites. Self-directed investing is all the rage but many investors learn their is perils for those who don’t create a successful strategy. Trades are low cost now allowing higher…

Lake Louise Vacation – in Canada’s Majestic Rocky Mountains

Lake Louise Vacation – in Canada’s Majestic Rocky Mountains

Lake Louise Vacations One area of Canada’s spectacularly beautiful Banff National Park offers a truly one of a kind vacation experience, especially for those with an adventurous spirit. You’ve no doubt heard of it, as you’ve been Googling “lake louise vacations” and would like to know more about pricing, attractions, and tours from someone who…

Insights to Dominate the Path to Purchase

Insights to Dominate the Path to Purchase

Being There on the Traveler’s Path to Purchase I was very intrigued 9 years ago when Google Think teamed up with Luth Research ZQ Intelligence™ to study in-depth, the customer journey online – the path to consumer fulfillment. Because most marketers lacked the data and acumen (and still do)  to understand the customer buying journey,…

Travel Tour Marketplaces

Travel Tour Marketplaces

Top Tour Marketplaces Online While traveling has traditionally been slightly passive and relaxing, there is a growing trend to pursue more engaged types of experiences. And some of the packaged experiences are truly amazing. You’ll see them perhaps on ads here on this page, or if you visit the major tour marketplaces which I’ll introduce…

Busy Holiday Season Travel: AAA Reports

Busy Holiday Season Travel: AAA Reports

Costs Are Down, Travel is Up⇑ The American Automobile Association is a massive network of local travel businesses with reach to tens of millions of Americans. They enjoy substantial data on travel consumer behavior and travel intentions, to draw accurate travel forecasts. This holiday season, they’re projecting 115.2 million travelers will travel more than 50…

Best AI Stocks to Buy

Best AI Stocks to Buy

AI Stocks to Buy Artificial intelligence companies come in many forms and profitability for investors. For several years, AI stocks have been the hottest commodity they may be the best stocks to buy. And below, you’ll discover why and which AI stocks investment analysts like best. I know you want to get to the good…

Toll Brothers Stock Forecast

Toll Brothers Stock Forecast

Toll Brothers: The Best Homebuilder Stock? It’s too well known that the housing market is undersupplied. Even the affordable luxury market as it’s dubbed is insufficiently supplied. So while you’re scanning for the most investable, lower-risk stocks, there are a few new homebuilder stocks that stand out. One in particular, Toll Brothers Homebuilders has a…

Google Finance

Google Finance

Google Finance Review A large number of finance sites compete for investor’s eyes online and Google Finance is one of them. Commonly compared to Yahoo Finance, investors ask whether these are accurate sources. I think the more relevant question is whether they can provide sufficient depth on reports, news, and stock screening tools. Google finance…

5 Year Stock Market Prediction 2024 to 2028

5 Year Stock Market Prediction 2024 to 2028

Stock Market Forecast for the Next 5 Years The 5 year forecast period is still a key timeframe for investors. That number represents cautious, sound and strategic investing, in contrast to day trading and get-rich-quick gambling. In 2023, there was a lot of concern that the markets would crash and underperform for years. With the…

Mountain Bike Marketing

Mountain Bike Marketing

Mountain Bike Manufacturer Marketing The global phenomenon of mountain biking is still in gear. And while some speak of industry slowdowns, there is huge demographic of 12 to 72 year old’s participating in the sport. Research and Marketing’s report forecasts that the mountain bike market is poised to grow by $3.13 billion during the 5…

The Mind Travels First

The Mind Travels First

Travel Content is a Pre-Travel Experience Hundreds of millions of travelers will be envisioning and hoping for their own significant vacation adventures in 2024. It has to be the most enjoyable part of travels where people dream about destinations and how they’ll be enjoying themselves. They’re visualizing the sights, sounds, tastes and smells and emotions…

Best Staycations in 2024

Best Staycations in 2024

Staycations – The Travel Trend Continues The phrase staycation gained prominence during the Covid pandemic when travel was discouraged. It’s been around for at least a decade however, and today people still type “staycation near me” into Google to find something interesting nearby. What is a Staycation Exactly? There is no certain definition. It is…

Targeting Bleisure Travelers

Targeting Bleisure Travelers

Targeting Bleisure Travelers Every year, more travelers are fusing business and leisure travel and becoming aware that they can and should get more from their business travel. It’s a travel trend that keeps growing and a market that travel companies should pay attention to and develop products for. The business and leisure (Bleisure) customer profile…

Travel Management Software
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Travel Management Software

Best SaaS Travel Management Software Platforms Personal and business travel will continue to grow in 2024 and through the next 10 years. Opportunities abound for agencies, tour operators, and destination management companies, so serve up a variety of solutions to travel-hungry consumers and business travelers. From Bleisure vacations to eco-tours and corporate team meetings, there…

Power Up Your Travel Marketing & Promotion

Power Up Your Travel Marketing & Promotion

Keys to Affordable but Strong Travel Marketing Your travel agency, tour company, or travel management software won’t market itself. Instead, you’re going to need some creative ideas (like Red Cows) to grab the attention of travelers. Build your value proposition with some great promotional messages.  Create and brilliant content and publish it via affordable yet…

Travel Business Marketing

Travel Business Marketing

Tools for Travel Management Companies The travel industry has been greatly impacted by the rise of SaaS travel management software. Why am I mentioning SaaS travel management platforms in a marketing post?  Because they more than experience and financial management tools. They have marketing power too.  Using them, your business looks more professional, offers better…

Marketing for SaaS Travel Technology Companies

Marketing for SaaS Travel Technology Companies

SaaS Travel Marketing Software as a Service platforms, connected apps, and SaaS partners have helped to revolutionize modern travel. It’s easy to say that the travel industry couldn’t have evolved without the amazing travel products and services which the cloud has enabled. This new technology and strong global travel demand is driving the ambition of…

SaaS Marketing Wisdom

SaaS Marketing Wisdom

A Guide to more Affordable Powerful SaaS Marketing Software as a Service (SaaS) has opened a prolific source of online revenue that’s made most other online business models seem pale in comparison. It’s the golden child of the software industry and endless new businesses and startups are being built on this cloud-based system.  However, too…

Links as Your 2024 Business Accelerator — Google

Links as Your 2024 Business Accelerator — Google

The Power of Links to Your Website 2024 is almost here, and a better economy is just ahead. You’re reading because looking for that one thing that will boost your business leads and sales prospect pipeline. Normally, we’d say there is no magic bullet. However, there is one thing that could power up traffic, leads,…

46% Savings When Outsourcing to Canada

46% Savings When Outsourcing to Canada

Canadian Companies Providing a Mission Critical, Cost-Effective Resource One unleveraged source of value that American companies can explore is in outsourcing labor to Canadian contractors. For startups and cash-crunched companies, this is a significant and vital part of saving funds to stay competitive. And competing against large companies will be more difficult in 2024. Extra…

Southwestern Energy Stock Price Rises – Acquisition Rumors

Southwestern Energy Stock Price Rises – Acquisition Rumors

Southwestern Energy Share Prices Jump 8% While most oil and gas stocks were sinking in a market of rising inventories and warmer weather forecasts, one stock jumped in value. It’s a stock I highlighted recently, Southwestern Energy. The company’s stock price (SWN) had been rising (22% in last 3 months) since many investors believe natural…

Is the US Government Shutdown a Good Thing?

Is the US Government Shutdown a Good Thing?

US Government Shutdown The theatrics of negotiations between Democrats and Republicans over excessive spending continue at the White House this weekend. A coalition between House speaker and McCarthy (who speaks about himself in press sessions) and the Democrats reached a short-term measure to keep the US government open as did the more recent one with…

Southwestern Energy Stock Price (SWN)

Southwestern Energy Stock Price (SWN)

Best Energy Stocks to Buy: Southwestern Energy Competing with behemoth oil & gas companies such as BP, Exxon, Shell, Chevron, Phillips, and others is Southwestern Energy Corp which draws most of its revenue from natural gas production. Is this the sleeper stock that could rocket to new heights as the Winter of 2023/2024 arrives? Let’s…

Best Stocks to Buy Today

Best Stocks to Buy Today

August’s Price Drop May Present Opportunities While stocks fell during August amidst a wave of bad news, including the deepening, widening rift with the communists in China, corporate profits are showing growth. In fact, China’s downturn, US reshoring, and energy stocks are the key issues going into the fall. FED rates likely won’t fall until…

Housing Market Crash?

Housing Market Crash?

Dreaming of a Housing Market Crash? As the FED pushes the envelope on interest rate and mortgage rate rises, many buyer prospects continue to hope for a housing market correction with lower prices. Well okay, they would prefer an outright crash. Because prices are unreachable no matter what mortgage rates are.  And it will take…

What Silicon Valley Companies Need

What Silicon Valley Companies Need

The Special Needs of Silicon Valley Companies Silicon Valley is that region in southwest San Francisco Bay where thousands of tech-related companies have established their primary business location. Entrepreneurs, financiers, and talent all come here to experience this haven for entrepreneurs.  Yet the days of easy money are behind us. Yes, investment in AI and…

Florida Housing Market

Florida Housing Market

Florida Real Estate Market Despite high rising mortgage rates for the last year, home sales in Florida have been relatively strong. Florida home prices too have risen to record heights. In July however, the Fed rate rises are beginning to take a bite out of the Florida housing market. Both Florida Realtors and Redfin report…

The US China Trade Split

The US China Trade Split

Breaking Up With China With a multi-decade, institutionalized export of money and technology, the US is long overdue for a return to freedom for its own burgeoning economy. The reshoring of US manufacturing and the protection of valuable technology will boost US GDP, reward investment in the US, increase job growth, and raise the standard…

No Recession for 2024

No Recession for 2024

Why a US Recession Won’t be in the Cards for 2024 The equity markets took a dive Wednesday on expectations of bad news. Yes, not on bad news, but the expectation of bad news. At least someone’s expectation. So much for the technical analysis everyone’s publishing right now. There seems to be a little conspiracy…

Microchip Stocks

Microchip Stocks

Microchip Stocks – Semiconductors for the AI Era The AI boom began in 2021 but now in 2023, it’s just swinging into high gear. Stocks such as ASML, Nvidia, Intel, Super Micro Computer, Taiwan Semiconductor, Qualcomm, and Broadcom are leading the way in supplying the AI technology market with high-performance chips. These advanced chip sets…

California Housing Market Update & Predictions

California Housing Market Update & Predictions

California Real Estate Market Forecast It might be more difficult to characterize and explain California’s dynamic yet troubled housing market than other states. While the overall housing market here has its medians and averages, and has been injured by the FED interest rate hikes more than other states, the real story is seen when drilling…

Tesla Stock Forecast

Tesla Stock Forecast

Forecast of Tesla Stock Price Tesla stock has created a good number of millionaires who enjoyed the opportunity of buying TSLA when it was undervalued. Its tech advantage, marketshare, and consumer brand value is immense and could easily rocket again. And a lot of that growth came via Elon Musk’s brilliance and audacity as an…

Dream Homes Florida

Dream Homes Florida

Your Dream Home in Florida The beautiful state of Florida, seemingly beckoning and welcoming to everyone always receives serious regard as the best place to move to in America. The Sunshine State certainly offers the lifestyle older retirees from the north love and look forward to visiting every year. And others of all ages like…

Housing Market Predictions

Housing Market Predictions

Residential Real Estate Market Outlook Buyers and investors might ask someone to describe the real estate/housing markets. You might call it a market driven by intense demand for homes, not just dream homes, but safe havens for themselves and their family at almost any price. It’s one of severe frustration for all including rate-stuck homeowners…

Zillow Real Estate

Zillow Real Estate

Zillow Real Estate Company The company known as Zillow enjoys having the real estate website with the most traffic. That would surprise most home buyers and sellers, but the truth is, Zillow has deliberately built a very strong presence in the real estate market and has embraced the Internet to serve buyers and sellers. The…

Weather Forecast

Weather Forecast

2024 Weather Forecast: Warmth on the Way What an interesting time it is for weather across North America, with some changes taking place that will take many people off guard — challenging popular beliefs about our climate. It looks like a great summer is in store for us across the US and Canada with some…

Oil Price Forecast 2024

Oil Price Forecast 2024

Oil Price and Gasoline Price Forecasts Oil and Gasoline prices are expected to rise in 2024, pushing ever higher over the next 5 years as the US and global economies recover from the pandemic inflation rollercoaster. Yet today prices fell 4% on news that Russian crude supply is back up.  It seems there is little…

Tesla Stock

Tesla Stock

Tesla Stock Tesla is the world’s premier AI company and electric powered automobile manufacturer. As you’ll see below, the EV market is growing in 2023, and investors wonder if TSLA is the stock to buy as we head to the recovery in 2024. It’s built a stellar brand reputation among auto buyers who prefer a…

Advanced SEO

Advanced SEO

Why Hire an Advanced SEO Consultant? Hoping to solve your persistent search engine optimization problems and drive more traffic to your website? SEO, content, promotion and link building are difficult challenges. You won’t solve yours unless you commit to a deep study of your market opportunity, competitive situation, and resources needed. The solution is likely…

Outsource to Canada

Outsource to Canada

Why Canadians Make a Great Choice for Outsourcing The world is an expensive place to do business in 2020, and it won’t be getting cheaper in 2021. Not that price is the only factor in mind for US marketing mangers and CEOs. Skill and industry experience are at a premium and finding staff in today’s…

Dow Jones Forecast

Dow Jones Forecast

Dow Forecast DJIA 2024 The Dow has been sluggish this hear, falling well behind the NASDAQ and S&P in growth.  Yet of late, optimism about 2024’s economy is brightening investor’s outlook. Last Friday’s big jump shows investors are a little less gloomy, and the a weak showing in the manufacturer’s index shows lots of potential…

Buy Stocks on the Dip

Buy Stocks on the Dip

Investing Strategy: Buying the Dip Buying the dip is a tactic that’s deeply ingrained in the investor community mindset. From institutional fund managers to self-directed investors, the dip in prices is a great opportunity to buy stocks at bargain prices. Investors often overreact to negative news and trends, thus dumping their stock unwisely.  Stock volatility…

The Joy of Travel

The Joy of Travel

Where is the Best Travel Destination? Is travel an escape from your current life, or is it a path to the life you should have? My guess, is it’s both because you’ll need to let the unfilling go to get to the one you want. So the Joy of Travel is really a journey to…