Why the Travel Sector is the Best Industry to Work In
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Why the Travel Sector is the Best Industry to Work In

Compelling Reasons Why You Should Choose the Travel Sector I’ve worked with clients in many sectors, but I’m most enthused about the travel sector.  I’ve found real estate and the sports equipment sectors stimulating too. But there’s just something about travel that puts it front and center. It’s not just about living the good life…

Travel Tour Marketplaces
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Travel Tour Marketplaces

🚗Top Tour Marketplaces Online The tour industry has grown in leaps and bounds, as global travelers search eagerly on Google, Bing and tour company websites for interesting travel experiences. Travelers want something invigorating or interesting to do for a sense of personal meaning, and a feeling that they’re immersed in these wonderful places. It’s all…

Travel Business Owners Face a Challenging Travel Market

Travel Business Owners Face a Challenging Travel Market

Navigating Challenges and Threats Through the Next 5 Years Without good insights into demand, trends, challenges and threats, it might be hard for travel agency owners, DMO chiefs, and hotel managers to feel really confident about their travel marketing strategy — whether for 2025-2026 or the long view. With the stakes high, going down the…

Why Visibility is Everything in Business
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Why Visibility is Everything in Business

Visibility is Everything Whether you’re in the travel business or in real estate sales, being discovered is paramount. And I’m reminded of what SparkToro’s well-known CEO and co-Founder, Rand Fishkin said recently — that discovery is the next big marketing objective, ahead of clicks.  Because as he puts it, being inside the ecospheres of Google…

North America’s Best Cottage Escapes
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North America’s Best Cottage Escapes

🚗 The Great North American Cottage Escape: 15 Idyllic Summer Retreats for Families There’s a compelling magic in a summer spent in a rented cottage—where the rhythm of the days slows to the pace of lapping water, sizzling grills, and children’s laughter echoing through the trees. For families, it’s the sweet spot between adventure and…

Mindtrip.ai | AI Trip Planner
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Mindtrip.ai | AI Trip Planner

🤖  MindTrip.ai Personalized Travel Planner It’s 2025, full of amazing marketing and sales opportunity for travel companies.  A good deal of this big potential is evolving from new AI chatbot-powered trip itinerary planners. As you’ll see below, these amazing AI-powered software solutions can do a lot of work, in a fashion that is satisfying for travel…

US Domestic Travel Boom
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US Domestic Travel Boom

🗽Exploring the US Domestic Travel Boom A big change is happening in US travel and tourism — a shift to domestic travel destinations and vacation experiences. Such a trend is good for the economy and good for Americans by encouraging them to explore their own country by plane, train or automobile and thus support tourism…

BNPL Travel | Buy Now Pay Later Services for Travel Industry
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BNPL Travel | Buy Now Pay Later Services for Travel Industry

💵 Buy Now Pay Later a Growing Opportunity in Travel Market While many wealthy Canadian, European, and American travelers can easily pay for their vacations and trips, most others are stretched to make them happen. Not being able to buy a travel package right away, as expected, means they don’t.  And that results in making…

Trump Tariffs on Europe Bring Anger & Resignation
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Trump Tariffs on Europe Bring Anger & Resignation

Europe on the Brink of Economic Disaster After President Trump announced its sweeping tariffs on imports into the US, Europe has suffered paroxysms of fear and doubt about its continued existence. While the EU is justifiably unhappy about the new tariffs of 20% on the EU, they should recognize that it could be much worse….

Post Tariff Analysis | US Reindustrialization
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Post Tariff Analysis | US Reindustrialization

Trump’s Tariffs in Effect Yesterday, President Trump announced his promised, sweeping tariffs on foreign imports into the US, and the world looks very different. He lamented that this is the end of taking advantage of the US and it will be a boom economic period in the US. Today, investors dumped their favorite stocks of…

Liberation Day: President Trump’s Global Tariffs
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Liberation Day: President Trump’s Global Tariffs

Trump’s Liberation Day: Launching US Business The world isn’t so pleased with Donald Trump since taking office, but Americans are about to enjoy a very prosperous period. Today’s event announced 50% reciprocal tariffs on nations that tariff the US. The event was a huge success for him politically given he not only announced protective tariffs…

Reorganize your Travel Business for a Better Future
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Reorganize your Travel Business for a Better Future

It’s Time to Reorganize your Travel Business It’s a fact of business life that the consumer market changes. And we need to adjust. Travel agencies, hotels, airlines, DMOs, and tour companies are seeing valued long-time customers disappear while new ones become available. This current tourism slowdown comes as technology is changing travelers choice and they…

Outlook for US Small Business
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Outlook for US Small Business

Small Business Outlook 2025 According to the US Chamber of Commerce, 33 million small companies in the USA employ nearly half of the American workforce and represent 43.5% of America’s GDP. They’re a major economic force, hampered in the last ten years via free trade, high interest rates, and high taxes — government-induced setbacks. Times…

Canadians Changing Travel Plans and Outlook
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Canadians Changing Travel Plans and Outlook

Travelers Changing Vacation Preferences President Trump’s tariffs are only beginning to send negative ripples through the Canadian economy.  It’s still early but it looks like Canadians will increasingly alter their travel plans away from the US. Today, as Ontario Premier Doug Ford visited the US White House with the Canadian trade minister, Trump reiterated his…

Your Agency Dominance Begins with Costa Rica
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Your Agency Dominance Begins with Costa Rica

Connect with Financially Strong Costa Rica Travelers You might be selling trips to all over the world and doing okay. And you might have your favorite destinations to serve. However, what if expanding to new destinations and reaching new types of travelers is wiser?  Because when you tap into a better-quality prospect pool, you might…

What is DeepSeek?
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What is DeepSeek?

DeepSeek’s Bold Move into the AI Assistant Marketplace As you might know, the NASDAQ crashed upon the announcement of performance test results from a new AI LLM/chatbot service called Deepseek. Nvidia was down $1 trillion in market cap at one point! This AI-powered assistant (DeepSeek V3 powered by DeepThink R1) is competing with OpenAI and…

Top Stock News Today: NASDAQ Crashes on Deepseek Announcement
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Top Stock News Today: NASDAQ Crashes on Deepseek Announcement

DeepSeek Causes NASDAQ Crash The top story on the stock market today was all about AI and how the industry is going to evolve. It may even have political, economic and military implications. US tech stocks took a deep dive today after a Chinese LLM Research company called DeepSeek announced it had created a better…

Auto Insurance Rates to Rise Again

Auto Insurance Rates to Rise Again

Auto Insurance Rate Crisis in 2025 The Zebra Insurance company has published their 2025 insurance rate report and predictions. It seems auto insurance rates jumped substantially in 2023 and 2024.  Their 2025 auto insurance rate projections are reduced which is wonderful for today’s cash strapped vehicle owners. Affordable auto insurance is an increasing problem for…

Canada Will Look to International Trade to Save Itself
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Canada Will Look to International Trade to Save Itself

The Battle with Trump Can Free Canada Up for a Better Future Canada has largely failed to develop its international export capability. It’s missed out on an opportunity to ease an unhealthy dependence on one nation — The United States. It’s the perfect time to launch a new international trade program and get over our…

Rocket Mortgages
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Rocket Mortgages

Rocket Mortgage (RKT) Rocket Mortgage is a top online mortgage lender based in the United States, headquartered in Detroit, Michigan. Often called Rocket Mortgages, the company is a subsidiary of Rocket Companies, Inc. (formerly known as Quicken Loans), which was the largest mortgage lender in the United States. They’re listed on the NY NASDAQ exchange…

What Should Small Business Owners be Doing Right Now?
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What Should Small Business Owners be Doing Right Now?

Small Business Marketing Report The National Federation of Independent Business (NFIB) says its latest Small Business Optimism Index jumped 8.0 points to 101.7 last month, the highest level since June 2021. They report the percentage of owners expecting the economy to improve rose 41 points from October to a net 36%, the highest since June…

Travel Industry Conferences and Conventions — North America
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Travel Industry Conferences and Conventions — North America

Travel Business Conferences USA Canada For travel agents, travel startup entrepreneurs, tour operators, and destination marketing companies, travel conferences and expos represent a wonderful opportunity to connect, learn and celebrate being in the travel industry. Who doesn’t love traveling to a conference/trade show to get immersed in the industry they love? And with the 2025…

Travel Growth Marketer Role
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Travel Growth Marketer Role

The Rise of Travel Growth Marketers The job title “growth marketer” is hot of late. Salaries are impressive, often above $100k. The role is created for growing visibility and reach, marketshare, sales, revenue, content, product improvement, and developing new types of customers. I like the idea of this role. The focus is on growth and…

Markets Wait for the Presidential Inauguration
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Markets Wait for the Presidential Inauguration

US Economic and Stock Market Surge The 2024 stock market bull run is set to run faster and higher beginning next spring and extending for the next 5 years under the now-forming government of President Trump. After the initial irrational exuberance, markets are a little flat this week as investors take some profits, and ponder…

US Migration Trends — Where are Americans Moving To?

US Migration Trends — Where are Americans Moving To?

Migration in the US – Where is Everyone Going? A study by John Burns Research & Consulting shows fewer Americans are still on the move between cities and states. However, mobility has decreased back to normal levels post-pandemic. 2025 and the next 5 years should see increased migration due to shifting economic activity acoss the…

Why You Need a Travel Content Strategist
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Why You Need a Travel Content Strategist

Why You Should Hire a Travel Content Strategist 2025 and beyond should present you some great opportunities to grow and profit if you’re strategic and committed to winning. Is doubling or tripling your revenue all that outrageous?  I mean there’s a massive travel market out there, and 2025 should be a good year economically for…

Travel USA Adventures

Travel USA Adventures

Travel USA! This year’s travel market outlook revealed that many travelers prefer to visit the good old USA rather than venture out into increasingly hostile and overcrowded international travel destinations. Travel research company Phocuswright reports that the US is now the largest travel market in the world. Travel is booming and contributing a great deal…

Travel Influencer Marketing

The Era of Travel Influencers

The Rise of Influencers in Travel Marketing Travel marketing companies have a challenge today. If they’re unable to draw enough qualified traffic and convert them to customers, then it could be the consumer market has changed. And keeping clients relevant, visible, and generating leads is becoming more difficult. With SMBs web traffic and social media…