Ia a Buyer’s Market Shaping Up in 2025? Time passes and with each political, economic and business trend, the housing market is impacted. From Florida to Dallas to Denver and Los Angeles, we’re seeing a big growth in home listings. It’s giving optimism to buyers about their dream to own a home and begin accumulating…
Finding Houses for Sale Finding a home for sale today isn’t easy. The shortage of single-detached homes in most of the country makes your search frustrating and a Realtor’s job tough if they take the project on. You’ll be paying them 2 to 3% commission on the price of the property, so you’ll want to…
Real Estate Leads With the decline of US mortgage rates, lower taxes, and deregulation on the Trump agenda, real estate agents are getting excited about the year ahead. The forecast for the 2025 housing market is positive despite some fleeting fears of inflation, foreclosures, and still high mortgage rates. The key to the housing market…
Best Cities to Buy Real Estate in 2024 We’re nearing 2025 with a new incoming, pro-business, deregulating, lower-tax President and it’s going to have millions of Americans thinking about a move — either across town or to another metro area where life is more affordable and enjoyable. While jobs and personal economics rule, buyers are…
Why You Should Hire a Travel Content Strategist 2025 and beyond should present you some great opportunities to grow and profit if you’re strategic and committed to winning. Is doubling or tripling your revenue all that outrageous? I mean there’s a massive travel market out there, and 2025 should be a good year economically for…
Seller Leads through Better Marketing Today’s home sellers are a cagey lot, continuously holding on for a better price and the exact right time to sell their property. They’ll keep to that offish stance until you reach and persuade them otherwise. Your wisest move now is to develop a marketing strategy aimed at your ideal…
Hiring Smartly for a Digital Travel Marketing Role As a travel agency owner, DMO CEO, hotel owner, tour operator or SaaS travel software entrepreneur, you’re tasked with the challenge of hiring the right marketing people. Can a single person have real impact on a small travel company? That would depend on their skills, drive, and…
Real Estate Marketing Strategy If you’re undecided who should be your dedicated real estate marketer, it’s wise to review your marketing strategy first. Based on that and your budget and risk tolerance (because agencies can take all your money), it’ll be clearer. I hope to convince you that a dedicated specialist is the right choice…
US Real Estate & Housing Market Are we in for a housing market crash later this year and what does 2025 look like? There’s a lot of wrestling over pessimism about the US housing market now in H2, 2024. And in 2025? Well, the Presidential Election factors prominently, and no ones quite sure how the…
Hottest Housing Markets 2024 NAR has released its new list of the hottest housing markets across the US and it’s a wild collection of hard-to-figure-out locations. When’s the last time Buffalo, Cleveland and Cincinnati topped the most desirable housing markets in America? The hottest list this spring gives us a strong hint about the desperation…
Marriott Hotels & Resorts Perhaps the most preferred hotel brand for travelers in the US and across the globe in Marriott Hotels. Marriott Hotels & Resorts is a brand of International-based Marriott International, Inc. in Bethesda, Maryland, and represents a legacy of premium hospitality and diverse offerings. Offering almost 600 hotels and resorts, with more…
Are Home Prices About to Rocket? Everyone is waiting for interest rates to fall. That’s because those rates are what’s stopping the housing market specifically. High rates harm a lot of industries, but real estate is worst hit. It will recover quickly when rates go down. It’s those unwelcome interest rates that are preventing most…
Client Acquisition Strategies Acquiring great clients is job number one for consultants, gig workers, agencies, Realtors, agencies, and developers. Any number of tactics might generate a dream client for you. Yet relying on poorly supported, cheap tricks is not a great way to promote yourself, your brand, career, and your startup agency. Instead, you need…
Find a Coffee Shop Near You Below you’ll find a large interactive map of coffee shops in your location. Whether you’re in Los Angeles, San Diego, San Francisco, Toronto, Seattle, Sacramento, Orange County, San Jose, Las Vegas, New York, Boston or Miami, no worries. If the coffee shop for you isn’t there, they don’t want…
Which Are the Best US Cities to Live in? Dreaming of a better place in US to live? Now in 2023, the question is yielding many new destinations as many of the favorites have lost their lustre. You’re not alone in wanting to move to a new city. Millions of people think about moving to…
When Will It Be a Great Time to Buy a Home Again? In September, prospective homebuyers once again sat on the sidelines, and even backed out of intended purchases. The task for a good Realtor near you has never been greater, whether you’re selling or buying. Stats from the latest housing market report show home…
HomeBuyers Backing out of Home Deals A new report by Real Estate Firm Redfin on August’s pending home sales stats shows buyers are backing out of deals in the US Sunbelt cities. In particular, Phoenix, Tampa and Las Vegas. Jacksonville Florida were cited as suffering the greatest increase in cancelled deals. It comes as buyer…
Unemployment Rate in the United States The Covid 19 pandemic interrupted a very positive reduction in the unemployment rate in the United states. 8 years of strong growth during the bull market stock market was crippled by the shutdowns. Now in late 2021, the economic recovery is beginning to deliver stronger job growth (4.8% unemployment…
US Home Prices Wondering about where home prices are headed? Is now the time to buy, and is selling now wise too? How high could US housing prices reach? Below we see the price forces and stats from real estate data sources such as NAR, NAHB, FRED, Redfin, Corelogic, Statista, Trading Economics and Reuters. The…
Will House and Condo Prices Fall? Hopeful home buyers are always asking, when will home prices drop throughout 2022 and into next year? Will we see house prices fall as frenzied buyers give up on their quest to find a house for sale? According to Redfin’s July 5th report, prices have dropped 2% in the…
Find Houses for Sale If you’re used to hunting through the MLS listings, you know the pickings are slim. To find a house in 2021, you have to broaden and refine your home search strategy. You may not be successful until 2022, You may not be successful until 2022, however the point is that the…
US Jobs Outlook The bungling of the recent jobs report is a sign of trouble with the current government and a sign the job market is troubled. The current report showed only 266,000 jobs created when almost 1 million were expected. This is a disaster. There are some job market and economic hurdles to deal…
Digital Marketing Audit for Small Business In all the years managing my own freelance business and while working with digital marketing agencies, I discovered that small business people are great at what they do. Unfortunately, they’re not experts in digital marketing which is a discipline exploding in complexity. That’s why a digital marketing assessment is a…
Selling Fast May Mean a Lower Price As I mentioned in another post on selling for a higher price, and sell house fast, speed isn’t a factor on a listing. In fact, the faster you sell the more likely the market hasn’t discovered your property. In fact, getting rid of your precious real estate asset…
Seattle Real Estate Forecast Seattle Washington was rated the hottest city in America for real estate not long ago. Although the greater Northwestern Washington region is selling well, change is in the wind. In-migration (90,000 in 2018), booming tech sector, great jobs, and low availability of properties, drove home and condo prices skyward and made…
Finding Homes For Sale House hunting has changed. It’s self-directed and much better. A severe housing shortage has enabled all of this and it’s good. Realtors and brokerages are becoming redundant. The housing market has changed and a whole new approach of DIY home hunting is where it’s at now. To get you warmed up…
Housing Stocks to Buy We’re all abuzz about the return of the housing market, but that post shutdown market demand is still not what we expected. Instead of huge waves of home listings and desperate buyers, we’re seeing low levels of listings. It seems the real demand is for new construction homes away from the…
Realtor Lead Generation During the Pandemic A professional real estate sales person’s number one challenge always is to generate quality leads. And this pandemic is making old school lead generation and nurturing almost impossible. The move to the new digital prospecting tools is accelerating. Hopefully you’re getting on board before this big tech wave passes…
The Big Migration: Home Buyers Looking in Rural Areas One definitive trend happening in US housing markets recently is a migration of people from congested urban areas to the burbs and rural regions. Home buyers could be looking to buy houses in quieter remote towns away from expensive big cities. The best cities to buy…
Amazon Stock Price Forecast Amazon is the world’s most successful company at present, dominating ecommerce product sales. Yet for investors, the stock price slowly and persistently falls. Is Amazon the best stock pick in the stock market for 2020? Longforecast in a chart below, shows an optimistic price outlook after the Presidential election. Amazon Stock…
Best Time to Buy a House Right Now? The housing market forecast is still bright heading into the fall season and onto 2021. A strong economy, big demand for houses for sale which offer more rooms, lot sizes and in safer neighborhood is the big trend. The upcoming November election is a big worry for…
Your Best Clients may not be in your Home City They might be anywhere out there, and you’ll need a plan/strategy to reach them and work with them. Have you avoided doing this because you couldn’t visualize how to do it? Well, let’s fix that shall we. Creating new clients in remote locations seems daunting…
Is It Time to Grow Your Business? Surveys show many companies are happy with their digital marketing services and sales performance. The economy is booming and times are good. While things are so good, and you’re most able to expand, how outlandish would it be for you to explore new markets in the US and…
Should you Personalize your Content for Each Visitor? Trends happen. Content personalization is one of the most important and exciting trends in digital marketing in 2017. In 2018, it may be that personalization is a top factor in impact, engagement, and sales. In a nutshell, this is about delivering unique customer content experiences and using…
Housing Affordability at Its Lowest Ever A lack of affordable housing in North America is a disgrace. Despite a booming US economy and glowing jobs report, flourishing housing market, affordable housing and homelessness are decades long issues governments can’t seem to solve. Look at this issue with more depth and concern, you soon discover that housing sales, home…
Housing Prices Dropping Nationwide Everyone knows home prices and condo prices are falling right now, but no one is reporting data on the rapid decline. One recent unofficial report was a 10% decline recently, but that’s before the state of emergency. The Corona Virus Pandemic was sudden and it’s beginning to take its toll on…
Hotel SEO Excellence Thousands of travel company entrepreneurs hope for improved traffic from Google. You can have that traffic, but you must be much more strategic than you are now. You’ll appreciate this more after you read more of my posts on travel marketing, content development and advanced SEO strategy. Over my 26 years of…
Luxury Car Insurance – EV, Hybrid or Gas Across the country, you’ve likely seen more high end luxury cars on the roadway. Manufacturers are building more high priced gas powered/hybrid performance cars and the race is on for electric powered vehicles. You’ll be surprised at the performance and features of the new releases this year. Check…
OMG: US Debt with China: $1 Trillion + $360 Billion Per Year Active Trade Deficit! That was my headline back in 2016, and of course, things are much worse now. The task for President Trump was more difficult than he realized. It’s not just dependence on China nor Asian trade supply channels. It’s the stubbornness…
Basics of Strategy: Learning to Win Faster, Easier We never question why the Amazons, Facebooks, and Googles of the digital world soar like they do. Too often they’re assumed to be lucky. We might assume it’s money, and there’s no doubt that funding carries big advantages at each stage of business development. However important funds…
11 Key Features in Your AI Marketing Solution We’re still in the early adopter phase of artificial intelligence marketing software. But it’s important to adopt it and learn what features you need for your business. You may not need all of them, however some will create essential benefits. The benefits of AI Marketing solutions are…
Video for Realtors Real Estate Video is a selling machine. As you’ll see in a few of the videos below is how video can present properties for sale in a more compelling, engaging way. The end result is more engaged viewers, more interested buyers and ultimately a higher selling price. Video makes your content more valuable…
Homes for Sale Now, well into 2024, we’re seeing home listings and sales beginning to grow. For buyer’s today, a good home search strategy helps you find great Realtors, learn more about the market and find homes with the characteristics you’re wanting. With home showing requests too numerous for Realtors to manage and the number…
Real Estate Investments with the Highest Returns Looking for the best cities to buy real estate with the highest return on investment? How about one with an ROI of 30% to 40%? Yes, those numbers are possible when you consider how real property delivers multiple streams of income, including tax savings, and a higher resale value…
Who Will Win Super Bowl? The biggest sporting event in the world is the NFL’s Super Bowl Game which typically draws tv audiences of more than 110 million fans. And bettors too. Millions will be watching again and you’re likely wondering who will win the game? There’s lots to see and enjoy below. If you…
The SEO / Content Strategy Book 1.0 is Out! It’s not available at Amazon, Google Shopping, or Barnes & Noble yet, but you can learn about the latest development in Search Engine Optimization and Content Strategy, all in one book. The SEO / Content Strategy Guide 1.0 epitomizes the new approach to marketing where products…
Time is Running Out: Grow, Monopolize or Die I don’t have to tell you the Real Estate sales profession is ultracompetitive and demanding, or that it’s getting worse. You experience that headache every day and night. Below, you’ll find 3 Keys to Carving out Your Monopoly. And if you’ve grown your website and sales success already,…
Are we in a Housing Bubble? The topic of a housing crash usually coincides with the topic of the housing bubble. The word Crash may be too intense, arguable, and a word that’s hyped too often. The bubble topic focuses on high prices, big mortgage debt, recessions and high flying lifestyles. Are we within a…
How Does Making 71% Profit on the Sale of Your Home Sound? A new report from ATTOM Data Solutions shows that homeowners across the US are receiving a huge winfall from selling their homes in 2017. The City with the best ROI? It was San Francisco which returned a whopping 71% profit for home sellers, or…
Rental Income Property Investment With your initial financing concerns aside, rental properties can offer a high, continuous extra income to help pay off your mortgage, meet repairs, and add confidence to your investment decision. If the work concerns you, consider using rental property management software to help out. Cynics might point to cash flow issues,…
Smart Content Strategy for Insurance and Real Estate Startups Do you know why your insurance or real estate website sucks compared to the top sites in your industry? Why do so few people visit or return, talk about you and your amazing products and services or share your stuff on social media? Great websites are engaging,…
Should I Buy a House Now or Wait? With the US economy doing well, and amidst a record bull run in the stock market, buyers here are asking again whether they should launch efforts to buy a house. They’re also asking when is the best time to buy a house? Young buyers in particular have…
Finding the Right Restaurant Fast If you’re a vacationer in San Diego, Los Angeles, San Jose, Las Vegas or San Francisco, you’re likely on a highway right searching with your smartphone for a great place to eat with just the right atmosphere. Where to eat right now? The right food at the right location. It’s…
10 Ways to Get Homeowners to Sell After you’ve grown tired of waiting for people to call you to sell their home, you may want to try something new, something that’ll create increasing, consistent touch points with home sellers. Sellers, those ghostly inhabitants of your dream world. This is about creating a fat pipeline to your…
Weather Forecast for 2020 The winter weather forecast for 2020 is out. What has been an early wintry situation for the midwest may resolve into continued cooling. The bad weather is predicted to start in January 2020. We’re enjoying a respite from the cold northern winds. Farmer’s Almanac Fall and Winter Forecast The Farmer’s Almanac’s…
Selling Your Home at Maximum Value So many babyboomers and Gen Xers are sitting on a fortune right now. Some own houses that have average value of over $1 million so they don’t need to buy lotto tickets. When I wrote this post several years back, as a pep talk and timing issue, prices were…
The Net Benefit of Real Estate Investors – $9 Billion! A joint survey by Bigger Pockets and Memphis Invest revealed some fascinating insight into the attitudes of real estate investors and the impact of real estate economics on the well being of the US economy. They concluded in their 2014 report, that 28 million real estate…
Should I Sell my House in 2019? With the 2019 spring season straight ahead, this may be the best time to sell your house. And for buyers too, it may be the best time for them to buy. How does that make sense? Right now there is a lot of demand yet buyers have held…
Housing Market 2020 – Best Time to Sell Your House The 2020 housing market is full of potential buyers. But do you and your Realtor know how to maximize your home’s availability and its value in the eyes of these eager buyers? Do you know the best time to sell your house? The House will sell…
Cheaper Mortgage Rates What’s the immediate forecast for mortgage rates? Lower and perhaps even lower. If you’re buying a home or condo in 2018/2019, you’ll want to buy your mortgage in the next 6 months. The economy is improving and mortgage rates will rise. Shopping online means time saved, no sore feet, no parking hassles or…