Generative Engine Optimization Guide A slow shift to using AI search engines by consumers is underway. It means small business owners must create a different kind of content experience on their websites, this time organized for the needs of these AI-powered info sources. AI search engines offer a different experience for search users (your customers). …
Top 10 Visibility Factors for Generative Engine Optimization (GEO) A wave of experimentation and immersion in AI search engines is upon us now in 2025, and although growth is flattening, generative AI is increasingly important to what is shown on Google, Bing and elsewhere in the search engine marketplace. Experts aren’t sure how big AI…
Stock Market Forecast for the Next 5 Years Last week saw big funds, banks and billionaires move their money out of the US to tax havens and Europe and it had a material effect on stock prices. Recent market volatility won’t hamper the US’s economic recovery over the next 5 years. Investors may find some…
📒 Travel Marketing Software Good travel marketing needs the right travel marketing software. Dedicated solutions help you gravitate from outdated legacy marketing processes that actually are threatening the viability of your travel business. If you’re piecing together 10 different marketing tools that require a lot of manual intervention, you might enjoy better integration/automation through these…
US Launches Trade War with the World While most Americans quietly enjoy their daily lives, President Trump is creating a big surprise for 2025 – a global trade war. The news media is picking up in the weight of the 25% tariffs on Canada and Mexico and how Trump is threatening a severe response to…
Nvidia Stock Price Forecast Nvidia’s stock was one of the superstar performers of the NASDAQ and S&P in 2024 up 178% year to date, and up 2293% in the last 5 years. It remains one of the best technology stocks to invest in. $10,000 invested during the Covid outbreak would be worth $229,300 last week….
Travel Marketing KPI Performance Framework Great marketing needs great analytics tools and the right kpis to measure. Given the cost of marketing and challenge of being competitive in advertising, SEO, social media and content marketing, we need to learn fast. Key Performance Indicators are those vital metrics that indicate what aspects of your ads, bogs,…
Stock Market News The story of the month might well be volatility, and we might expect more ups and downs for day traders to enjoy and retail investors to fear. Stock market analysts are talking about a rotation out of tech and into small caps, but the real story is about timing. Because Russell 2000…
Your Travel Management Platform Doing More for You Are you satisfied with your travel business performance? Is 2024 going to be a year of growth? According to the UN Travel report just released, 2024 could be an amazing year for the travel sector. However, the net effect of broad optimism can cause travel business owners…
Why a US Recession Won’t be in the Cards for 2024 The equity markets took a dive Wednesday on expectations of bad news. Yes, not on bad news, but the expectation of bad news. At least someone’s expectation. So much for the technical analysis everyone’s publishing right now. There seems to be a little conspiracy…
Rosy Forecast for Apple Stock Gene Munster of Deep Water Asset Management believes Apple is headed for a $4 Trillion valuation. And so far in 2023, Apple’s stock price is up 15%. He believes Apple is set to soar further another 10% consistently over the next 5 years. Tech (NASDAQ & S&P tech) has soared…
NASDAQ Forecast The good performance of the NASDAQ listed stocks show investors believe in the tech sector, and that it has the only path to profitability against Dow, Russell and S&P stocks. The NASDAQ’s 17.8% price growth year to date is surprising, but can it be sustained? Tech can find a way to profitability…
Why ChatGPT + BING is a Big Matter The age of AI for content marketing and search engine optimization is here. AI’s ability to comb through content and respond to searchers via questions and an interactive session, is well beyond what Google is providing its users. ChatGPT is making a huge splash in creating powerful…
AI Software Beating Talented SEO/CRO/Brand Specialist? There’s some more talk about artificial intelligence software being able to put talented copywriters out of work going around again. Frankly, the idea is insulting and ridiculous and undermines business manager’s acceptance of AI marketing solutions. It’s natural that some (software developers) would get a little zealous about new tech…
Capturing Organic Value from Facebook Advertising As I mentioned in many previous posts, organic traffic from social media and Google/Bing creates the bulk of incoming Internet traffic. That’s what makes the stock of Facebook and Google the most desired stocks in the stock market. And increasingly, Google and Facebook are monetizing everything they do, and…
Artificial Intelligence is Going to Rock Digital Marketing The future is here and it’s an exciting one we can share in. It involves software that uses artificial intelligence to manage nearly all aspects of marketing. And a software robot named Albert might be your next coworker. How do you feel about that? AI represents fears…
Should you Personalize your Content for Each Visitor? Trends happen. Content personalization is one of the most important and exciting trends in digital marketing in 2017. In 2018, it may be that personalization is a top factor in impact, engagement, and sales. In a nutshell, this is about delivering unique customer content experiences and using…
Really Cool Technology Let’s take a break from the grind and check out some amazing new technology that’s out now or will be in 2018. First up is this personal jet called a Flyboard manufactured by Zapata. This has to be the ultimate in watersports, so maybe trade in your Jetski for an even bigger…
11 Key Features in Your AI Marketing Solution We’re still in the early adopter phase of artificial intelligence marketing software. But it’s important to adopt it and learn what features you need for your business. You may not need all of them, however some will create essential benefits. The benefits of AI Marketing solutions are…
The SEO / Content Strategy Book 1.0 is Out! It’s not available at Amazon, Google Shopping, or Barnes & Noble yet, but you can learn about the latest development in Search Engine Optimization and Content Strategy, all in one book. The SEO / Content Strategy Guide 1.0 epitomizes the new approach to marketing where products…
AI Marketing Solves Your Challenges As an CEO, SMB owner, agency director, or startup entrepreneur, you’re concerned with the cost of investing in marketing solutions. And that’s if you can find and hire excellent marketing or SEO specialists to help you build market leader status. That bar keeps rising. Yes, times are good across the…
Positive Outlook for Montreal Housing Market While the Toronto housing market and Vancouver housing market struggles with government regulation and crash talk, Montreal seems to be waking from a sleepy, negative period that made it appear undesirable to outsiders. The changing perception of Montreal’s political stability might be the key driver of home sales here…