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Travel Marketing Services | Content Strategy SEO PPC Social Media
  • 14 Ways to Improve your House Selling Price
    real estate

    14 Ways to Improve your House Selling Price

    ByGord Collins January 15, 2019July 9, 2023

    Should I Sell my House in 2019? With the 2019 spring season straight ahead, this may be the best time to sell your house.  And for buyers too, it may be the best time for them to buy. How does that make sense? Right now there is a lot of demand yet buyers have held…

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  • 5 New Health Apps You Must Use
    Health

    5 New Health Apps You Must Use

    ByGord Collins January 11, 2019July 1, 2023

    Smartphone Health Apps The new smartphone you’re considering buying is going to be even more useful for your health in 2019.  Your phone can do more than check your Facebook account and you’ll be delighted with these 5 very useful and ingenious apps for your iPhone, Blackberry, LG or Android smartphone. According to a report…

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  • Toronto About to Become a Global Tech Hub
    Technology

    Toronto About to Become a Global Tech Hub

    ByGord Collins January 9, 2019July 9, 2023

    Toronto is a Mecca for Low Cost High Quality Tech Talent Hidden by the drama of Toronto’s housing market, inappropriate government action, big debt, and International trade threats, something amazing has been happening in Toronto, Canada. Major US tech companies are making plans for locating in Toronto. Microsoft, Uber, Google are among them. The reasons…

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  • Toronto Real Estate Market Forecast – The Pros and Cons of Homebuying
    real estate

    Toronto Real Estate Market Forecast – The Pros and Cons of Homebuying

    ByGord Collins January 5, 2019July 9, 2023

    When Is the Best Time to Buy a Home? A Laser Clear View of Toronto Housing — 2017 to 2018 Spring 2017 is almost here in Toronto, and tens of thousands of homebuyers will make the decision to buy a home. Yet buyers are confused, not because it may be a housing bubble, but because they…

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  • 2019 Electric Vehicles – Tesla BMW Chevy Mercedes Toyota Buyers Guide
    Insurance

    2019 Electric Vehicles – Tesla BMW Chevy Mercedes Toyota Buyers Guide

    ByGord Collins January 2, 2019July 9, 2023

    Best Electric Cars The best new electric cars will have features and benefits you might never have expected, yet be delighted with. They’re great in the winter, offer direct power, have the best driving mileage you can get, and best of all, the car heater heats up instantly! Dispel all the myths about EVs, because they…

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  • America. Sell That Home!! Moving on to a Better Life
    real estate

    America. Sell That Home!! Moving on to a Better Life

    ByGord Collins December 22, 2018July 9, 2023

    Housing Market 2020 – Best Time to Sell Your House The 2020 housing market is full of potential buyers. But do you and your Realtor know how to maximize your home’s availability and its value in the eyes of these eager buyers? Do you know the best time to sell your house? The House will sell…

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  • Student Housing Attracting Investment in the Billions | Real Estate Investment News
    Investment

    Student Housing Attracting Investment in the Billions | Real Estate Investment News

    ByGord Collins December 8, 2018July 9, 2023

    Record Investment in Student Housing 2016 was a record year for student housing in the US. $10 billion was poured into investment grade student housing projects in the US. It was a 64% increase over 2015 investment numbers. One report suggest 2017 totals will equal 2016’s torrid levels. There is more gas in the tank…

    Read More Student Housing Attracting Investment in the Billions | Real Estate Investment NewsContinue

  • Sacramento Housing Predictions
    real estate

    Sacramento Housing Predictions

    ByGord Collins November 30, 2018July 9, 2023

    Sacramento Housing Market in 2020 Is 2019/2020 looking strong for the Sacramento housing market and Northern California? Consensus is yes. Despite the easing of the market, it may be hurtling at top-speed toward peak San Franciscification as one report has it. The US and California economies look good and with President Trump pushing for fair…

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  • 10 Ways to Make a Vivid, Lasting Impact on your Prospects
    Branding

    10 Ways to Make a Vivid, Lasting Impact on your Prospects

    ByGord Collins November 6, 2018July 9, 2023

    10 Ways to Make an Indelible Impression How many times in your life have you tried to persuade someone to do something that would be good for them, but they wouldn’t budge? And what happened when you tried to convince a homeowner to sell their house and use you as their real estate agent? A stubborn…

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  • Cheapest Auto Insurance Rates US
    Insurance

    Cheapest Auto Insurance Rates US

    ByGord Collins November 4, 2018July 9, 2023

    Where Can You Buy the Cheapest Auto Insurance? Which States and Cities boast the lowest auto insurance rates? Let’s look at the studies done and find the best and the worst, just so you don’t think your high rate is “just me.”  Of course, the insurance companies are free to provide whatever pricing and coverage they…

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  • Homebuyer’s Pains – The Long Commute to Homes They Can’t Afford
    California

    Homebuyer’s Pains – The Long Commute to Homes They Can’t Afford

    ByGord Collins November 1, 2018July 9, 2023

    California Homebuyers – Who Understands their Pain? A little empathy goes a long way. Our clients have hopes, needs, dreams and sometimes a frustrating reality. If you’re a realtor, mortgage agent, home renovator, home developer, building product supplier, or financial services provider, you probably need to get intimate with the pain of home buyers in LA, San…

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  • First Time Buyers — A House or Condo is a Great Investment
    real estate

    First Time Buyers — A House or Condo is a Great Investment

    ByGord Collins October 31, 2018July 9, 2023

    First Time Home Ownership Your dream of owning your own home is a smart investment and it’s doable. It’s been that way for a century. With all the negatives you hear about the economy, home prices, huge down payments, and the cost of living, you may have been pushed  into a state of denial and apathy….

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  • Sometimes Sales Success is a Game of Numbers
    Sales

    Sometimes Sales Success is a Game of Numbers

    ByGord Collins September 24, 2018July 9, 2023

    Is Sales is a Game of Numbers? If you sell in the insurance, real estate, home energy, or mortgage sectors, I’ll bet you’ve heard that phrase a few times. It can be interpreted a number of ways, but all of them point to this idea, that leads and sales may be more the result of…

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  • Online Home Valuation for Homeowners
    real estate

    Online Home Valuation for Homeowners

    ByGord Collins September 20, 2018July 9, 2023

    Market Value Appraisal for Homeowners Well, if you’re reading this blog, then you may be considering selling your home, and the market appraisal is one of the first tasks to get done. You’re wondering “what will we get for our old place anyway?” And then that will beg your next question: how do we increase…

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  • Low Mortgage Rates
    Mortgages

    Low Mortgage Rates

    ByGord Collins August 25, 2018March 20, 2024

    Cheaper Mortgage Rates What’s the immediate forecast for mortgage rates?  Lower and perhaps even lower.  If you’re buying a home or condo in 2018/2019, you’ll want to buy your mortgage in the next 6 months. The economy is improving and mortgage rates will rise. Shopping online means time saved, no sore feet, no parking hassles or…

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  • Home Selling Tips – How to Sell Your House for Much More
    Sales

    Home Selling Tips – How to Sell Your House for Much More

    ByGord Collins June 2, 2018March 20, 2024

    Sell Your Home for What It’s Really Worth! This home above sold for tens of millions of dollars in small city where the average selling price is $1.2 million. What gave the owners the firm belief that it was worth that much? It’s very likely they had no self-imposed limits on selling price and probably…

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  • SEO Book – Expert Content Strategy
    SEO

    SEO Book – Expert Content Strategy

    ByGord Collins February 3, 2018January 21, 2025

    How to Generate Leads and Sales The Ultimate Guide to Combining SEO and Content Strategy written in 2017 educated readers on how to synchronize SEO and topical content to align with Google’s ranking signals and ranking hierarchy. SEO and Content have always been on separate tracks.  And Google was able to filter out optimization attempts…

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  • Houston Housing Market Forecast
    real estate

    Houston Housing Market Forecast

    ByGord Collins December 12, 2017March 20, 2024

    Houston Real Estate Market The housing market in Dallas, Austin, San Antonio, Houston, and Fort Worth are seeing a dramatic change. I’ll be updating this outdated post shortly. Please bookmark or see the Dallas post for reference on the Houston market. Homes sales are picking up in Houston where homes prices hit an average $176,000…

    Read More Houston Housing Market ForecastContinue

  • Auto Insurance Toronto
    Insurance

    Auto Insurance Toronto

    ByGord Collins December 9, 2017January 25, 2025

    Lowest Auto Insurance in Toronto Searching online is best way to lower your Auto insurance rates. Toronto drivers will get a better car insurance quote from any insurance company by searching for it via Google.  Rates are high and that’s why you should search now for a better policy for your car or truck. Hopefully, this is the beginning of string of years…

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  • Beautiful Condos in Vancouver
    real estate

    Beautiful Condos in Vancouver

    ByGord Collins October 2, 2017July 9, 2023

    The Newest Condominium Developments in Vancouver are Amazing If you could move anywhere in Canada, I’m betting that Vancouver or Victoria or Kelowna might be first on your list.  For many young and old migrants they are the destination and that’s pushing up condo prices for houses and condos here. The climate, economy, lifestyle, culture,…

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  • Why Will the Los Angeles Dodgers Win The World Series?
    Baseball | Sports

    Why Will the Los Angeles Dodgers Win The World Series?

    ByGord Collins August 8, 2017March 10, 2022

    Los Angeles Dodgers on Historic Pace – World Series Champs? Something strange has happened with the Los Angeles Dodgers this year. In mid May, the team was 22 wins and 18 losses which is middle of the pack, but since then they’ve been on a scorching, unheard of winning pace. It’s an unusual event so…

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  • Mountain Biking

    Coolest Mountain Bike Videos

    ByGord Collins April 25, 2017July 1, 2023

    Cool Mountain Bike Videos Just some way cool MTB videos to blow you away. These guys have just as much fun making the videos as they do with the stunts. So dangerous, yet they ignore the fear and that makes them very good. Enjoy some great videos with funky music! As you wait for the new…

    Read More Coolest Mountain Bike VideosContinue

  • Ontario Foreign Buyer Tax Short Sighted and Harmful to Economy
    Housing

    Ontario Foreign Buyer Tax Short Sighted and Harmful to Economy

    ByGord Collins April 24, 2017July 9, 2023

    Foreign Buyer Tax Didn’t Help Housing Crisis As Ontario Premier Kathleen Wynne announced the new Foreign Buyers Tax in Toronto, she ignored recent stats that showed Vancouver’s use of the money grabbing tax was wearing off. Doug Ford has just picked up the old torch and kept carrying it.  Any kind of tax can hurt…

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  • Social Media

    Social Media Listening for Real Estate Agents

    ByGord Collins August 20, 2016July 9, 2023

    You Social Media Listening Strategy – Techniques and Tools A good number of realtors pride themselves on their ability to listen and empathize with their clients wants and needs. That’s all good, but if you can’t even find your prospects or reach your inner circle of key clients, how will you hear their voice? Answer: social media media…

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  • digitalmarketing

    Vaughan Digital Marketing Services – SEO Gord Collins

    ByGord Collins March 5, 2016March 10, 2022

    Complete Digital Marketing Services for Vaughan Companies Finding skilled digital marketing experts inToronto, Boston, or San Francisco is easier. Now that you’re here, it’s even easier.  You’ve discovered an experienced digital marketing strategists with a broad skillset which you won’t find at any Vaughan Marketing Agency.  With local agencies, you work with young account reps, interns, and unskilled labour.  That’s the way agencies…

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  • digitalmarketing

    Digital Marketing Services Markham – SEO Gord Collins

    ByGord Collins March 3, 2016March 10, 2022

    Complete Digital Marketing Services for Markham Companies Skilled digital marketing experts aren’t all living and working in downtown Toronto, Boston, or Los Angeles. And some digital marketing strategists have a broad skillset that provides the results you need at a fraction of the price of a Toronto agency, or a local one here in the Aurora, Richmond…

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  • Entrepreneurship

    5 Things Entrepreneurs Must Do to go from Employee to Self Employed

    ByGord Collins March 2, 2016March 10, 2022

    Making the Jump to Small Business Startup People who desire the freedom and autonomy of self-employment are usually an optimistic and visionary lot, however with SMB failure at high levels, it’s easy for entrepreneurs to fall hard on the path to small business success. I discovered this myself with issues ranging from client incompatibility, insufficient…

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  • Agency

    Toronto Digital Marketing Agency

    ByGord Collins March 2, 2016March 10, 2022

    Toronto Digital Marketing Agency You’re on the hunt for a competent digital marketing SEO agency that will get the job done quick. Here’s a better alternative for SMB’s: a skilled freelance digital marketing strategist. My business Bay Street SEO has been born again, still with good old fashioned ethics: hard work and strategy.  Yes, SEO is…

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  • real estate

    MLS Real Estate Listings – NAR CREA – TREB Homes Condos for Sale

    ByGord Collins January 9, 2016

    What is the MLS? MLS is the term you often see used on realtor’s websites casually or formally. It’s also referred to frequently in housing forecasts and Realtor sales reports.  The multiple listing service or MLS is essentially a database of homes for sale. In the US, the National Real Estate Association owns the rights…

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  • Homes for Sale Toronto – Selling Your Home – MLS Listings
    Cities

    Homes for Sale Toronto – Selling Your Home – MLS Listings

    ByGord Collins January 2, 2016March 20, 2024

    Toronto Homes for Sale To find the best of the growing number of Toronto houses for sale this spring of 2018, you’ll want to do more than hire a real estate agent. How about using a thorough home search strategy? A good number of people search Google for a real estate agent in Toronto because they’re…

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  • real estate

    21 Success Tips for Top Selling Realtors

    ByGord Collins December 19, 2015March 10, 2022

    BIG Kahunas Lead — And Make a Lot More Money Millions of realtors, mortgage agents, new home builders, custom home builders, dentists, insurance brokers, architects, medical specialists, and vacation resort managers are all competing to be the Big Kahunas of their markets. Some will, and from humble beginnings. The title graphic is courtesy of Inman. In the US,…

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  • Social Media Marketing for Real Estate
    Social Media | Strategy

    Social Media Marketing for Real Estate

    ByGord Collins September 21, 2015December 8, 2024

    Digital Marketing’s “Big Three” The pillars of digital marketing are: SEO Strategy, Content Development/Strategy, and Social Media Strategy.  They’re interdependent and very powerful when they work together. This post is about how to develop a social media strategy — easy to digest, giving you the overview you need before you go about Tweeting, posting and liking….

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  • real estate

    Condo Buyers vs House Buyers — Are they Different?

    ByGord Collins September 9, 2015March 20, 2024

    Are Condo Buyers Different than House Buyers? Now in Spring 2017 we’ve seen house and condo prices in Toronto jump and should keep on rising   The era of the condo is upon us and they may represent the best capital gain and rental income for investors and new deals for most realtors.   With respect to your own…

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  • real estate | Social Media | Strategy

    How Realtors Can Lead in Social Media

    ByGord Collins August 9, 2015March 10, 2022

    Realtor’s Personalities and Ability to Engage Make them Perfect for Social Media Mastery I was just doing a search on Google for San Diego real estate.  I clicked one agent’s link, but didn’t find much of interest. I clicked their Twitter link to see what they’re doing right now. Nothing. Dullsville. They didn’t much do much…

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  • digitalmarketing | real estate

    Realtors: Build your Digital Marketing Strategy when Times are Good

    ByGord Collins July 25, 2015March 10, 2022

    Wild and Wacky Real Estate Market The GTA real estate market is the best it’s ever been. Endless buyers and sellers. And prices have risen 14 to 18% in York, Durham, Toronto, Mississauga.  Home sellers are getting whatever they ask. The  US real estate market is growing well too. Is all this prosperity going to last?  Realtors…

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  • Strategy

    Key to Profits: Content Strategy

    ByGord Collins May 21, 2015March 10, 2022

    Improve Your Content Strategy Is there one marketing practice that can generate astonishing results in web traffic, leads, brand awareness, new revenue and customer loyalty? Oh yes. It’s called Content Strategy. Content strategy is the hottest topic in marketing because effectiveness is something everyone is struggling with. Excellent content that hits the mark generates everything from…

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  • Business Strategies | Strategy

    How you can Power up Your Lead/Sales Funnel

    ByGord Collins April 19, 2015March 20, 2024

    Tips to Help you Convert Visitors to Customers Improving the sales funnel is most digital marketers top priority today. And for two good reasons:  1) their traffic is much lower than previous years, and 2) doubling their conversion rate could triple profits. Years ago I had client websites rolling in traffic from Google and other search engines,…

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  • Career

    5 Signs You’re about to Have a Career/Business Breakthrough

    ByGord Collins April 12, 2015July 10, 2024

    Growth Hacking 101: Career and Personal Breakthroughs Usually Happen Together 2015 was another promising year in business and sales year for many people. How did you do? Have you been working very hard with little show for it? Well, it could be you just haven’t done enough networking, or worked on your unique value proposition,…

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  • How to Choose the Best Marketing Consultant
    Strategy

    How to Choose the Best Marketing Consultant

    ByGord Collins April 6, 2015March 20, 2024

    Are You Finding the Right Consultant/Agency for Your Business? Has the deluge of noise in digital marketing become too much for you to bear? Well, hang in there because all you might need is a few pointers and some encouragement to get some clarity. Since marketing is pivotal to success now, picking the right consultant or…

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  • real estate

    Realtor.com and Realtor.org

    ByGord Collins March 31, 2015March 20, 2024

    The National Realtors Association Websites Realtor.com the official website of the National Association of REALTORS  which operates in the US. NAR as it’s known owns the copyright on the acronym REALTOR® and MLS® which stands for the association’s multiple listing service. NAR as an association has 1 million members practicing across all states.  NAR considers…

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