Is Canada Headed for a National Breakup? Americans and Europeans should understand that Canada is in trouble politically and economically. This is not just the recent economic debacle brought forth by the Trump Republicans and tariffs on Canada. Trump’s pressure on Canada is simply unearthing the resentment toward the Canadian Federal Government for almost 50…
🥬 Google Loves Fresh Content – So Do Your Visitors How do you feel about eating that 4 day old salad you left in the fridge? How about that salmon that’s still in the garbage bin after a few days? Then you understand freshness so well. And that’s not all. How about the hypnotizing aroma…
AEO Answer Engine Optimization If you’re a digital marketer, you may have caught wind of a new type of search engine optimization. They’ve dubbed it Answer Engine Optimization or AEO. You’re well aware that consumers and business users are using the Generative AI chatbots (ChatGPT, Google Gemini, Microsoft CoPilot) more recently. Instead of typing in…
A Rejuvenating Drive Through Portugal’s Historic Cultural Regions Avoid the overtourism in Spain, France and Italy with a rejuvenating road trip into Portugal’s quiet regions. Portugal Solves Your Destination Stagnation Are you feeling a little “destination stagnation” or maybe just tired of the familiarity and overcrowding of France, Greece, Italy or Spain? Many are, and…
Best Oil Stocks to Buy? Investors like yourself might be intrigued, even baffled by the price of oil as it consistently stays above $65 a barrel (WTI). And the fact the Saudis could unleash a torrent of oil has make oil companies and investors a little tentative about investing in carbon energy (oil and natural…
U.S. Equity Market Outlook H2 2025 Now past the mid-point of the year with market signals flashing green, investors are very excited about the last half of 2025. The long-term bull market is on, and investors are feeling there’s not much to dislike about the road ahead. The Trump recovery seems to trample any negativity…
Adobe™ Offers AI LLM Optimizer for AI LLM Content Optimization Adobe™ has been an innovative, graphic design software company for decades. It’s products were world class. And this year, it’s extending its brand reputation by venturing into the Generative AI realm with new some cool, new AI tools for the mid to enterprise level marketing…
Bitcoin and Ethereum: Waiting for the Big Crash? Cryptocurrency such as Bitcoin and Ethereum are an exciting new investment opportunity, even outshining AI stocks, and they’re attracting investment by the hundreds of billions. It’s the digital gold rush and some believe BTC is headed for $1 million per coin. Quite a bull run for BTC…
Bitcoin Price Rising Fast to $1 Million? (Updated: July 21, 2025) Millions of investors, including institutional investors are buying Bitcoin or Bitcoin stocks this year, during the coming dip or in volatility trading. While the forecasts about Bitcoin’s price were outlandish previously, they are looking fairly accurate now. However, such speculation leaves investors vulnerable, as…
The High Cost of High Mortgage Rates As the brewing battle between President Trump and the FED intensifies, US homeowners face some anguish regarding mortgages and homeownership. With FED continuously creating excuses for keeping rates high with little evidence to support their decision, the housing market has suffered. Homeowners with mortgages can’t sell due to…
Californians are Leaving for Texas and Washington Each and every day, a new woke government setback hits California, so much so that even its cherished tech sector is weakening and people are leaving the state. The Golden State we all loved has been decimated by Democrat, woke-driven ideology, and pro-China investment and trade strategies combined…
How LLM GPT’s Help us Create Great Content AI LLMs are a major change in how travel consumers experience search and content on the web. ChatGPT and Google Gemini are the two new AI search engines gaining significantly in the search marketplace. Many users love the comprehensiveness of answers to their questions — their pre-trip…
Why Are Investors Excited About AI Stocks? Artificial intelligence, or Al, is one of the most exciting developments in business, technology and the economy. With its promise, AI technology is reshaping multiple stock-market sectors, perhaps being the best stocks to buy on the stock market. Opportunity as you’ll see in the AI stocks listed below,…
Market Correction Coming Soon? Do you ever get that feeling that when things look too good to be true, you’re not far from finding the truth? And one truth is that the stock market is not driven by valuations or earnings, but instead by the emotions of institutional and retail investors — animal spirits. Right…
Why Homeowners Are Frozen in Place (And How to Warm them Up!) There is a big increase in home listings almost everywhere, as the economy goes through its changes. Still, sellers may be reluctant to let go of their properties and aren’t getting the support they need to let go at market price and move…
It’s Not Complicated for a Pro If your first attempt at search engine optimization didn’t pan out, don’t fret about it. It’s all about strategy and hard work. You may have been duped by hype, doom talk, and “techy talk” that plagues authentic SEO. Just feel the disappointment of those poor results, so you can…
Best 20 AI Small Cap Stocks to Buy If the best AI stocks and best technology stocks listed on the NASDAQ, S&P, or Russell 2000 don’t have enough upside for you, then you could take bigger chance on some AI small caps. With a buy-and-hold strategy, you might just wait for them to catch fire…
Find Best AI Stocks to Buy AI is perhaps the most exciting sector, with so much potential with opportunities in almost every area of business and the economy. So many applications for AI, and a growing number of companies are taking the spotlight. Of course investing in AI stocks somes with risk. The stock market…
Building In-Demand Marketing AI Skills The marketing landscape is rapidly evolving with Marketing AI — which are tools, techniques and skills critically important for SMB marketers. And the movement (happening for a long time now) is transitioning from learning and using AI to “delivering AI” for tangible business outcomes. Are those outcomes learning, execution and cost-efficient…
Is Palantir the Best Stock to Buy? One of the premium AI stocks available is PLTR. After much anonymity, this stock has rocketed in the last 6 months along with the AI hype that’s driven the S&P and NASDAQ. You could have invested in Palantir stock 30 months ago and enjoyed seeing your investment grow…
Why You Need Renters Insurance Unfortunate events in our rental homes are a fact of life. Whether through our fault or not floods, fires, fixture damage, walls, doors, appliances can be damaged. Repairs of course mean costs for the landlord but could mean disaster for you. Your landlord may expect you to cover the costs…
It’s a Good Time to Be American, But Not Canadian Talk about being between a rock and a hard place, Canadians are finding themselves stuck between two politically opposite politicians. If it continues, the country could fail. Tomorrow, we’ll see how the US stock market reacts to the passing of the One Big Beautiful Bill,…
Sales Boost: Grab Your Low-Hanging Fruit If you’re not as interested in massive traffic and getting placement on prestigious travel sites, there is an alternative. The fastest, least expensive way to grow bookings and revenue is to harvest your agency’s contact list. And the process of reaching them all, impacting them and moving them forward…
Are you Ready for the Sales Boom in 2026? Buyers, Sellers, mortgage agents and Realtors might not be visualizing 2026 well enough. Visualizing your outlook as an agent is essential to preparation and motivation. Because at some point, with lower mortgage rates, buying and selling, and refinancing become viable again. That’s going to rev up…
Sharp V-Shaped Recovery for US Markets How are you playing this V-shaped recovery in the stock market? Are you all in on stocks despite potential negatives that might create a small correction? Both veteran market forecasters Tom Lee of Fundstrat and Mike Wilson of Morgan Stanley are talking about nerve-wracking v-shaped recovery for the stock…
Best Marketing Analytics Solutions for Travel Businesses The only thing worse than knowing your digital marketing isn’t working is not knowing why. Which is why we need deeper insight. In this post, I present some great analytics software solutions for you to review and I think you’ll be surprised at what could be the right…
Give the Gift of Travel You know all about the joy of travel. It’s lifted your spirit, empowered your confidence, and broadened your awareness of how the world is and could be. But many others haven’t had that pleasurable, healthy vacation getaway. And perhaps now, your heroic side is awakening, and this might be the…
Ready Your Travel Company for the 2026 Boom! The latest travel stats are reflecting an unsettling trend of travelers avoiding the US and consumers spending less. Travel experts feel this will extend into more revenue and booking losses for the years ahead. While the economy has flagged amidst the Trump tariffs, there are many positive…
Have you Given Up On SEO? SEO has been in vogue in digital marketing for over 30 years, before I started in 1998. And for the last 15 years, the rumors of SEO is dead were part of the buzzword narrative, to sell more SEO. In reality, the doomsday phrase should have been “SEO is…
The Ultimate Guide to PPC Optimization and Lead Generation At some point in time as a small business owner, you have launched an online ad campaign on Facebook or Google, and likely discovered how difficult it is to produce leads and revenue. Your budget suffered and so did your confidence. Then you wondered if ppc…
Moving Forward with Your Travel Content I just visited an interesting and luxuriously branded website at Velyagroup.com that you’ll instantly recognize as unique and elegant. What a great start to build a unique spot in the travel market landscape! There’s something Velya Group may be missing though — real, authentic content experiences for their audience…
The Untapped Wealth of Search Engines In other posts, you saw how much consumer online search traffic there is – trillions of searches by consumers actively seeking products/services — to fulfill their intent. It’s not like social media where users are inundated with irrelevant, low-intent topics/ads they have little interest in. And social doesn’t connect…
Blogs Drive Engagement, Leads & Revenue Today, with the competitive noise, spam and AI-generated material on social media, blogs, websites, customers need travel agencies or Realtors that are relevant, authentic and trustworthy. Your blog is ideally suited to communicate the values they respect and the offer that matches their intent. When a blog is designed…
Meeting the SMB Challenge Ahead: A New Strategy The US and especially the Canadian economy are not powering small businesses in 2025 and economic indicators are signalling trouble ahead. Not to be dour here, but rather to suggest that business reorganization and marketing optimization are a practical adaptation to the reality of the deteriorating economy….
Are You Ready for 2026? With home sales sagging to record lows this year, some Realtors might have trouble visualizing sales success for themselves. But like it is in any industry, where the mind goes, performance flows. It’s time to get ready. There’s so much pessimism saturating the real estate sector (e.g., Florida) that Realtors…
Build Deep Insights of Your Targeted Travelers If you’re fortunate enough to have website traffic, social engagement, leads, and traveler inquiries, you may still struggle to convert those leads. It’s because they’re not getting the content experience that meets all their needs. You can improve conversions through understanding the why’s and whats via user-intent analysis,…
Home Buyer Traffic Falls along with Builder Sentiment NAHB reports a decline in homebuilder sentiment and they cite high mortgage rates, economic uncertainty and import tariff wars as the cause. The builder sentiment survey showed a decline of 2 points to 32, the 3rd lowest point in 10 years, and only the second decline since…
Massive Global Market: Your International Content Strategy How nice would it be to relax and enjoy an amazing and massive flow of travel customers from across the globe, wowed by your brand and content, fully trusting that booking with you is a great decision sure to satisfy? Sometimes a wider audience is the solution to…
Alberta Separation from Canada? The G7 meeting held in Kananaskis, Alberta this week, a perhaps too majestic setting in the Rocky Mountains of Canada. However, the photo op event makes it the perfect time for Americans, Brits, Australians, Germans, and Asian readers to get an authentic view of what’s going on here in Canada. Canada…
✍ How To Optimize Your Travel/Tour Descriptions Hundreds of millions of travelers are online, mostly using Google, and they follow a finding path to destinations, hotels, trips, tours and more. Everything they see on their path to travel fulfillment, that stream of travel content is a description of a desired experience. The final destination…