Sell My House Now! Now in late 2024, more owners are listing their homes. Everyone’s anticipating the unthawing of the market, and with that, you’ll have more competition for a good price. Prices have plateaued and could fall as a bit of recession takes hold. They all want to sell fast, yet buyers are reticent,…
Seller Leads through Better Marketing Today’s home sellers are a cagey lot, continuously holding on for a better price and the exact right time to sell their property. They’ll keep to that offish stance until you reach and persuade them otherwise. Your wisest move now is to develop a marketing strategy aimed at your ideal…
Hiring Smartly for a Digital Travel Marketing Role As a travel agency owner, DMO CEO, hotel owner, tour operator or SaaS travel software entrepreneur, you’re tasked with the challenge of hiring the right marketing people. Can a single person have real impact on a small travel company? Is that realistic given you’ve already set sail…
Florida Real Estate Market Despite a massive 60% increase in home listings across Florida, home prices remained near last month’s record median price of $429,581. For buyer’s, there’s pain knowing you can’t afford a Florida home even as listings rise and as prices keep rising. Where is the optimism? Let’s look further into that now…
Real Estate Marketing Strategy If you’re undecided who should be your dedicated real estate marketer, it’s wise to review your marketing strategy first. Based on that and your budget and risk tolerance (because agencies can take all your money), it’ll be clearer. I hope to convince you that a dedicated specialist is the right choice…
Are Home Prices Going to Rise or Fall? The February housing market reports from Redfin, Zillow and NAR shows home prices are rising. Other reports show buyers are optimistic about buying, perhaps in 2024. And housing supply is growing via new construction and more resale homes being listed. If mortgage rates were to fall 1%,…
Marriott Hotels & Resorts Perhaps the most preferred hotel brand for travelers in the US and across the globe in Marriott Hotels. Marriott Hotels & Resorts is a brand of International-based Marriott International, Inc. in Bethesda, Maryland, and represents a legacy of premium hospitality and diverse offerings. Offering almost 600 hotels and resorts, with more…
Real Estate Video for Agents Video is a powerful medium for marketing. And it can be for real estate marketing and sales too. Realtors who master this medium take it to a level most agents and brokerages don’t. But the benefits in impact, engagement, and lead generation just keep on coming, as you’ll see in…
Your Dream Home in Florida The beautiful state of Florida, seemingly beckoning and welcoming to everyone always receives serious regard as the best place to move to in America. The Sunshine State certainly offers the lifestyle older retirees from the north love and look forward to visiting every year. And others of all ages like…
Do You Really Need to Go Pro? A lot of small business owners and marketing managers sit on the fence for a long time about committing to SEO and content marketing. They dabble with amateur help and publish mundane material that serves no one. This lack of commitment to excellence in their business is a…
Online Advertising Spending Trends Are you pulling back on your digital ad spend and spending more strategically this year? It seems wise, however there are important reasons to combine your digital ad spend to support your overall lead generation goals. Google Ads and Facebook Ads programs pull in billions of dollars in profits for these…
Expert SEO Services by the Hour Are you having a host of issues with your website and are underperforming? Digital marketing and Google rankings are no easy task. Having an experienced, expert who is experienced and capable of investigating, solving and create a solution is a big advantage for you — advantages you don’t get…
Revolutionizing Property Management with Cutting-Edge Software In recent years, the transformation of property management has been accelerated by technological advancements, particularly in response to the booming rental property sector. The demand for performance has come from short-term rentals, built-for-rent developments and multifamily sectors whose key performance driver is the need for business efficiency. As the…
Be Smart, Sell your House Soon It’s taken a long time, but experts are finally calling for a recession. And the housing market? Well, they’re talking crash now. It’s not hard to understand, given there is no way home buyers can qualify for mortgages, which look like they could be headed very high. New loans…
How Far Will Florida Home Prices Fall? Hurricane Ian may become the 5th most expensive hurricane in US history. Although smaller in size, it packed sustained 150 mph winds and big storm surge to overwhelm neighborhoods in the Port Charlotte, Fort Myers and Naples region on Wednesday. Southwest Florida had a wonderful 30 year growth…
Florida Housing Supply Dries Up The Florida housing market remains one of the hottest housing markets in 2022 despite a continually diminished listings of Florida homes for sale. The lack of housing construction is a topic I’ve been writing about for years. It’s due to government policies (NIMBY) resistance to new housing development and it’s…
Homeowner Equity Looking Irresistible Corelogic, a provider of premium housing sales statistics reports that in the 2nd quarter of this year, homeowners with mortgages (63% of all properties) watched their equity grow by 29.3% year over year. Collectively, in the nation, it was an equity gain of over $2.9 trillion, and an average gain of…
Real Estate Vs Stock Investing With the stock market so hot of late reaching yet new highs in valuations, are you considering divesting and buying something else with your recent fortune? Or will you stick with the stock market forecast and buy Tesla, Bitcoin, or some Faang stocks and do something risky? If the…
Don’t Expect a Buyer’s Market until 2025 Without much support, other than cheap interest rates, the US housing market has soared for more than a decade, including the ultra rapid price rise in the last year. It’s made a few very wealthy and a lot of Realtors, home sellers, real estate investors, and rental housing…
US Home Prices Wondering about where home prices are headed? Is now the time to buy, and is selling now wise too? How high could US housing prices reach? Below we see the price forces and stats from real estate data sources such as NAR, NAHB, FRED, Redfin, Corelogic, Statista, Trading Economics and Reuters. The…
Finding Houses for Sale We half way into 2021, and home prices don’t look to be losing their upward pace. In fact, even as new listings grow and sales plummet, house prices keep climbing past record heights. If you’re hoping to buy a home this year, you’ll need to be very strategic in your home…
How to Rebrand your Content The phrase “content rebranding” is being discussed more online now due to the economic recovery. If your content is your face to customers and the brand they consume, then it must change too. And your content is vital to your company’s success. Some businesses (e.g., restaurants) have already gone through this…
Real Estate Forecast for Tampa/Sarasota/St Petes The Florida real estate market is hot. The Sunshine State is geographically immense and there are many desirable places to locate to. Tampa, St Petes, Sarasota offer a lifestyle unique from that of Naples, Jacksonville, Miami, Orlando, Panama City and Fort Lauderdale. Many retirees prefer the more sedate neighborhoods…
Finding Homes For Sale House hunting has changed. It’s self-directed and much better. A severe housing shortage has enabled all of this and it’s good. Realtors and brokerages are becoming redundant. The housing market has changed and a whole new approach of DIY home hunting is where it’s at now. To get you warmed up…
Houses for Sale in Florida The Sunshine state is reeling in its battle with the Corona Virus, but that’s not stopping homebuyers from out of state or out of country from searching for homes for sale in Florida. The latest Florida real estate report reflects strong demand and rising prices for houses. Sales are down…
Housing Stocks to Buy We’re all abuzz about the return of the housing market, but that post shutdown market demand is still not what we expected. Instead of huge waves of home listings and desperate buyers, we’re seeing low levels of listings. It seems the real demand is for new construction homes away from the…
Realtor Lead Generation During the Pandemic A professional real estate sales person’s number one challenge always is to generate quality leads. And this pandemic is making old school lead generation and nurturing almost impossible. The move to the new digital prospecting tools is accelerating. Hopefully you’re getting on board before this big tech wave passes…
Find the Right Cities to Grow In Are you thinking about how to triple or quadruple your sales in 2018? After just a little thought, you may discover what these 2 reports from Inc.om and Entrepreneur.com below reveal, that there are some great cities to build your business and achieve strong business results. And before…
Your Best Clients may not be in your Home City They might be anywhere out there, and you’ll need a plan/strategy to reach them and work with them. Have you avoided doing this because you couldn’t visualize how to do it? Well, let’s fix that shall we. Creating new clients in remote locations seems daunting…
Is It Time to Grow Your Business? Surveys show many companies are happy with their digital marketing services and sales performance. The economy is booming and times are good. While things are so good, and you’re most able to expand, how outlandish would it be for you to explore new markets in the US and…
Housing Prices Dropping Nationwide Everyone knows home prices and condo prices are falling right now, but no one is reporting data on the rapid decline. One recent unofficial report was a 10% decline recently, but that’s before the state of emergency. The Corona Virus Pandemic was sudden and it’s beginning to take its toll on…
Lucrative Canadian Real Estate Market Spilling over into the US Before Corona Virus plague hit US shores, foreign buyers were a big factor in the US housing market. Foreigners were buying up US properties and the biggest increase is coming from Canadians. Even NAR’s Chief Lawrence Yun was surprised by the growing demand from Canadians…
Homes for Sale Now, well into 2024, we’re seeing home listings and sales beginning to grow. For buyer’s today, a good home search strategy helps you find great Realtors, learn more about the market and find homes with the characteristics you’re wanting. With home showing requests too numerous for Realtors to manage and the number…
Rental Income Property Investment With your initial financing concerns aside, rental properties can offer a high, continuous extra income to help pay off your mortgage, meet repairs, and add confidence to your investment decision. If the work concerns you, consider using rental property management software to help out. Cynics might point to cash flow issues,…
Should I Buy a House Now or Wait? With the US economy doing well, and amidst a record bull run in the stock market, buyers here are asking again whether they should launch efforts to buy a house. They’re also asking when is the best time to buy a house? Young buyers in particular have…
Sell Your Home for What It’s Really Worth! This home above sold for tens of millions of dollars in small city where the average selling price is $1.2 million. What gave the owners the firm belief that it was worth that much? It’s very likely they had no self-imposed limits on selling price and probably…
Are You Finding the Right Consultant/Agency for Your Business? Has the deluge of noise in digital marketing become too much for you to bear? Well, hang in there because all you might need is a few pointers and some encouragement to get some clarity. Since marketing is pivotal to success now, picking the right consultant or…