Housing as Canada’s Best Path to Growth and Affordability The Canadian economy is beginning to slouch significantly and the Liberal government appears to lack any solutions to save it from further harm. It’s a depressing scenario for all Canadians including those looking for a place to live, or a home to buy, or who need…
Real Estate Marketing Strategy After you’ve failed to convert your audience and spent a fortune on paid advertising, you might feel miffed at how to make digital marketing work. It’s a difficult job, however, if you choose the right systems with useful technology and have a dedicated marketer with you, you’re able to get the…
The State of Hotel SEO Travelers from Europe, Asia, South America and in North America conduct billions of searches for hotel rooms. Given the scarcity and cost of hotel accommodations, they may see the hotel search as the most important aspect of their itinerary planning. All travelers need a place to stay. SEO is a…
Expert SEO Services by the Hour Once you’re convinced of the value of expert content development and advanced SEO strategy, you’ll be more hopeful you can solve any issues you’re having with your website. Whether you hire me on contract, permanent/dedicated or by the hour, you know you’re availing yourself of the best provider possible. Having…
Real Estate Leads With the decline of US mortgage rates, lower taxes, and deregulation on the Trump agenda, real estate agents are getting excited about the year ahead. The forecast for the 2025 housing market is positive despite some fleeting fears of inflation, foreclosures, and still high mortgage rates. The key to the housing market…
Why You Should Hire a Travel Content Strategist 2025 and beyond should present you some great opportunities to grow and profit if you’re strategic and committed to winning. Is doubling or tripling your revenue all that outrageous? I mean there’s a massive travel market out there, and 2025 should be a good year economically for…
Sell My House Now! Now in late 2024, more owners are listing their homes. Everyone’s anticipating the unthawing of the market, and with that, you’ll have more competition for a good price. Prices have plateaued and could fall as a bit of recession takes hold. They all want to sell fast, yet buyers are reticent,…
Air Canada Airlines I haven’t flown all the world’s airlines, but I’ve flown in enough to know Air Canada is one of the best. Its record of safety, reputation, and professionalism in ticketing, boarding, and inflight experience make it my preferred choice of airline regardless of where I might be headed. Air Canada provides simple…
Be Smart, Sell your House Soon It’s taken a long time, but experts are finally calling for a recession. And the housing market? Well, they’re talking crash now. It’s not hard to understand, given there is no way home buyers can qualify for mortgages, which look like they could be headed very high. New loans…
Mortgage Stress Test Rules The Canadian government is under pressure to do something about the soaring prices of houses in Canada. To release some of that pressure on itself, the government is replaying an old trick at an opportune moment — to capitalize on the current temporary downtrend in home prices. The Liberal government is…
Digital Marketing Audit for Small Business In all the years managing my own freelance business and while working with digital marketing agencies, I discovered that small business people are great at what they do. Unfortunately, they’re not experts in digital marketing which is a discipline exploding in complexity. That’s why a digital marketing assessment is a…
Canadian Real Estate Market Forecast Just like the US housing market, the real estate market in Canada showed remarkable strength in 2020. The Canadian benchmark price increased 8.5% last year, almost five times the rate of 1.8% in 2019. And forecasts for 2021 reflect a continued trend of high prices driven by low mortgage rates,…
Realtor Lead Generation During the Pandemic A professional real estate sales person’s number one challenge always is to generate quality leads. And this pandemic is making old school lead generation and nurturing almost impossible. The move to the new digital prospecting tools is accelerating. Hopefully you’re getting on board before this big tech wave passes…
Best Canadian Cities and Towns to Buy Property Some eager home buyers in Toronto, Mississauga, Montreal, Calgary and Vancouver are waking from their Corona Virus hibernation to check on the latest home price trends. Something has happened that a lot of buyers and sellers might not be aware of. There’s a migration shift happening. The…
Best Time to Buy a House Right Now? The housing market forecast is still bright heading into the fall season and onto 2021. A strong economy, big demand for houses for sale which offer more rooms, lot sizes and in safer neighborhood is the big trend. The upcoming November election is a big worry for…
Understanding The Marketing Service Ecosystem If you’ve ever wanted to launch your own marketing agency, in San Diego, Los Angeles or Boston, you’ll be glad to know I’ve worked for those who have done it. They became quite wealthy and enjoyed fantastic exposure to the latest technology, ideas and had money to travle worldwide. There’s…
11 Key Features in Your AI Marketing Solution We’re still in the early adopter phase of artificial intelligence marketing software. But it’s important to adopt it and learn what features you need for your business. You may not need all of them, however some will create essential benefits. The benefits of AI Marketing solutions are…
Local Search Optimization What if I told you I doubled the traffic of a major hotel? Well, it happened. From 1.2 Million visits per year to 2.5 Million per year. A lot of people travel and search for hotels online and they often book with the first few they see. Being ranked at the top…
Positive Outlook for Montreal Housing Market While the Toronto housing market and Vancouver housing market struggles with government regulation and crash talk, Montreal seems to be waking from a sleepy, negative period that made it appear undesirable to outsiders. The changing perception of Montreal’s political stability might be the key driver of home sales here…
Sell Your Home for What It’s Really Worth! This home above sold for tens of millions of dollars in small city where the average selling price is $1.2 million. What gave the owners the firm belief that it was worth that much? It’s very likely they had no self-imposed limits on selling price and probably…