Why Will the Los Angeles Dodgers Win The World Series?
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Why Will the Los Angeles Dodgers Win The World Series?

Los Angeles Dodgers on Historic Pace – World Series Champs? Something strange has happened with the Los Angeles Dodgers this year. In mid May, the team was 22 wins and 18 losses which is middle of the pack, but since then they’ve been on a scorching, unheard of winning pace. It’s an unusual event so…

Ontario Foreign Buyer Tax Short Sighted and Harmful to Economy

Ontario Foreign Buyer Tax Short Sighted and Harmful to Economy

Foreign Buyer Tax Didn’t Help Housing Crisis As Ontario Premier Kathleen Wynne announced the new Foreign Buyers Tax in Toronto, she ignored recent stats that showed Vancouver’s use of the money grabbing tax was wearing off. Doug Ford has just picked up the old torch and kept carrying it.  Any kind of tax can hurt…

Social Media Listening for Real Estate Agents

You Social Media Listening Strategy – Techniques and Tools A good number of realtors pride themselves on their ability to listen and empathize with their clients wants and needs. That’s all good, but if you can’t even find your prospects or reach your inner circle of key clients, how will you hear their voice? Answer: social media media…

Vaughan Digital Marketing Services – SEO Gord Collins

Complete Digital Marketing Services for Vaughan Companies Finding skilled digital marketing experts inToronto, Boston, or San Francisco is easier. Now that you’re here, it’s even easier.  You’ve discovered an experienced digital marketing strategists with a broad skillset which you won’t find at any Vaughan Marketing Agency.  With local agencies, you work with young account reps, interns, and unskilled labour.  That’s the way agencies…

Digital Marketing Services Markham – SEO Gord Collins

Complete Digital Marketing Services for Markham Companies Skilled digital marketing experts aren’t all living and working in downtown Toronto, Boston, or Los Angeles. And some digital marketing strategists have a broad skillset that provides the results you need at a fraction of the price of a Toronto agency, or a local one here in the Aurora, Richmond…

5 Things Entrepreneurs Must Do to go from Employee to Self Employed

Making the Jump to Small Business Startup People who desire the freedom and autonomy of self-employment are usually an optimistic and visionary lot, however with SMB failure at high levels, it’s easy for entrepreneurs to fall hard on the path to small business success. I discovered this myself with issues ranging from client incompatibility, insufficient…

MLS Real Estate Listings – NAR CREA – TREB Homes Condos for Sale

What is the MLS? MLS is the term you often see used on realtor’s websites casually or formally. It’s also referred to frequently in housing forecasts and Realtor sales reports.  The multiple listing service or MLS is essentially a database of homes for sale. In the US, the National Real Estate Association owns the rights…

Homes for Sale Toronto – Selling Your Home – MLS Listings

Homes for Sale Toronto – Selling Your Home – MLS Listings

Toronto Homes for Sale To find the best of the growing number of Toronto houses for sale this spring of 2018, you’ll want to do more than hire a real estate agent. How about using a thorough home search strategy? A good number of people search Google for a real estate agent in Toronto because they’re…

Celebrate Your Wins – It Keeps You on Track

Celebration Reconfirms Your Commitment I know of a special mortgage agent who has a panache for celebration and I discovered that trait, attitude or disposition as an important success characteristic for her and anyone else.  It’s definitely fascinated me and I’m not a big Xmas, 4th of July, World Series Win post game, or wedding kind of guy….

21 Success Tips for Top Selling Realtors

BIG Kahunas Lead — And Make a Lot More Money Millions of realtors, mortgage agents, new home builders, custom home builders, dentists, insurance brokers, architects, medical specialists, and vacation resort managers are all competing to be the Big Kahunas of their markets. Some will, and from humble beginnings. The title graphic is courtesy of Inman. In the US,…

What is Social Media Marketing Strategy?
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What is Social Media Marketing Strategy?

Digital Marketing’s “Big Three” The pillars of digital marketing are: SEO Strategy, Content Development/Strategy, and Social Media Strategy.  They’re interdependent and very powerful when they work together. This post is about how to develop a social media strategy — easy to digest, giving you the overview you need before you go about Tweeting, posting and liking….

Condo Buyers vs House Buyers — Are they Different?

Are Condo Buyers Different than House Buyers? Now in Spring 2017 we’ve seen house and condo prices in Toronto jump and should keep on rising   The era of the condo is upon us and they may represent the best capital gain and rental income for investors and new deals for most realtors.   With respect to your own…

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How Realtors Can Lead in Social Media

Realtor’s Personalities and Ability to Engage Make them Perfect for Social Media Mastery I was just doing a search on Google for San Diego real estate.  I clicked one agent’s link, but didn’t find much of interest. I clicked their Twitter link to see what they’re doing right now. Nothing. Dullsville. They didn’t much do much…

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Realtors: Build your Digital Marketing Strategy when Times are Good

Wild and Wacky Real Estate Market The GTA real estate market is the best it’s ever been. Endless buyers and sellers. And prices have risen 14 to 18% in York, Durham, Toronto, Mississauga.  Home sellers are getting whatever they ask. The  US real estate market is growing well too. Is all this prosperity going to last?  Realtors…

Key to Profits: Content Strategy

Improve Your Content Strategy Is there one marketing practice that can generate astonishing results in web traffic, leads, brand awareness, new revenue and customer loyalty? Oh yes. It’s called Content Strategy. Content strategy is the hottest topic in marketing because effectiveness is something everyone is struggling with. Excellent content that hits the mark generates everything from…

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How you can Power up Your Lead/Sales Funnel

Tips to Help you Convert Visitors to Customers Improving the sales funnel is most digital marketers top priority today. And for two good reasons:  1) their traffic is much lower than previous years, and 2) doubling their conversion rate could triple profits. Years ago I had client websites rolling in traffic from Google and other search engines,…