Home Selling Tips – How to Sell Your House for More | Growing your Selling Price and Buyers USA Canada UK

Home Selling Tips for 2018

Do we need home selling tips just for 2018? I think we do.

Our focus is 2018, the year of more competition and listings.  The economic circumstances, taxation issues, price trends, migration, create unique forecasts for each housing market in 2018. To sell at a good price in 2018, you’ll need some strategy and tactical sales excellence.

Even in the best cities, prices are flat and homeowners will have more difficulty persuading buyers or property investors to buy their properties.

The tax situation is less profitable, the US dollar is falling, new home construction is up, the stock market is wild, real estate investors wary, and the economy looks solid.

There won’t be a housing crash in New York, Los Angeles, Boston, Miami, Houston, San Diego, Seattle, and even the Bay Area forecast is excellent. All of these thoughts will be on buyers minds as they visualize a price for your property. If you keep the faith, then it comes down to what you can do to raise the perception of value to them. And these home selling tips should help greatly.




As you’ll read in the home selling tips, you can have your cake and eat it too. Let go of all the “compromise” talk and know that you can get the maximum prices your home, cottage, condo or land is worth. Everyone knows real estate is precious and governments are committed to constraining supply.

When is the Best Time to Sell My House?

Timing your home sale is important, and asking “when is the best time to sell my house” is a wise question. Make sure you know all the time related issues to seasons and the economic trends happening now.

How to Start a Bidding War?

At some point, you’ve quietly thought about how to start a bidding war. Selling at over asking price is common, but with top notch real estate marketing strategy and a knowledeable Realtor, you can ratchet up your selling price.



Tips to Sell at the Highest Price

These 14 tips to selling at the best price, are another view to your goal to get maximum value for your investment.  These are good times with prices high or rising and many babyboomers are enjoying how their house and property is fetching a good selling price.

Which Renovations Increase your Selling Price the Most?

When you’re planning the sale, you know buyers are hungry, but maybe during negotiations they cite how your house is not in good condition. Worse, maybe a good number of prospects online are turned off by its appearance? Instead of letting that happen, and just dumping your home on the market, you might discover which house renovations increase selling price. Make the most of your reno budget.



Should you Sell Your Home Fast or for a Higher Price?

Do you know how Realtors selling strategy? You have a choice when you’re working with a Realtor, whether to sell it quick or take your time with marketing and build interest to a larger pool of buyers. Most Realtors use a blitz type of selling strategy where they maximize the impulse or desperation of buyers.

They might push it all into one intense weekend showing where it’s organized like an auction. Buyers see each other want your home and they might get emotional and start ramping up their bids, well over asking price. It works and clients get the picture that the Realtor has done a fantastic job of creating buyers and whipping up frenzy.

However, if the property has all sorts of flaws, is in a weak neighborhood, and it’s not high season for selling, the home might not sell. If the quick blitz backfires, you could see your selling price rocket downward. Anyone can sell during high season, but the Realtor who can sell you house now, is a good one.

Online Selling Strategy

Should you hire an old school Realtor or the new digital savvy Realtors who use real estate videos and social media marketing? If your Realtor is a power online marketer, they may be able to build substantial visibility to targeted buyer audiences.

Consider getting that kind of Realtor, create a plan, and do a blitz over 3 weeks. The best buyer prospects will hang on if they know you’re doing a 3 week blitz. You won’t lose them and instead you could enjoy 3 times the buyers and bids (over that 23 day period). In fact, the collective effect on the final winning price could be staggering.

We’ve all seen homes sell for exhorbitant prices, even more than double the home’s value. You might want to tap into that craziness and get some extra money for your kids/grandkids education expense.

The above posts offer extensive home selling strategy and selling tips to help you reach a bigger, targeted audience, give them what they’re dreaming about, encourage more and higher bids, and help close the deal with a record high price. Hopefully, the media will report your selling success like you were a star Mega Millions winner!

 

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Should You Adopt Artificial Intelligence Marketing Software? Albert Boomtrain Amplero Pega Systems Emarsys

11 Things to Look for in your AI Marketing Solution

We’re in the early adopter phase of artificial intelligence marketing software. Those who are learning how to use it are getting exciting results already.

The technology is young, growing, improving and the best is yet to come. Businesses that don’t get into AI are carving a dangerous path for themselves. This series of posts on AI marketing solutions is your first exploration into how they help make your marketing more efficient and products.

The benefits of AI Marketing solutions are compelling. And you’ll soon be checking the AI marketing solutions of companies with strange names including Albert, Boomtrain, Amplero, Pega Systems, Emarsys, and others.

Strangely, there aren’t many reviews of AI marketing software out there, and the posts you’ll find are high on the nerd scale.  So I’m going to introduce you to a few of the good solutions that I am aware of expressed in layman’s terms. Bookmark this page because I will continue adding to our collective knowledge. This is BIG. Have fun exploring.



Benefits of AI Marketing Software

The AI software benefits which I describe in this series of posts might be just the tip of iceberg.  I’m excited about using it. But first, we have to study its value and potential uses. And AI is invading every area of business.

Your company will need to hire what some call an AI marketing software operator. That will likely be a digital marketing specialist/strategist if you manage an SMB.

Way Beyond Marketing Automation

For at least 6 years, companies have been investigating marketing automation, and they’ve reported some satisfaction with cost efficiencies. The vote isn’t in yet on whether marketing automation is really helping where it counts in engagement and closing sales.

Marketing automation is more about the process of automating the administration of complete multichannel marketing campaigns. Makes things easier. And that integration can help keep customers interested, loyal and engaged through the complete buying cycle and manage the tedium of those campaigns.

Human marketers get bored and stressed so MA is the current solution in vogue.  Yet marketing automation lacks the analytics insight, testing ability, content personalization, optimization and forecasting capabilities of new Artificial Intelligence Marketing software solutions that are available.

New AI Solutions are Arriving Weekly

We’re right on the leading edge of this new transformative technology with new, ever improving, customized solutions such as Albert, Boomtrain, and Pega. They offer some serious benefits.

Use of AI by Marketers is About to Climb

The latest Salesforce State of Marketing report says marketers use of AI will grow by 53%. That suggests implementation of artificial intelligence marketing software will be a priority and you will need someone like myself who is excited about it and wants to help you implement and execute it.

We’re in the early days of mass adoption, but at some point, you’ll need to jump on this bandwagon. Regardless of whether you manage an ecommerce site, an IT firm, staffing agency or recruitment firm, major blog, manufacturing business, AI offers some pretty serious benefits — benefits that your competitors will soon enjoy. You’re going to enjoy this pleasant journey in marketing strategy.




What Criteria Should You Consider?

Consider everything you’re doing right now and whether it could be improved using your current technology and best practices. If it’s not winning your market, it’s probably not best practices. The phrase best practices might be a good one to keep in mind as you assess your current marketing strategy. Best results = best practices.

  1. can you personalize your email, blogs and ppc landing pages to respond best to each individual customer based on their past click behavior and their content engagement level?
  2. do you currently conduct slow single factor testing of your content?
  3. are your ppc campaigns ineffective and costly?
  4. do you have good enough data to help you predict your customers buying habits in 2018?
  5. are you confident of your current web analytics solution?
  6. can you handle the growing complexity of digital marketing?
  7. are you happy with your current 1 to 2% conversion rate?
  8. do you understand why and where visitors leave your website?
  9. if Google is weighing onsite engagement, will AI analytics improve your content and rankings?
  10. will AI allow you to reorganize your staff for better utilization and performance?
  11. are you testing to discover which is the right content for each customer touchpoint?

Testing Out AI Marketing Software

Testing the software out can be a little time consuming, so bring in a dedicated, talented and capable marketing strategist to test it and ramp it up. That removes a lot of risk and you’ll learn a lot.

The learning value is underplayed and that could be because some of these companies want to keep that vital knowledge to themselves.  There’s huge “big data” insight for them to profit on.  You need a solution that lets you learn as much as possible and not just fattens their bank account.




By testing it out, you’re going to learn a lot about your brand, target market, your content, and how to improve your integrated campaigns. We assume you use many channels in your marketing.

AI solutions will allow you to test digital marketing campaigns at a rate and depth that no human could. And the insight the software could generated could be really helpful. In many cases, you can have a very weak understanding of your typical customer persona, yet analyze just the click through and content engagement of your visitors to learn what they actually like and don’t like right there and then, so you don’t lose them.

You can test everything from media buys, to keyword choices to blog topics all the way to calls to action. The potential value of AI solutions outweighs the cost of your learning curve. AI will likely spew out value and insight that will change every area of your company. It could help you improve customer service, product design, and more.

Recently a report found that AI has even improved social influencer results.  Wouldn’t it be exciting to analyze your social network and find out how to get influencers to promote your company?

AI marketing software is inevitable. Better to begin asssessing what’s available and do some trial runs.

Taking a Look at Albert AI

As an example, if you take a look at a product such as Adgorithm’s Albert AI, you’ll get a better sense of what it offers.  As you can see here in this graphic, Albert provides an integrated suite of services that pack a powerful punch.  I’m impressed with Albert AI’s support staff and the fact they have recently released a small business version. It’s not too expensive and the software interface is well designed.

Graphic courtesy of Alberta.ai

The Top 2 Benefits of Albert AI

Although the Albert software does a lot itself, I believe 1) Testing and Optimization and 2) Analytics and Insights services provide the key benefits. Soon, the prediction of customer behavior may be most valuable.

Manual testing and analytics isn’t very satisfying. Analysts don’t have enough data to draw insight from. If you’ve perused your own website’s Google Analytics reports, you know what I mean. It’s not the highest quality actionable data. And we can’t test fast enough to draw better insight from it. That’s frustrating and wasteful.

Albert however, can test visitor response, intent, and engagement, and do it in real time. Just think if you could test visitors and maximize insight from their individual visits right now.  Then continue when they return? 99% of your visitors leave your website, so you’re taking a big loss and turning it into an asset.

If your organic and ppc team specialists can generate the traffic, you have the possibility of learning more and continually improving your content and sales funnel. Everyone is into funnel optimization these days, but how many have tools to actually do it well?

If you’re uncertain about its value, you can do a test campaign. Find someone who can be your AI marketing strategist, (someone with a psssion for it) and follow an implementation process. Albert offers assistance in setting up your account and implementing your campaign elements.

From there, it’s a process of learning and improving, and assessing your results.

If trying it out is this easy, it makes sense to invest in it. This is a win win situation where you’ll gain from anything you commit to. It’s probably time to give AI marketing software some good thought and get on this before your competitors do.

Build your brand and sales results faster and better. If you believe in growing a more successful business, this should be a fun and worthwhile experience.

Call me at 416 998 6246 if you’re ready to hire a digital marketing specialist and investigate and test AI Marketing Software.

 

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Housing Bubble 2018 – Will the Housing Market Crash in 2018?

Housing Bubble 2018? Will the Real Estate Market Crash This Year?

Home buyers, mortgage holders, and investors are asking more lately, “Will the housing market crash in 2018/2019?”  The US Housing Market is strong, so if this is a housing bubble, it’s a big one.

Remember the worst financial mismanagement and calamity of our era?  Subprime mortgages. 7.8 million foreclosures occurred during the 2008 housing crash and the country sunk into a severe recession.

Are we in a residential housing bubble?  While the Trump administration has brought unprecedented growth in the US job market, a preoccupation with ideological issues such as immigration and nuclear war along with cancelled trade deals point to a recession.

Take another look at the US housing market factors and fundamentals.

With job and wage growth now rising, the situation might be more one of inflation, rising interest rates, and strong housing starts. That suggests a recesson won’t be for a few years. If the jobs and industry repatriation continues, then growth could continue for many years. Industry can’t be repatriated to the US in a short time. It took China decades to gain its monopoly on manufacturing.

What is a ‘Housing Bubble’

According to investopia, A housing bubble is a run-up in housing prices fueled by demand, speculation and exuberance. Housing bubbles grow with an increase in housing demand, pressured by limited supply. Then speculators enter the market to capitalize on capital gains and rental income property opportunities.

Supposedly, lessons were learned with controls on lending practices. Yet, could housing plunge for different reasons this time? Is a bubble a certain sign of a housing market crash? Experts think so.

12 Reasons for a Housing Crash

  1. excessively high home prices from a price bubble
  2. sudden underwater mortgages
  3. rising interest mortgage rates
  4. slowing economy and sudden rises in unemployment
  5. wage growth not keeping up with home prices
  6. geo-political shifts
  7. trade deals
  8. a stock market bubble and volatility
  9. level of consumer debt
  10. cost of living rises
  11. risky low rate mortgages for new home buyers
  12. high oil and energy prices




Homeowners are wise to be wary. The last crash cost many their homes and savings. Billions wiped out. There were plenty of expert predictions about a crash in 2016 and 2017, but that didn’t happen. That’s because the US  economy is too strong and frankly, it doesn’t look to be letting up for many years.

Money manager James Stack, 66, ($1.3 billion fund) predicted the last housing crash in 2005, just before prices peaked says his “Housing Bubble Bellwether Barometer” of homebuilder and mortgage company stocks is warning of another crash.

Stack’s emphasis on financial companies is interesting. He must feel that it’s this over-leveraged group, the ones we forgot about, that could be the weak link. If the Fed goes crazy with rises, it makes sense that homeowners would begin defaulting on their mortgages leading to finance company failures again.

The recent tax changes are powering up the economy fast but they’re cooling demand which could keep it from peaking further. But prices have raged forming one half of the bubble.




If we avoid a national housing crash, could individual markets in New York, Boston, San Francisco, San DiegoLos Angeles, Seattle, Miami or Houston crash?

Should you sell your house in 2018? or should you buy a house in 2018?

The problem comes when the bubble bursts and losses of 30%, 40% or more pile up quickly. Investors tell themselves they’ll be smart enough to get out in time, but that’s not true.” from a post on Bubble Dynamics by Jim Rickards.

With all the political strife in the US, there’s those who might think a housing market collapse is inevitable and could launch a stock market crash.  Maybe a few will take pleasure from it. Wars, government incompetence, political interference, weak banking system, and a weakening economy brought everything down in 2008.

price crash



Some experts warn the conditions also exist for a crash in 2018/2019. Is this just anti-Trump lobby fear mongering or is there a factual basis for a housing crash?  They point to heated up markets like Washington DC, Dallas, New York, Seattle and Denver and talk about bubbles.

They point to Presidential impeachment, trashed trade deals, global economic slides, and high consumer debt as sure signs the housing market bubble will burst.




But hold on, the stock markets are still strong with plenty of demand for housing. Houston, Miami, Los Angeles, Seattle, Denver, New York, and Boston are still showing strength during traditional weak seasons.

So is there really a US housing bubble and a tumble as early as 2018? Or will the year of the natural disaster be followed by a unusual good year for housing?

International economies play a big role now so perhaps domestic issues might not be enough to set off a housing landslide. But let’s take a closer look at all the fundamentals below.



The Last Housing Crash

Can history be a reliable guide to the 2018 to 2020 period? Looking back at the last housing crash 10 years ago, experts blamed it on everything from easy low mortgage rates to greed, house fippers, unregulated banks and lenders, mortgage underwriters and sub prime loans.

And when mortgage holders believe they will owe endlessly on a worthless high priced property, they’ll begin defaulting on their mortgages. If mortgage rates jump and they aren’t locked in at a low rate, that’s a factor.

If trade wars do begin, it could kill jobs, wage levels, and investment, resulting in a slide. The economy is the number one factor. And if foreign buyers want to sell because of currency worries, prices would fall.

It’s these worries that keep property investors up at night and a lot of people from buying.



Boston, Seattle, Denver, Atlanta, Portland, San Francisco Bay Area, Los Angeles and New York are cited as having the most likely conditions for a housing crash.

Those housing experts point to a number of things that exist now and could transpire in 2018 or 2019. So if the housing market was to burst, would that affect how much you should pay for a house?  If you’re a seller, should you sell your house now?

If you’d like to put up your house for sale as the market is peaking, you might want to read these homeselling tips.

The US Economic Bubble

The US housing market has ridden the longest economic rally in US history. Is this an economic bubble too?

There is an economic bubble. We’re in it. It’s a period of intense optimism with lots of disposable income to throw at home purchases. And places like California is where the tech industry has done so well, bidding has been most intense. Yet, it’s not completely out of control (although anyone in the Bay Area would argue) as the points below suggest.

Zillow Survey on US RecessionGraphic courtesy of Zillow.com

 

What happens if China calls in that debt? Interest rates would rise, layoffs would grow, mortgages would begin to default, and prices would plummet faster than they went up.





Lowest Mortgage Rates
Lowest Mortgage Rates USA

 

 

Is there Excessive Risk Taking in the Housing and Investment Market?

Experts say excessive risk isn’t present in the markets. They suggest few are overleveraged, financially stressed, and not threatened by increased interest rates.

Is Demand for Housing in the US exhausted?

It appears demand for housing is still strong and considerable building is taking place. However not enough housing is being built to satisfy current demand.



Is Debt a Problem?

US credit card debt is the highest in history and the US national debt is $20 Trillion. The US annual trade deficit is also in the trillions. The average US home buyers puts 5% down on a home whereas in the past it was 20%. There’s not a lot of new mortgage debt:

In 2016, new first lien mortgages topped $2 trillion for the first time since the end of the housing crisis, but mortgage originations were still 25 percent lower than their pre-recession average — from Magnify Money.

Average debt to income ratio is rising yet is way below what it was before the last housing bubble.

However, Equity is High

Homeownership is at its lowest level ever in the last 30 years. Most Americans make low wages and can’t afford to buy. And those who do own, have a lot of home equity.




Unofficial Conclusion: No Housing Bubble for the Foreseeable Future

It doesn’t look like the statistics support a housing bubble or a burst. The markets appear to be stable and those who are at risk of an economic downturn are renting and don’t hold mortgages.

We can say for sure that it is a good time for wealthy Americans and large multinational corporations. Record profits that they don’t appear to be willing to share with American workers. Without excessive demand from the working class, a housing bubble would have to happen from investors taking flight.

Perhaps the best way to prevent a housing bubble from happening and an economic catastrophy is to not allow half of Americans to participate in the housing markets. This is why the property rental market is piping hot.  There may not be an end to demand for rentals.

Have a good look at the student housing investment opportunities. It seems students are starved for accommodation and new REITs are serving the market.



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Houses for Sale – Find Homes for Sale in Your City

Houses for Sale – Your Ultimate Source for Finding Homes for Sale

If you’ve read the housing forecast report, you know the availability of homes for sale is squeezed. A lot of properties aren’t even listed which will make it significantly difficult for you to find the property you’re dreaming of.

Real estate investors know fast about great homes for sale that offer the best investment value and there’s several ways they get first dibs on properties for sale.




Realtor Pocket Listings is one way they get connected to exclusive, quality houses. This is where the Realtor works both sides of a transaction and they keep the home listing to themselves hoping to broker it to their own pool of buyers. This works well in a market like we have now where houses for sale are rare.

Realtors will keep these listings quiet, so you need to be in contact with as many Realtors as possible, such as one from each major brokerage. The bottom line in finding your dream home or good investment property and houses for sale in your city is with a well rounded home search strategy.




Houses for Sale on the MLS

Remember that you may not see the best houses for sale on the MLS. You need to expand your search online using a variety of housing sources. Some services also do complex predictive analytics where they monitor social activity and other sources to find homebuyers and sellers who are exhibiting pre-sale behavior. This can be very good.

Realtor.com, Zillow, Remax, Trulia, Redfin, Coldwell Banker, Century 21, Sothebys, and Craigslist might be the way to go, to find houses for sale, but you’re kind of getting the leftovers. It’s like searching for a job using the classifieds. These are the awful jobs companies can’t fill so they advertise and go through the painful process of employee selection. That’s a grind.




Finding the Best Houses for Sale

With real estate, you’re looking for the best properties, the good stuff, that no one knows about. It’s better to find the best rather than toiling with a Realtor sorting through a limited supply. However, it’s wise to use a Realtor as part of your quest to find the best homes, houses, condos, townhouses, apartments or income investment properties from Los Angeles to San Diego to Florida. Use the Zillow Home Search Tool to get started!

Investors, while you’re at it, get educated about the national housing forecast, and find housing markets where there is a good upside potential for ROI. Don’t stick to your local market just because you live there. There’s more potential in the best cities.




Our quest in this page is detached houses for sale in your city. Let’s get started!

Los Angeles Houses for Sale
San Diego Houses for Sale
San Fransisco Houses for Sale
Houses for Sale in Miami
Houses for Sale in Boca Raton
Houses for Sale Long Beach
Houses for Sale Fresno
Houses for Sale Oakland
Homes for Sale Riverside
Homes for Sale in Bakersfield
Homes for Sale Santa Ana
Houses for Sale in Seattle
Houses for Sale in Portland
Houses for Sale in Phoenix
Houses for Sale in Denver
Houses for Sale in the Bay Area CA
Houses for Sale in Boston
Houses for Sale in Tampa
Houses for Sale in Houston
Houses for Sale in Dallas
Houses for Sale in Charlotte
Houses for Sale in Toronto
Houses for Sale in Vancouver
Houses for Sale in Chicago
Houses for Sale in New York
Houses for Sale in Philadelphia
Houses for Sale in Minneapolis




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Inc’s Top 25 Cities to Grow your Business In

Find the Right Cities to Grow In

Are you thinking about how to triple or quadruple your sales in 2018? After just a little thought, you may discover what these 2 reports from Inc.om and Entrepreneur.com below reveal, that there are some great cities to build your business and achieve strong business results.

And before you’ll do it, you’ll want to take a little time to consider how the market could be peaking, technology changes, and competition in your own market. What really is the 5 year outlook in your city? What would expansion do for the mood and outlook of your staff?

It doesn’t always follow that warm climates translate to business friendly climates, yet the US south might be where the most potential is. Wherever you decide to grow, it’s an exciting challenge that you’ll want to put on the front burner right now.  These cities may be the key source of your future business revenue.




Is Growth of 300 to 400% Attractive?

 

What Makes a Great City to Venture Into?

Inc’s team found that diversity of industry  sectors and a pro-business/pro-development political environment makes for the best ROI. Cities such as Atlanta, Houston, Austin, and San Diego get high marks.  The reports also reveal other cities which might be a better bet. One aspect they didn’t discuss is the attractiveness of the city as a place to live or visit.  A good question for a private moment is, “do I really like this place.” That’s why many SMB owners prefer Florida and California.

New Business Development Vancouver | New Business Development Los Angeles | New Business Development San Diego | New Business Development Boston | New Business Development Strategy

Up and Coming Markets to Watch

The connection between optimism and opportunity shouldn’t be underplayed.  Some cities have a great atmosphere and lifestyle and that translates to better quality clients. And who doesn’t want a dream client? Your dream client strategy is simplified when you’re approaching companies in these amazing markets.

In fact, the report suggests we all need to change our attitudes about the cities we thought were ideal for new business development. Cities like San Francisco and Boston may not have the outlook that Fresno, San Antonio, Jacksonville, West Palm Beach, Tampa, or Orlando now possess.

Successful businesses takes risks, with faith in themselves and their staff the driving force

 

The cities in Florida held the highest overall promise, and in the aftermath of the 2 recent hurricanes, you have to think Florida is the new holy land for new business growth. I mentioned in the best cities for real estate investment and best cities for jobs  and best cities to live in posts, that certain states seem to have better momentum.



California might be expensive and overly regulated, but if you’re starting up a satellite office to create connections in Los Angeles, San Diego, Orange County and San Jose, the diversified, high tech economy here might be the answer to your business dreams. There’s a market fluidity in California that makes it inviting and perfect for your initial experiments at growth.

Minneapolis downtown courtesy of Wikimedia. Midwestern cities are among the highest rated in recent years.

Entrepreneur Magazine’s List of Promising Cities

Entrepreneur Magazine also published a list of promising cities for new business development.  A surprising number of cities in the mid west made it to the top. Lots of potential target cities for your business.

To really know whether a particular city is the right location for your business expansion or new sales growth, you’d need to do extensive research.

It does look as though Florida has the best momentum. However, a multi-city business development strategy for Florida doesn’t come without challenges. Florida is a big state with its own business culture, and the hispanic language element may pose challenges.

This is Where Innovation in New Biz Dev Comes In

California seems the one with the lowest risk, but if you’re stuck with the usual techniques, sales and media channels, and branding that everyone else uses, you might struggle. You need to be innovative.

Growth strategies have to be built on a more organic approach that presents relevant value to specific types of businesses. Getting granular isn’t difficult. I’ve built and laid out digital content paths that created exposure for targeted types of clients all over world. And the quality of client is as good as your online content.

In 2017/2018, your content alone determines who you will land as a future client.

Successfully capturing clients from the UK, China, Russia, I learned the challenges of keeping each type happy. There’s more involved than winning. It’s a great challenge.

If you want to explore new markets in Florida and California, or in Vancouver or Toronto Canada, contact me to discuss it.  I score 10 out of 10 on innovation, and that’s the best stat I can present you with in a world where your CV means nothing, your experience is ancient history, and where only your ability to adapt and improve really matters.

Get More Google Traffic

Capitalize on Google’s Fantastic Gift of FREE Traffic

Google is still tops in online reach and vital to succeed with.  I want to share my enthusiasm for big Google exposure. Check out their ad revenue, stock value and marketshare growth to confirm they are King of the Castle. When it comes to website traffic, there isn’t much else to talk about, so let’s focus on the King.

Google is the traffic bringer and it’s the kind of traffic that is actually looking for your product or service. How great is that?!  So let’s clarify in this post why it is so wise to recommit to Google and how it underscores Internet marketing success.

Graphic Courtesy of Search Engine Land

Forget what else you’ve heard about Facebook, Snapchat, and Instagram. It’s all bunk. Google delivers far greater value which is why the smartest executives and small business owners focus on Google to build awareness, brand equity, and even direct sales.

Google is simply fantastic, so avoiding competing for search traffic because it’s competitive is a poor business decision. Neglecting Google could be that one bad decision that Tony Robbins often talks about in his seminars, the one that takes you down the road to nowhere.

Visit the Googleplex in Mountainview California

This snippet from my blog’s analytics report shows that in the last 2 months, 91% of traffic arrives via Google (Yes, Facebook referrals are growing strong too and working the two together is great).

Current Pageview total: 1 Million per year. Goal: 5 Million per year. You can have this kind of ambition and success too.  Believe it. No time to waste because it takes time.




What About Facebook and Linkedin?

Facebook and Linkedin can be useful when used in concert with Google SEO. Where Facebook and Linkedin come into play is after you’ve established yourself on Google as trusted and authoritative with value to share. That value can be distributed to create impressive effects via social media and Google rankings. The trick is to use them together strategically with a feedback loop, to make impact, engage, build intent and share the message. Google sees all this and will reward you with impressive web traffic.

Google Facebook Marketshare
Infographic Courtesy of Visual Capitalist – Google and Facebook Dominate Internet Marketing

Larry Kim and Neil Patel

If you’re an Internet marketer, you know who these guys are. They built their impressive companies by creating high quality content. They built their awesome businesses on FREE traffic from Google. Their success with Google has launched them into completely new opportunities they could never have dreamed of. Larry started in Winnipeg, Canada and moved to Boston to build his business empire, Wordstream.  And he was a developer with no interest in blogging, but when he got into it, he found a reward he couldn’t imagine.  This should be your story too!

And Neil Patel is the pentultimate Google and content marketer and owner of KissMetrics. I didn’t say he was the best. But he certainly made the smart decision to capitalize on Google intelligently and he offers some excellent content to small business owners. He’s quoted his site’s traffic from Google, and it’s about a million a month. Ask him if Google is King.




15 Reasons Why Google is So Important – Courtesy of Syed Ali

Why is Google Still King on the Internet?

Google gives consumers and other searchers what they’re looking for – information, inspiration, justification and a sene of mastery about a topic, product, service, industry, technology, etc. People want to feel in control, that they’re making good decisions and Google has always focused on solving that need.

Everyone turns to Google, not Facebook, Linkedin, Twitter or Bing. And can they turn to the major media publishers? Increasingly, with the presence of biased media coverage, fake news, and other propaganda, people are turning away from the news organizations.

How about 3,000 visitors per day from one single blog post?

Blogs are the Core of Internet Marketing for Good Reason

People read blogs for deep, unrestrained, and intimate exposure of topics, details, and solutions. Blogging will grow in influence, so if your blog sucks, you risk being left out entirely. And that means ad campaigns will be your only source of new customers. Successful blogs looks simple and free form, rough around the edges, yet the content is purposely created, linked, and promoted socially to maximize performance.

As you’re planning your Internet marketing campaign and budget for 2017 and 2018, reconsider devoting more effort to your content strategy and SEO efforts. The stats in the first graphic above says it all about who is delivering customers and generating sales — Google. And Google wants good content, and their indexing process knows how to tell which is high quality content.

I have epic blogs that draw ridiculous traffic, and visitors come back to those posts and they share them online. Google is very page specific now so you can think of your amazing content as a collection of single pages that must be written and promoted in a particular way. You’ll have to consider whether Google believes your content satisfies user’s typical quest for learning and fulfillment.




How Do You Create Awesome Content?

The best way is to hire me to create it. I know what Google is looking for and what keeps visitors engaged. If you have an awesome designer, videographer, researcher, and graphic artist, wow, that’s a dream. Most often, I’ll be finding people for you to get everything done. If you have a budget to create the format, then we can create EPIC content that will deliver ridiculous traffic from Google and people will share via social media. How about 3,000 visitors per day from one single blog post? (That’s my current best).

Regardless of where you’re getting your online traffic from, it’s your online content which greets, impacts, engages and creates purposeful action. Put together content that is truly unique, interesting, trustworthy, informative, and which makes an impact, keeps the visitor engaged and gets them to return, and gets your value or selling proposition across, and they’ll gobble it up. You’ll get that phone call sooner or later.

You know marketing takes time to generate leads and sales. If your content is bland, typical, conforming, and uncontroversial, then it will take longer.

Time To Take Intelligent Risks and Get Better Results

Think and go outside the box on content, SEO, and engagement and give visitors something unusual, exciting, unsettling, and which invites them into a conversation. Definitely respect Google, the King of Online marketing.

I’m Gord and I create high quality, high ranking, big traffic content combining well chosen topics, keyword phrases, semantically rich copywriting, linked powerfully with a laser clear value proposition:

gord2Content Strategist: Call me at 416 998 6246 

https://www.linkedin.com/in/gordcollins/

 

 

 

Related posts: Housing Market Forecast | Home Price Forecast | Los Angeles SEO CompanyLos Angeles Auto Insurance | Will there be a Toronto Housing Crash? | San Francisco Housing ForecastLos Angeles Housing Market | Toronto Housing Market | San Diego Housing Market | Toronto Real Estate SEO |  Los Angeles Real Estate Marketing | Boston Real Estate Marketing | Real Estate Marketing Bay Area | Real Estate Marketing Toronto | Real Estate Marketing San Diego | SEO Blogging | Real Estate Marketing

Sacramento Car Insurance Quotes Online – Get Car Truck Auto Quote

Car Insurance Quotes in Sacramento

Given the long commute that silicon valley drivers face each day, they may want to save some money by getting the lowest car insurance quote online.  Insurance companies offering cheap auto insurance coverage for drivers in Sacramento, Napa, Vallejo, Stockton, Roseville and Yuba City.

It’s very intelligent shopping to get as many quotes as possible for your auto insurance. Only through asking for many competitive quotes from insurance companies will get them to quote lower.  Bay Area insurance brokerages offer a large array of insurers and the best cheapest policy is available for those who want one. You’re bound to find the lowest rates for your truck, car, or motorcycle by conducting an extensive search online.

Quick, Easy to Fill out ecommerce Forms are all nice and dandy, but what you need right now is to search widely for the lowest insurance quotes for cars or trucks and — Save Your Cash!

 

What $10K Looks Like

Ten thousand dollars
Save on Your Car Insurance

Search for a good 30 minutes on Google because you might save you $10,000 over 6 years. Don’t give that big money away with out a fight.  If you’ve been loyal to the same auto insurance company for years it’s likely your insurance rate has not kept pace with your good driving record.  Do you think insurance companies in Los Angeles, San Francisco or San Jose wouldn’t reward you?




Tips to Save on Car Insurance

I’ve outlined how you can save on car insurance premiums, and here on this page a Sacrmento driver can find auto insurance companies, insurance brokerages, and insurance agencies offering better auto and truck rates to new customers. Give these a companies a sporting chance to get your business.  Let them show what kind of super low rate auto insurance quote they can put together.

Auto Insurance Quotes Sacramento

tipstosavemoneyIt’s tough to know when you’re getting a better quote on your Sacramento auto policy when you’re not sure what it all includes. There’s things you can save on and features you can get more of. Ask about accident forgiveness, rental vehicle coverage, rental replacement coverage, combining your home/contents insurance, usage-based coverage, higher deductible for collision damage, and other great benefits.

Should you outright cancel your collision coverage? Tough decision, however it may save you some cash, or it might not save you much. Get quotes either way and see what the difference is. If the difference with no collision coverage on your auto policy is minimal then don’t do it. It’s better to get your old beater repaired if you smack into someone on the congested, steep roads in the Sacramento area. If you need your vehicle to get to work, then by all means, keep your collision coverage deductible.




Accidents do happen, especially in the cold climates of Chicago, Minneapolis, Toronto, Philadelphia, Detroit, Denver, Seattle, IndianapolisNew York City and Salt Lake City.  Too many trucks, cars, and motorcycles on the roads and it won’t ever improve, especially with cheap electric cars coming. Look into buying usage-based insurance for cars.

Sacramento Insurance Services

AIS | Auto Insurance Specialists
1610 Arden Way #119,
Sacramento, CA 95815, USA
916-979-7350

Cost-U-Less Insurance Center
Southpointe Plaza, 6315 Mack Rd,
Sacramento, CA 95823, USA
916-604-8439

Baja Insurance Agency
4399 Florin Rd,
Sacramento, CA 95823, USA
916-394-2525

Being properly insured in Sacramento is an important matter. Check out this infographic for info on liability coverage for Sacramento Drivers:

Check out insurance liability coverage on your policy. Infographic courtesy of
Check out insurance liability coverage on your policy. Infographic courtesy of Liabilityinsurance.org

Auto Insurance RatesResidential Solar Shingle Systems | Home Mortgage Rates | Zillow Leads |  Toronto Real Estate SEO  Real Estate Leads| Real Estate Marketing | Housing Forecast | Prospecting Strategy | MLS | House Market Evaluation | Homes for Sale | Toronto Condos New Construction | Auto Insurance Tips | Apartment Rental Outlook SF

Look for better car insurance rates in Los Angeles, Phoenix, Denver, Seattle, Chicago, Boston, New York, Dallas, Houston, San Antonio, Austin, St Louis, Minneapolis, Green Bay, Charlotte, Tampa, Miami, Orlando, Toronto, Mississauga, Anaheim, Beverly Hills, Malibu, San Diego, San Francisco, San Jose, Sacramento, Mountainview, Palo Alto, Portland, Washington, Atlanta, Irvine, Nashville, Salt Lake City, Riverside, Glendale, Santa Clarita, Redmond, Kansas City, St Louis, Stockton, Scottsdale, Palm Springs, Indianapolis, Columbus, Colorado Springs, Fort Worth, Chula Vista, Escondido, and Honolulu.

Car Insurance Quotes San Francisco

Car Insurance Quotes in San Francisco

Given the long commute many home buyers in San Francisco and area are facing, they may want to find the best car insurance rates in the Bay Area by searching online. The lowest quote from an San Francisco-based insurance company won’t just happen right away.   There are a good number of insurance companies offering auto insurance coverage in the greater Bay area or drivers in San Jose, Palo Alto, Mountainview, Santa Clara, and South San Francisco.

And there’s no reason for you to shop local and watch thousands of your hard earned dollars disappear.   It’s vital to get plenty of competitive quotes from as many car insurance companies as you can.  Bay Area insurance brokerages offer a large array of insurers, but online insurance companies can tap into a huge volume of insurances. You’re bound to find the lowest rates for your truck, car, high value classic car, or motorcycle by conducting an extensive search online.

Quick, Easy to Fill out ecommerce Forms are all nice and dandy, but what you need right now is to search widely for the lowest insurance quotes and — Save Your Cash!




This is What $10,000 Looks Like

Ten thousand dollars
Save on Your Car Insurance

Search for a good 40 minutes on Google or Bing because you might save you $10,000 over 6 years. That may be a third or a quarter of your earnings for one year. Don’t give that money away with out a fight.  If you’ve been loyal to the same auto insurance company for years, there’s nothing wrong with that unless they’re taking advantage of you.  Do you think any insurance company in SanFran would do that to you?

 

Are you interested in lower home loan mortgage rates, solar roof installation, getting a free home market evaluation, or finding a better real estate agent? How does the US housing market forecast look and how will it affect the New York city real estate market? Live in another area? Find better insurance rate quotes in Los Angeles, Phoenix, Boston, San Diego, Miami, Chicago, and Denver.

Tips to Save on Car Insurance

I’ve outlined how you can save on car insurance premiums, and here on this page a Los Angeles auto owners can find auto insurance companies, insurance brokerages, and insurance agencies offering better rates to new customers. So come on, think positive and give these companies a chance to show what kind of super low rate auto insurance policy they can write on your vehicle and how you can drop or lower the premiums.

What to Look for When Getting Auto Insurance Quotes

tipstosavemoneyIt’s tough to know when you’re getting a better quote on your San Francisco auto policy when you’re not sure what it covers. There’s things you can save on and things you can improve on. Ask about accident forgiveness, rental vehicle coverage, rental replacement coverage, combining your home/contents insurance, usage-based coverage, higher deductible for collision damage, and other great benefits.

Should you outright cancel your collision coverage? Tough decision, however it may save you some cash, or it might not save you much. Get quotes either way and see what the difference is. If the difference with no collision coverage on your auto policy is minimal then don’t do it. It’s better to get your old beater repaired if you smack into someone on the congested, steep roads in the Bay area. If you need your vehicle to get to work, then by all means, keep your collision coverage deductible.

Accidents do happen, especially in New York City, Los Angeles, Phoenix, Boston, Chicago, Miami, Houston or Denver.  Too many trucks, cars, and motorcycles on the roads and it won’t be getting less congested.

Being properly insured in San Francisco is an important matter. Check out this infographic for info on liability coverage:

Check out insurance liability coverage on your policy. Infographic courtesy of
Check out insurance liability coverage on your policy. Infographic courtesy of Liabilityinsurance.org

San Francisco Auto Insurance Agents

Cost-U-Less Auto Insurance Agency
11100 San Pablo Ave #110,
El Cerrito, CA 94530, USA
510-408-6823

CoverHound Insurance Agency
1 California St #1100,
San Francisco, CA 94111, USA
855-465-8080

Anderson & Schmidt Insurance Agency, Inc
408 16th Ave,
San Francisco, CA 94118, USA
415-386-1701

Auto Insurance RatesResidential Solar Shingle Systems | Home Mortgage Rates | Zillow Leads |  Toronto Real Estate SEO  Real Estate Leads| Real Estate Marketing | Housing Forecast | Prospecting Strategy | MLS | House Market Evaluation | Homes for Sale | Toronto Condos New Construction | Auto Insurance Tips | Apartment Rental Outlook SF

Look for better car insurance rates in Los Angeles, Phoenix, Denver, Seattle, Chicago, Boston, New York, Dallas, Houston, San Antonio, Austin, St Louis, Minneapolis, Green Bay, Charlotte, Tampa, Miami, Orlando, Toronto, Vancouver, Montreal, Ottawa, Calgary, Kelowna, Mississauga, Anaheim, Beverly Hills, Malibu, San Diego, San Francisco, San Jose, Sacramento, Mountainview, Palo Alto, Portland, Washington, Atlanta, Irvine, Nashville, Salt Lake City, Riverside, Glendale, Oceanside, Long Beach, Huntington Beach, Carlsbad, Santa Clarita, Redmond, Kansas City, St Louis, Stockton, Scottsdale, Palm Springs, Indianapolis, Columbus, Colorado Springs, Fort Worth, Chula Vista, Escondido, and Honolulu.

Digital Marketing Attitude Survey

Getting our finger on the Pulse of Professionals

Please take this survey on buyer attitudes toward digital marketing services. I will send a report to each participant if you include your email address in the comments box.

It will be fascinating to discover the prevailing beliefs of online marketing from professional Realtors, Mortgage Brokers and Agents, Dentists, Realty Developers, Insurance Agents, Small Manufacturers, and other small to mid size business owners who are facing big decisions about how they’ll be doing their marketing in 2016.

Here are the 11 Questions:

 

Thank you for your participation and I hope the results help you make better decisions!