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    real estate | SEO | Travel

    Giving Up on SEO is a Waste of Time

    ByGord Collins June 26, 2025July 28, 2025

    Have you Given Up On SEO? SEO has been in vogue in digital marketing for over 30 years, before I started in 1998. And for the last 15 years, the rumors of SEO is dead were part of the buzzword narrative, to sell more SEO. In reality, the doomsday phrase should have been “SEO is…

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  • A Business that Beats Them All
    real estate

    A Business that Beats Them All

    ByGord Collins June 12, 2025July 4, 2025

    šŸ† A Business that Beats Them All If you’re chasing stocks as a FOMO stock market investor right now, I want to ask you if there might be a better investment option in launching an online business with all the bells and whistles focused on real, lucrative markets?Ā  Ā In this post, we explore one such…

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  • How to Navigate this Year’s Travel Landscape
    Content Strategy | Travel

    How to Navigate this Year’s Travel Landscape

    ByGord Collins May 28, 2025July 4, 2025

    🧭Navigating the US Travel Landscape for 2025-2026 The US travel industry is already navigating some choppy waters this year for a number of reasons. There’s the vascillating and painful import tariffs along with immigration rules that deter inbound international travel. And many are holding off until the fledgling Trump economy begins to accelerate in 2026….

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  • Effective Travel Incentives
    Business Strategies | Success | Travel

    Effective Travel Incentives

    ByGord Collins May 3, 2025September 29, 2025

    šŸŽĀ  Travel Incentives, Discounts and Rewards US travel companies are digging in deeper to make their trips and packages more affordable, and their brand image more powerful. Surprisingly, the solution they seek might be in techniques normally associated with losing money — offering incentives and discounts and reward points. For many of them, the strategy…

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  • Your Path Forward to Your Travel Business Startup
    Startups | Travel

    Your Path Forward to Your Travel Business Startup

    ByGord Collins February 13, 2025February 25, 2025

    Why Aren’t You Starting Your Travel Startup? There are always more reasons not to take action than there are to leap forward to your dream travel startup.Ā  I guess it keeps us feeling safe in our comfort zone, so we don’t have to face the challenge. But that’s likely not what it is. Any entrepreneur…

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  • Travel Management Software
    Software | Travel

    Travel Management Software

    ByGord Collins December 17, 2024February 25, 2025

    Best SaaS Travel Management Software Platforms Your choice of travel management software is more important to your travel company than you might believe. It helps you manage your trip and tour package offerings, promote them better, make them more accessible to search engines, open you to an expansion of your tour and trip offerings, and…

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  • SMB Travel Research Resources
    Travel

    SMB Travel Research Resources

    ByGord Collins September 24, 2024December 17, 2024

    Best Travel and Tourism Research Websites The success of your marketing and advertising campaigns is highly dependent on good customer research. Without it, you’re kind of flailing in the dark. In this post, I introduce 7 helpful sources of travel market research for tour companies, DMOs, and travel agencies. For entrepreneurs, content strategists, sales pros…

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  • Challenges Travel Companies Must Solve
    Travel

    Challenges Travel Companies Must Solve

    ByGord Collins May 20, 2024February 25, 2025

    Top 21 Challenges of SMB Travel Companies   If you’re a travel entrepreneur planning and launching a startup travel agency, travel SaaS management software product,Ā  tour operator, or a tour marketplace, you’re into an exciting project, perhaps more joyful and fulfilling than any other industry. However, as you know, the market poses some significant challenges…

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  • Empowering Your Creative Content Team
    Travel

    Empowering Your Creative Content Team

    ByGord Collins May 8, 2024December 17, 2024

    Empower Your Creative Content Team   The travel agency CEO, DMO manager, or tour business owner is the key source of business success. Your understanding, strategy and decisions determine what your creative team believes, does and will achieve. I’m not the ultimate expert on travel business success, but I still want to give you a…

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  • How to Empower Your Tour Business
    Travel

    How to Empower Your Tour Business

    ByGord Collins May 8, 2024February 25, 2025

    Empowering your Tour Business The travel trend is certain. Tours are in big demand and tour companies are becoming much more profitable. Of course, we’re assuming tour company owners are marketing strongly and getting the reach, impact and engagement needed to build an audience that trusts their brand, people and services. On that note, I’m…

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