Your Career in Travel? Are you looking for a new career? Drained by another week doing work you have no interest in? Are you starting to dream of a more engaging, inspiring, and rewarding workday, while enjoying a whole swath of cool benefits? Who isn’t right? After all, the employment market is shrinking and changing…
Travel Business Opportunity: The Right Plan for VC’s and Entrepreneurs Travel remains a growth sector with amazing possibilities, even when there are lulls in consumer or business-related bookings. If this is that lull, then the sector must be promising for the years ahead. The US and global economy is expected to improve, and any easing…
Moving Forward with Your Travel Content I just visited an interesting and luxuriously branded website at Velyagroup.com that you’ll instantly recognize as unique and elegant. What a great start to build a unique spot in the travel market landscape! There’s something Velya Group may be missing though — real, authentic content experiences for their audience…
✈️ Fun Trip Ideas for Summer & Fall 2025 Summer of 2025 is arriving and a lot of Americans don’t have travel plans. Travel surveys show travelers have put off their trips due to economic or political friction issues. But when the summer heat and sunshine arrive, we’re longing to lounge on a beautiful sandy…
🧭 The Calm Marketing Playbook for Travel Business Owners A 5-Step Guide to Get More Bookings Without Losing Your Mind (or Budget) You’re a busy travel company owner booking flights, trips, tours, and managing your day to day business challenges. It’s not easy to break inertia on those other tasks that you know are really…
🤖 MindTrip.ai Personalized Travel Planner It’s 2025, full of amazing marketing and sales opportunity for travel companies. A good deal of this big potential is evolving from new AI chatbot-powered trip itinerary planners. As you’ll see below, these amazing AI-powered software solutions can do a lot of work, in a fashion that is satisfying for travel…
Visit Canada’s Beautiful Okanagan Region 🚲It was in 1985, that I rode my bicycle from Banff, Alberta to the Okanagan region of British Columbia, in Canada. That epic 300-mile trip through towering snow-capped mountain ranges, past raging glacier-fed rivers and giant red cedar and hemlock forests into a thrilling 50 mph ride down undulating mountain…
Visit Mexico: Amazing Hotels for Your Next Trip Are you unsure of what the perfect travel experience is for you? How about escaping the cold while experiencing Mexican culture, its ancient Mayan history, authentic cuisine, and getting your much needed quiet time de-stressing, relaxing on a beautiful white sand beach? Mexico is a unique vacation…
Best SaaS Travel Management Software Platforms Your choice of travel management software is more important to your travel company than you might believe. It helps you manage your trip and tour package offerings, promote them better, make them more accessible to search engines, open you to an expansion of your tour and trip offerings, and…
Travel Forecast – Industry Stats and Trends 2025 looks like it will be a fantastic year for US domestic and international travel. Americans continue to spend whether optimistic or pessimistic. And with the pro-business, pro-America government coming into office in January, the outlook for the 2025 economy is positive. Americans will spend $28.4 Billion this…
How to Build Content Breadth to Capture High-Volume Leads Let’s use a simple analogy of a tall needle-like building vs Mount Everest to discuss content expansion. If the tall building represents a narrow niche-obsessed content marketing campaign, it means it can’t reach high enough or broadly enough to capture sufficient traffic volume and rankings, topic…
Grow Your Travel Business Online How many ways are there to grow? Let us count the ways: expand your target market geographically refocus entirely on the USA market (or Canada if you’re in Canada) expand your range of travel products and packages design niche packages (e.g., eco-travel, culinary tours, or wellness retreats). grow your marketing…
Get Your Guide’s Fall 2024 Travel Experience Report Smart travel business owners and marketers should get access to insight travel market research. It drives smarter business decisions so you’ve got the right presence for your brand for the exact audience you need. Bold, confident, profitable decisions are driven by real data and insights. A healthy…
Travel to Boston, Massachusetts Travelers from across North America, Europe and Asia travel to Boston to experience the history of the United States. There is no better city to revel and be immersed in America’s history to really understand what Boston represents to the New England area. There are exquisite art galleries, impressive museums, churches,…
Improving Your Agency Tours and Packages The tour and travel package sector has been strong for two years now. Travel agencies are doing well. Competition however is increasing as eager entrepreneurs sense the opportunity. However, as the competition for travelers increases and as old sightseeing tours become too mundane for repeat travel buyers, your agency…
Reaching Babyboomers and Senior Aged Travelers A statistical fact that might shock many today, is not only the size of the senior population in America and globally, it’s how many are traveling. By 2050, seniors 60+ will comprise nearly a quarter of the global population. In contrast to Gen Z’s and Millennials who are unfortunately…
The Rise of Influencers in Travel Marketing Travel marketing companies have a challenge today. If they’re unable to draw enough qualified traffic and convert them to customers, then it could be the consumer market has changed. And keeping clients relevant, visible, and generating leads is becoming more difficult. With SMBs web traffic and social media…
What Makes the Top Tour Companies the Best? If you’re investigating the opportunity of investing in tour companies or to launch one yourself, you’ll want to take a closer look at the top market leaders and comprehend deeply why they are successful. The best have the most inbound traffic, are marketing-driven, offer high-quality tour…
Travel for Health, Enjoyment and Healing It might be said that all travel companies are actually in the business of selling the joy of travel. Because joy is a powerful motive. It’s the single, primary emotion travelers experience before they purchase. Their real intent is to feel this thing called joy during their trip, whether…
The Power of Iconic Brand Symbols If you’re not up on branding or impressed that brands have any power, you might want to take another look at it. Because a brand is your biggest asset once you build it. Brands have many dimensions, promises, value points, and touchpoints with travel consumers. And your travel content…
Empowering your Tour Business The travel trend is certain. Tours are in big demand and tour companies are becoming much more profitable. Of course, we’re assuming tour company owners are marketing strongly and getting the reach, impact and engagement needed to build an audience that trusts their brand, people and services. On that note, I’m…
What Makes a Great Travel Experience? Why do people leave the comfort of their homes to spend a lot of money, interact with strangers, to see and do things they’ve never done before? And what about you personally? What experience do you you feel is essential to any long journey you might take this year?…
Google Travel – Explore Flights, Hotels, Destinations You’re likely using several major travel portals to plan and book your travel reservations, from flights to hotels to tours. You might find better vacation satisfaction by using a more generalized travel tool early in your exploration. While Expedia, Hotels.com, Cheapflights, Booking.com, and Travelocity get all the ink,…
SEO/Content Strategy for the Travel Management Sector The global travel management sector is being powered up through unexpectedly high consumer and business travel demand. And the revenge travel movement is just a transition to a permanently mobile population who long to escape the confines of their local environment. Travel is more than an elixir for…