Real Estate Marketing for 2026 and the Next 5 Years While sales in the US and Canada are frustrating most Realtors, some are enjoying a good sales year. They’ve found paths to success and you can too. Your fundamental challenges are visibility, brand image/impact, engagement and persuasion. That’s why a more thorough digital marketing strategy…
Small Business Marketing Report The National Federation of Independent Business (NFIB) says its latest Small Business Optimism Index in July, rose 1.7 points to 100.3, slightly above the 52-year average of 98. Uncertainty remains (fell 8 points from June to 97) and is a big factor in growth and hiring intentions. Yet, respondents feel the…
👩🏻💻 Travel Destination Marketing Software It’s going to be an exciting year for DMOs and tourism businesses in the United States in 2025 and 2026. DMO/DMC organizations can make it a great year for visitors, bookings and revenue if they gain reach to audiences and make an impact. Visibility is the key because without it,…
Property Management Content Strategy Guide If you’ve considered improving your content strategy for property management, you might be asking who will do it, how to do it, or what will it take to become competitive. Your content is very important, since regardless of how prospects arrive at your site to be introduced to your brand,…
Mastering the Art of the Offer No matter what business you’re in, whether travel, property management, real estate sales, SaaS software, financial services, or retail sales, the selling offer you present to prospects communicates everything about your brand. And as we’ll discuss here, if you build your brand magic into your sales promos, then even…
Find Content Angles to end Reader’s Suffering Readers today suffer a lot. They’re bored, confused, and dejected. Everything’s a copy of a copy. You’ve no doubt suspected, via a quick look at your engagement stats in your analytics app, that your content isn’t making the impact you need. It may not be attracting clicks, grabbing…
SEO Supports Marketing Campaigns Congrats if you’ve managed to build a huge volume of traffic to your site. It’s an underrated success today, since without traffic, there’s no leads, no revenue, and all elements of your marketing mix go unsupported. If your conversion rate hovers below 3%, then it’s time to do more with that…
AI Marketing Solves Your Challenges As an CEO, SMB owner, agency director, or startup entrepreneur, you’re concerned with the cost of investing in marketing solutions. And that’s if you can find and hire excellent marketing or SEO specialists to help you build market leader status. That bar keeps rising. Yes, times are good across the…