De-Risk + Ramp Up Revenue

Plenty of small business owners have difficulty launching into digital marketing.  The status quo seems more comfortable, until it isn’t.

Sure, investing in marketing entails some risks, but what about the rewards?  There are always hesitations about trying new content strategies, creating new creative content experiences, running promotional campaigns, hiring new people, and experiencing growing pains.  Sometimes it’s about control and sometimes it’s other things.

And it’s the perceived risk that’s a bigger hurdle than just the cash outlay. So let’s ease those concerns and get beyond any inertia/commitment issues to feeling very good about where you’re headed.  Growing revenues from better customers is the best elixir for any ailment.

What about the fun of finding out what works best for you?  How about the joy in the discovery of the intersection of your UVP and all those customers out there, whom you haven’t met?  How about the confidence of an open mind that wants to explore, build and optimize a profitable relationship with customers who will likely love what you offer? How about the satisfaction you’ll increasingly feel growing within you and your staff?

Visualizing the Outcome and Path

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A lot of experts believe in the power of visualization.  Just as travelers want to visualize their journey, all business owners too need to visualize the desired state of their successful business journey — where they will end up. It’s almost like a video that plays in your mind only you’re actually the director and you write the script.

Your success trip is going to be pleasant using a provider/marketer who cares, works hard, is creative and helps remove the risk. Digital marketing agencies aren’t going to do that for you. They have big overhead. That overhead in turn, puts a strain on you and raises the risk level.

Let’s begin by visualizing the ideal outcome, and then work back to where you are now. You’ll see the gaps, hurdles, and accidents before they happen. If you could return to the past, you’d likely plan better, be more strategic, hire excellent specialists with skill and energy, be bolder and audacious, and avoid wasting spend on weak campaigns.

If you see your company as the market leader, then everything you think and do changes. The doors swing wide open and customers get a strong value proposition message from your confident approach. You give more freely and win mor customers over.

Here’s the end goal:

An engaging and persuasive content experience for your customer prospects which generates leads, grows revenue and helps build loyalty and long-term value.

What Does Success Look Like?

$$$  2x to 3x your sales and revenue growth while helping you reach more qualified customer prospects so your sales team has an easier time converting.
↗↗↗  Big increases in traffic to your website via Google SEO, social media, industry websites, bloggers, and influencers aiding a critical mass event that puts your company at the center of the buzz.
📈   Much improved content pieces to build topical relevance for Google rankings but also matched to what visitors want to view.
💖   A brand that comes alive with flavor and zest that make customers feel you’re “the only provider for them.
🥰   A brand that is relevant, trusted and significant in the market.
🏃🏻‍♂️‍➡️   Top performance from your website investment as a whole.
⚡   Improved impact on prospects helping you convert the actual buying intent they have.
🗣️   More inquiries about your products, software, programs, or service packages.
📶   Better analytics that supports better marketing decisions.
🙌   Excellent new supplier and marketing partnerships.
🚀   Business growth that is reliable and feels effortless.
🌱   Greater capacity to grow, develop and choose the best options for your company.

Let’s Eliminate the Risk and Cost

  • Low-cost but high-grade content to get us on a roll.
  • First month free in a short-term contract to test it out (minimal commitment).
  • AI-assisted content development to help get the tone of voice and readability right to your approval.
  • One specialist to develop and launch all your needed materials.
  • Helpfulness to sales staff/graphic designer and content contributors.
  • Affordable and appropriate fees for your (pilot) project.
  • only the software subscriptions we need each month (no yearly subscription costs).
  • Dedication to your specific industry (travel, software, finance, consumer goods, professional services, real estate, etc.).

Capture the Vision of Your Ideal Business

I’d like to see this vision you have of your business and help you make it real.  Because that vision drives your business now. Everything you’re doing today is an anticipation of the road ahead and what you and your company will become.

Everyone has doubts.  Intelligent people certainly do.  Overcome all of that negativity – with strategy, dedication, and commitment. Commitment is so important because it forces you to create your positive outcome. It’s not a plan on paper thing, but more about committing to yourself and your business dream – the thing that gets you up and moving every morning and fills your day with joy.

With my affordable services, you’ll feel comfortable about taking a chance.  And you’ll learn a lot about your target audience and what impacts them and excites them enough to become a long-time loyal customer. These are the customers we want.

Get excited and then ask about my digital marketing service packages for finance, consumer goods, professional services, real estate and other industries. 26 years of independent and agency experience, low fees, and perhaps deep experience in your industry.

Call Gord at 416 998 6246 to launch.

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