SEO Vs PPC vs Social Media Traffic It’s a certainty that you’ll be attracting leads from the big 3 marketing channels: Pay Per Click, SEO and social media, and paying a lot more for real, quality leads. Instagram Ads, Google Ads, Facebook Ads, Google and Bing Search, Linkedin Ads, Twitter Ads, and other pay per click…
The Ultimate Guide to PPC Optimization and Lead Generation At some point in time as a small business owner, you have launched an online ad campaign, and likely discovered how difficult it is to make it produce leads and revenue. You might have outsourced ppc management, unwilling to take control of what is an essential…
How You can Power up your SMB Marketing ROI Small business owners tiring of ineffective marketing and sales initiatives are switching the dial to the Marketing ROI channel. It’s a good thing. Because when they immerse themselves in ROI analytics, they’ll capture the insights needed to improve their content marketing strategy. Below you’ll discover insights…
Leveraging Housing Market Ads I know you’re aware that being visible to millions of home buyers and sellers via Google, YouTube, Facebook, Instagram, Linkedin and Twitter (X) could be a wonderful thing. So the question then becomes, why aren’t you leveraging real estate ads in your real estate marketing strategy? I know, it’s likely because…
Capturing Organic Value from Facebook Advertising As I mentioned in many previous posts, organic traffic from social media and Google/Bing creates the bulk of incoming Internet traffic. That’s what makes the stock of Facebook and Google the most desired stocks in the stock market. And increasingly, Google and Facebook are monetizing everything they do, and…
Are Real Estate Companies Getting Good Value? As a Realtor, mortgage agent, loan company, software startup, auto dealer, or small business professional, you agonize over how to grow leads, get visibility, and generate revenue. Pay per click prices (top form of advertising) show your competition is willing to pay for sales leads and customer loyalty….