Real Estate Video for Agents Video is a powerful medium for marketing. And it can be for real estate marketing and sales too. Realtors who master this medium take it to a level most agents and brokerages don’t. But the benefits in impact, engagement, and lead generation just keep on coming, as you’ll see in…
Florida Real Estate Market Despite high rising mortgage rates for the last year, home sales in Florida have been relatively strong. Florida home prices too have risen to record heights. In July however, the Fed rate rises are beginning to take a bite out of the Florida housing market. Both Florida Realtors and Redfin report…
Your Dream Home in Florida The beautiful state of Florida, seemingly beckoning and welcoming to everyone always receives serious regard as the best place to move to in America. The Sunshine State certainly offers the lifestyle older retirees from the north love and look forward to visiting every year. And others of all ages like…
Do You Really Need to Go Pro? A lot of small business owners and marketing managers sit on the fence for a long time about committing to SEO and content marketing. They dabble with amateur help and publish mundane material that serves no one. This lack of commitment to excellence in their business is a…
Finding Houses for Sale We half way into 2021, and home prices don’t look to be losing their upward pace. In fact, even as new listings grow and sales plummet, house prices keep climbing past record heights. If you’re hoping to buy a home this year, you’ll need to be very strategic in your home…
How to Rebrand your Content The phrase “content rebranding” is being discussed more online now due to the economic recovery. If your content is your face to customers and the brand they consume, then it must change too. And your content is vital to your company’s success. Some businesses (e.g., restaurants) have already gone through this…
Realtor Lead Generation During the Pandemic A professional real estate sales person’s number one challenge always is to generate quality leads. And this pandemic is making old school lead generation and nurturing almost impossible. The move to the new digital prospecting tools is accelerating. Hopefully you’re getting on board before this big tech wave passes…
Boca Raton & Palm Beach – The Beverly Hills of Florida A World of Unimaginable Luxury and Lifestyle Might Be Just Right for You It’s easy to sing the virtues of America’s paradise state. If anyone can appreciate the beauty, elegance and potential of Florida, it would be a Canadian suffering through another snowstorm. The cold,…
Maximize your Impact to Hungry Buyers and Investors The housing market is so hot, we might think we could put a home up for sale in any condition, site unseen and get tons of offers. Yet if getting a property sold is a no brainer in 2017, then maybe you should be doing more to get…
Boca Raton Real Estate The name Boca Raton conjures up a lot of luxurious images for home buyers across the US and abroad. The town with the exotic name is famous for luxury dream homes and the ultimate in lifestyle. Here you’ll find some of the most prized real estate in America. In fact, opulence might…