Which KPIs Are Driving Your Leads? You just got a lead from Google or Facebook. They want to work with you. Great, but why did that happen? There’s a thousand other agents available. What did they see in you and what got them to call to you? If you take a deep dive into your…
How to Create Realtor Brand Differentiation Can you win the real estate sales wars by differentiating yourself from other local Realtors? And is developing your brand a vital part of the real estate marketing package you buy? The answer is yes. The only way clients can choose among you and your colleagues is if they…
Tips to Help you Convert Visitors to Customers Improving the sales funnel is most digital marketers top priority today. And for two good reasons: 1) their traffic is much lower than previous years, and 2) doubling their conversion rate could triple profits. Years ago I had client websites rolling in traffic from Google and other search engines,…