It’s Not Complicated for a Pro If your first attempt at search engine optimization didn’t pan out, don’t fret about it. It’s all about strategy and hard work. You may have been duped by hype, doom talk, and “techy talk” that plagues authentic SEO. Just feel the disappointment of those poor results, so you can…
🥬 Fresh Content and Design There’s still a big belief in “set it and forget it” in marketing. It comes from the belief that content is what it is, and can’t be improved. In fact, content must be improved based on observations and data. It’s sad that marketing managers don’t understand this and they delete…
Grow Your Travel Business Online How many ways are there to grow? Let us count the ways: expand your target market geographically refocus entirely on the USA market (or Canada if you’re in Canada) expand your range of travel products and packages design niche packages (e.g., eco-travel, culinary tours, or wellness retreats). grow your marketing…
Unlocking the Power of Creativity As a travel business owner you’re not really paying for marketing execution anymore. AI and marketing software are responding to that need. The real weakness or gap is with creativity and imagination in your marketing and promotion. More focus needs to be placed on developing the creative powers that will make…
Building Your Dream in Real Estate With the locked-in, unaffordable state of the North America real estate market, and an economic recovery when the FED rate stops punishing builders and businesses, it’s easy to foresee a coming turnaround in the housing market. There are many catalysts for a return of home sales, and one of…