Advanced Search Engine Optimization Consulting

One of the issues of being in a prosperous city such as beautiful regional Calgary, is that dedicated marketing services sometimes lag current demand.

Calgary is economically hot and growing fast.  Finding qualified talented Search marketing consultants and expert content creators is difficult, let alone those with experience or expertise in specific industries, such as in Calgary.

The city’s economy is booming and the next few years look even better bringing incredible business growth opportunities. Capturing the best talent will be your biggest challenge.  Best talent is your differentiator, giving you the edge you’ll need.

You’ll be seeking advanced-level results to compete within Calgary or to explore international sales. Governments here are making commitments to diversification for Alberta including for travel and tourism and now is your opportunity to lead.

Gord Collins, Advanced SEO/GEO Content Strategist

I know you’ll appreciate my advanced SEO, GEO, content strategy/creation, services and a dedication to help your Calgary based business capture success.

As you may have read in my posts on Advanced SEO, GEO, and content strategy, I’ve developed comprehensive techniques designed to magnify the quality signals Google (an AI search engines) evaluates in your web content.

The key is integrating persuasive content, powerful engagement, big impact, within a content structure that’s agreeable to new search engine algorithms. It’s not easy to get them all orchestrated, but a good strategy is our guide to do it.

I can optimize-in these vital ‘ranking signals’ that Google demands and focus them intensely so your content ranks higher and more broadly.

I can give you more than the usual, standard, templated SEO service packages (typically designed to serve their business needs rather than yours). As a long time resident of Calgary, my feel for the Calgary market and enjoyment of working with you will make a difference.

Premium SEO / Content Package (customizable)

The best results you’re hoping for at an affordable price:

  • briefing with you (perhaps in person?) and your sales team to understand your brand, competitors, value proposition and promotional strategy
  • detailed research of your customer’s interests and intent
  • detailed audit/evaluation of your project with an action plan
  • detailed study of core keywords and long-tail phrases and a strategy to rank at the top
  • optimize your current content to resonate to your targeted keyword themes
  • plenty of pages/blogs/case studies, etc to educate, entertain, and persuade
  • daily social media posts to seed visits and get Google’s attention to your quality content
  • set up Twitter, Linkedin, Facebook, Pinterest and Instagram accounts as necessary
  • work with your graphics designer (or we can hire one) to produce needed visuals
  • optimized content for distribution to bloggers, journalists, industry magazines, and social media users to promote inbound links to your website
  • plan and setup a Google Adwords account if needed
  • optimize your Adwords/Facebook ad campaigns
  • create effective, conversion-generating landing pages
  • produce insightful, monthly Google Analytics reports with actionable information on traffic, leads, and engagement
  • further, ongoing consulting with you regarding new types of content and strategy, and anything else needed for success

Premium SEO is meant to be an ongoing program to continue to build rankings, traffic, and customers.

Affordable SEO/Content Service Package

This service package is an affordable option for those who need a specific result, e.g., Greater Calgary (or Banff).

  • briefing with you (perhaps in person?) and your sales team to understand your brand, competitors, value proposition and promotional strategy
  • detailed research of your customer’s interests and intent
  • detailed audit/evaluation of your project with an action plan
  • keyword research to identify the best-targeted phrases for your situation
  • optimize your current content so it’s relevant to Google search
  • optimize Google local business maps listing for local exposure
  • pages of new local-focused content
  • optimized, compelling and persuasive copywriting throughout
  • creative marketing ideas to help you get an edge
  • outreach and link-building campaign
  • unique social media postings (Twitter, Instagram, Facebook, Linkedin, etc.)
  • setup social media accounts and find relevant connections/prospects/influencers if necessary
  • active development/promotion of your significant, personalized, unique value proposition and brand image
  • custom landing pages (text) for your advertisements matched to your sales funnel
  • actionable analytics reports on ranking and traffic to help you understand how to make improvements

SEO Rocket Launcher (customizable)

If you’re unsure of the potential of SEO or just want a pro to set it up and get you going on your own, this one-time launch of your SEO strategy is all you need. You’ll receive extensive consulting on any issue that you’re concerned about and ideas for achieving top rankings continuously. If you’re pleased with the progress, you can move onto the premium package, or ask about a customized SEO plan.

  • detailed study of core keywords and long-tail phrases and a strategy to rank at the top
  • 10 pages/blogs of content to educate, entertain, and persuade
  • social posts include: 3 Linkedin posts, 10 Facebook posts, and 30 Twitter posts
  • training and advice on social media follower building and engagement
  • set up Twitter, Linkedin, Facebook, Pinterest and Instagram accounts as necessary
  • training and consulting with you about digital strategy and conversion optimization
  • 10 pages of optimized content for distribution to bloggers, journalists, industry magazines, and social media users to promote inbound links to your website
  • plan and setup a Google Adwords account
  • optimize your Adwords campaigns
  • create effective, conversion-generating landing pages
  • Google Analytics reports with actionable information on traffic, leads, and engagement

Additional PR/Link Building Services can be acquired for an additional fee, if you want to be very aggressive and have a sizable budget. While agencies typically charge $10k per month for SEO/Content services, you’ll enjoy having my services for much less.

Learn more about advanced SEO and advanced content strategy.

Contact Gord now at 416 998-6246.

Is your business located in Calgary or Edmonton? I can help you.

Gord Collins is a creative, AI-enabled Content Strategist focused on creating customized content experiences that build trust, immersion, brand awareness, impact, and intent to purchase.

With the lessons of content strategy and consumer relevance learned in years of SEO/Content marketing wars, Gord helps you reach, impact and convert more prospects -- in sports products, real estate, travel, SaaS solutions and more.

As a side hobby, Gord also delves into sophisticated stock market forecast reports to educate and introduce opportunities for investors (e.g., gold, ai technology, cryptocurrency, and real estate stocks. Gord writes on the housing market too, with insightful and unbiased perspectives on where residential real estate is headed.

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