Auto Insurance News Report Welcome to the latest edition of the Auto Insurance News Report. Aside from finding the lowest auto insurance quote, you can get up to speed on what’s going on the insurance industry. Bold Move in California – Banning Gender Bias in Car Insurance The New York Times has reported that California became…
Smartphone Health Apps The new smartphone you’re considering buying is going to be even more useful for your health in 2019. Your phone can do more than check your Facebook account and you’ll be delighted with these 5 very useful and ingenious apps for your iPhone, Blackberry, LG or Android smartphone. According to a report…
Best Electric Cars The best new electric cars will have features and benefits you might never have expected, yet be delighted with. They’re great in the winter, offer direct power, have the best driving mileage you can get, and best of all, the car heater heats up instantly! Dispel all the myths about EVs, because they…
California Homebuyers – Who Understands their Pain? A little empathy goes a long way. Our clients have hopes, needs, dreams and sometimes a frustrating reality. If you’re a realtor, mortgage agent, home renovator, home developer, building product supplier, or financial services provider, you probably need to get intimate with the pain of home buyers in LA, San…
Content is King, Distribution is Queen They’re the Royal Couple of content marketing. In truth however, Quality and Relevance are King, and Reach and Impact are Queen. Content marketing is simply the process of publishing blogs, videos, graphics, white papers, case studies, product reviews, product specs, infographics, social posts, comments, and many other forms of…
Straight Shootin’ Questions and Answers about Digital Marketing I understand how challenging it is to evaluate digital marketing services. It’s all about asking the right questions. There are a lot of questions that can’t be answered with a UVP statement, catchy slogan or slick web design. Here’s some of those right questions: Q. Do we need to…
Making the Jump to Small Business Startup People who desire the freedom and autonomy of self-employment are usually an optimistic and visionary lot, however with SMB failure at high levels, it’s easy for entrepreneurs to fall hard on the path to small business success. I discovered this myself with issues ranging from client incompatibility, insufficient…
Outreach and Link Building In life as in marketing, some things don’t get their due recognition and respect. In the realm of digital marketing and SEO, outreach is the weak stepchild. That’s because it’s not understood well and doing it well is a challenge. Admittedly, link building and outreach require confidence and tolerance for frustration,…
Amazon’s Monopoly and Amazon Prime Walmart and Amazon: the Grocery Wars Continue. 2 of the biggest retailing giants are waging a war in the online grocery sector — a sector which has actually failed to launch previously. What both could never have conceived is the Corona Virus pandemic. It has introduced millions of new customers…