Marketing

Definition of Business Development

Definition of Business Development

A New Look at Biz Dev Let’s look at some new, enlivening and actionable definitions  of Biz Dev. Defining creates a solid foundation for everything you’re about to do as an entrepreneur. I’m excited to bring you this new definition; views, insights, and news about this new profession. There’s a growing…
Outsourcing Marketing to India is Killing our Businesses

Outsourcing Marketing to India is Killing our Businesses

After you Outsource Marketing to India, What’s Left? In the current yet long running outsourcing IT and customer service to India craze, companies are hoping they can outsource marketing to them as well. Although coding might be okay for Indian providers, marketing is where they fall flat on their face. Marketing communications…
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