How You Can Beat AI Travel Agencies With OTA’s and new AI travel agencies impinging on your audience and customer base, you’re understandably concerned. Young travelers are open to AI-driven travel planning and services. Agency owners on the other hand appear to be resisting anything that carries that artificial intelligence tone to it. However, as…
Navigating Challenges and Threats Through the Next 5 Years Without good insights into demand, trends, challenges and threats, it might be hard for travel agency owners, DMO chiefs, and hotel managers to feel really confident about their travel marketing strategy — whether for 2025-2026 or the long view. With the stakes high, going down the…
Building an Amazing UVP There’s likely only two things wrong with your business (and your marketing). First, you have little visibility/reach and no one knows you exist, and second, your value proposition isn’t resonating with the audience you’ve reached. The UVP as it’s known is very complex. Often, it’s better to hire a specialist to…
Time is Running Out: Grow, Monopolize or Die I don’t have to tell you the Real Estate sales profession is ultracompetitive and demanding, or that it’s getting worse. You experience that headache every day and night. Below, you’ll find 3 Keys to Carving out Your Monopoly. And if you’ve grown your website and sales success already,…