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Housing Forecasts & Stock Market Forecast
  • Real Estate Agent Branding
    real estate

    Real Estate Agent Branding

    ByGord Collins October 3, 2025October 9, 2025

    Make your Realtor Brand an Irresistible One The power of branding. Do you take it seriously? Are you doing anything other than the usual, common tactics to establish your name and UVP to buyers and sellers? If your memory of branding has eroded over time, it’s wise to get reacquainted. Because improvements here can ramp…

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  • Homes for Sale
    Housing | real estate | Search

    Houses for Sale | US Homes for Sale

    ByGord Collins December 30, 2024March 22, 2025

    Finding Houses for Sale Finding a home for sale today isn’t easy. The shortage of single-detached homes in most of the country makes your search frustrating and a Realtor’s job tough if they take the project on. You’ll be paying them 2 to 3% commission on the price of the property, so you’ll want to…

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  • Choosing the Right Real Estate Marketing Channels
    real estate

    Choosing the Right Real Estate Marketing Channels

    ByGord Collins July 11, 2024December 17, 2024

    Which Marketing and Lead Channels Should You Be Focusing On? 2025 and the return of home sales transactions might seem a long way off, but as I wrote in another post, all signals point to a big resurgence. In fact, 2025/2026 could well be record years for transaction dollar volumes as more pricey homes get…

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  • Los Angeles Real Estate Marketing
    Real Estate Agents

    Los Angeles Real Estate Marketing

    ByGord Collins September 9, 2023August 28, 2024

    Digital Marketing Services for LA Agents The LA Real Estate market is vast, interesting and competitive. The wealth of some agents in the city demonstrates strongly the value of audacity, strategy, and good marketing. Agents have the power and opportunity to be a market leader with the right specific marketing strategy. The key is talent,…

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  • real estate kpis
    Marketing

    Real Estate Marketing KPIs

    ByGord Collins June 12, 2021August 28, 2024

    Which KPIs Are Driving Your Leads? You just got a lead from Google or Facebook. They want to work with you. Great, but why did that happen? There’s a thousand other agents available. What did they see in you and what got them to call to you? If you take a deep dive into your…

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  • Best Marketing Channels for Realtors
    Marketing

    Best Marketing Channels for Realtors

    ByGord Collins June 5, 2021August 28, 2024

    Which Real Estate Marketing Channel is Your Best? There are 10 key lead generators for Realtor internet marketing in 2021. And the question for you today is which of these platforms and channels could you not do without? The Internet has made it challenging for many real estate agents in the last ten years, and…

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  • Real Estate Marketing
    Marketing

    4 Steps to Powerful Real Estate Sales Results

    ByGord Collins May 28, 2021August 28, 2024

    Ramping Up Realtor Digital Marketing Successful or not so successful, real estate agents must always be powering up their lead sources. That means building those marketing assets, promoting your offer, optimizing your lead funnel, and nurturing for more closed sales. Today, client prospects know you more from your online real estate marketing than they do…

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  • Content Rebranding – Doing Your Brand Shift
    Content Strategy

    Content Rebranding – Doing Your Brand Shift

    ByGord Collins December 31, 2020August 28, 2024

    How to Rebrand your Content The phrase “content rebranding” is being discussed more online now due to the economic recovery.  If your content is your face to customers and the brand they consume, then it must change too. And your content is vital to your company’s success.  Some businesses (e.g., restaurants) have already gone through this…

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  • Realtor Lead Generation During Pandemic
    real estate

    Realtor Lead Generation During Pandemic

    ByGord Collins July 16, 2020August 28, 2024

    Real Estate Lead Generation During Corona Virus Pandemic It’s the summer of the pandemic and you’re wondering how you can improve your lead generation. As I explain in other posts on seller leads and Realtor marketing strategy, you must build a big pipeline. There’s a good reason why real estate sales is a game of…

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  • Capturing Organic Value from Facebook Advertising Campaigns
    Marketing

    Capturing Organic Value from Facebook Advertising Campaigns

    ByGord Collins July 16, 2020August 28, 2024

    Capturing Organic Value from Facebook Advertising As I mentioned in many previous posts, organic traffic from social media and Google/Bing creates the bulk of  incoming Internet traffic. That’s what makes the stock of Facebook and Google the most desired stocks in the stock market. And increasingly, Google and Facebook are monetizing everything they do, and…

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  • Corona Virus Affect on Real Estate Market
    real estate

    Corona Virus Affect on Real Estate Market

    ByGord Collins June 1, 2020August 28, 2024

    Corona Virus and Real Estate Just as the recent job numbers hit a high, the real estate market is making awakening sounds.  The virus and shutdown took a heavy toll on the US economy and all economies. The only country to rebound quick is China. But China’s real estate market might be in trouble as…

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  • NAR Realtor Survey for April 2020
    real estate

    NAR Realtor Survey for April 2020

    ByGord Collins April 12, 2020August 28, 2024

    Realtors Optimistic About Post Corona Virus Period A new report from the National Association of Realtors suggests most Realtors believe the housing market forecast is for higher prices and fewer listings. It’s great to see these sentiment reports, yet we may need to read between the lines as there is no regional data. The latest…

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  • Why a Real Estate Agent is So Important for Buyers
    real estate

    Why a Real Estate Agent is So Important for Buyers

    ByGord Collins April 28, 2019July 9, 2023

    The Biggest Gamble of Your Life Home sales are rising and prices are still high. From Toronto to Los Angeles to Boston, buyers are about to jump on the opportunity to own their own home. Yet a home or condo priced $300,000 to $1 million is a major personal commitment. If you make a mistake…

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  • About Gord Collins
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