Lean Marketing: Save Money & Increase Performance The theme of how to do more with less is always in vogue. Especially now, with the economy slowing, particularly for small businesses, and given helpful, assistant AI tools have entered the scene, (i.e., ChatGPT) managers/entrepreneurs are looking at their workforce differently. The fact is, the small business…
Small Business Outlook 2025 According to the US Chamber of Commerce, 33 million small companies in the USA employ nearly half of the American workforce and represent 43.5% of America’s GDP. They’re a major economic force, hampered in the last ten years via free trade, high interest rates, and high taxes — government-induced setbacks. Times…
Mountain Bike Marketing The global phenomenon of mountain biking is still in gear in 2025. While spending has slowed, it’s shifted mountain bikers choice of bikes, parts and even mountain biking vacations. It’s changed the demand profile, but smart bike marketing organizations know those who market well could capture even more of the market. Change…