Solving Your Company’s Digital Marketing Skills Gap The transition to AI-assisted business and marketing represents a key opportunity to save money and improve marketing performance. It’s about more than just automation using AI LLM GPTs. It’s a beautiful new jigsaw puzzle with fewer pieces and a better services structure. And AI really has brought us…
Are Human Experts Still Valuable? This question is being considered by many clients and employers as the AI LLMs begin researching, planning, creating and serving up content and sales funnels for the B2C and B2B masses. They’re moving up the management ladder. Business owners are beginning to see their full potential, to perhaps eliminate human…
Introducing ChatGPT-4, the Next Level As AI-assisted search enthusiasts, we’re still learning how to use ChatGPt’s 3rd version expertly. And in anticipation of OpenAI’s next version, ChatGPT-4. It’s not available publicly as yet, however you can sample a weak version of it on Bing. When it is released on the chat.open.ai website, you’ll be able…
Digital Marketing Forecast What could be more fun for a digital marketing agency owner, marketing strategist, digital marketing specialist or entrepreneur than understanding their market and where the opportunities for growth are? There’s a lot of non-sense in expert forecasts, from bitcoin to wearables to virtuality reality and the Internet of Things. These may be the shiny…
Content is King. Distribution and Promotion is Queen Even Groucho knew we all need a plan. And by now, we all know marketing is content marketing. So how do we come up with a plan to create the right content and get it distributed to the right audience? That’s what this post covers. Grab yourself…