Blogs Drive Engagement, Leads & Revenue Today, with the competitive noise, spam and AI-generated material on social media, blogs, websites, customers need travel agencies or Realtors that are relevant, authentic and trustworthy. Your blog is ideally suited to communicate the values they respect and the offer that matches their intent. When a blog is designed…
Overcoming Travel Buyer’s Inertia or Hesitation As a travel consumer yourself, you’ve likely experienced hesitation, doubt, inertia or some other emotion that caused you to not click that buy button. Perhaps, your commitment or intent was weak to begin with due to a lack of input. You needed to explore more. And sometimes that commitment…
Tools for Travel Management Companies The travel industry has been greatly impacted by the rise of SaaS travel management software. Why am I mentioning SaaS travel management platforms in a marketing post? Because they more than experience and financial management tools. They have marketing power too. Using them, your business looks more professional, offers better…