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Advertising | Copywriting | Travel

The Ultimate Guide to PPC Optimization and Lead Generation
ByGord Collins June 25, 2025September 24, 2025

The Ultimate Guide to PPC Optimization and Lead Generation At some point in time as a small business owner, you have launched an online ad campaign on Facebook or Google, and likely discovered how difficult it is to produce leads and revenue. Your budget suffered and so did your confidence. Then you wondered if ppc…

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Advertising | Travel

Improving PPC Campaigns for Travel Companies
ByGord Collins June 17, 2024December 17, 2024

Pay Per Click Campaigns for Travel Businesses Travel businesses rely heavily on pay per click campaigns and paid social boosting to reach targeted travel consumers. It’s hard to beat the placement and reach of online advertising. It’s extremely fast and powerful, yet it’s competitive. The required minimum bids will shock you. Before you spend…

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