Top 15 factors that Drive Clicks for Online Real Estate Sites Conversion rate optimization (CXO) has been a hot topic for at least a decade. For a variety of reasons, it’s become more difficult to entice consumers to keep clicking to fulfill their purpose. At some point, they stop clicking. By adopting a conversion path…
Which KPIs Are Driving Your Leads? You just got a lead from Google or Facebook. They want to work with you. Great, but why did that happen? There’s a thousand other agents available. What did they see in you and what got them to call to you? If you take a deep dive into your…
Fair Auto Insurance After you read this post, you’re likely going to be reviewing your car insurance policy. You won’t believe the crazy ways insurance companies calculate your auto insurance rates. It’s truly bizarre and it seems we’re all okay about it. Well, okay maybe not now after you share this post with your family…