What Kind of Content Makes a Realtor Look Good? Content is the medium of online real estate. Without content, no one gets found, gets their message across nor is respected and trusted by buyers or sellers. Content needs to make you look great. It’s not a vanity thing though. Looking great means they think you’re…
How to Rebrand your Content The phrase “content rebranding” is being discussed more online now due to the economic recovery. If your content is your face to customers and the brand they consume, then it must change too. And your content is vital to your company’s success. Some businesses (e.g., restaurants) have already gone through this…
Real Estate Lead Generation During Corona Virus Pandemic It’s the summer of the pandemic and you’re wondering how you can improve your lead generation. As I explain in other posts on seller leads and Realtor marketing strategy, you must build a big pipeline. There’s a good reason why real estate sales is a game of…