Homebuyer’s Pains – The Long Commute to Homes They Can’t Afford

Homebuyer’s Pains – The Long Commute to Homes They Can’t Afford

California Homebuyers – Who Understands their Pain? A little empathy goes a long way. Our clients have hopes, needs, dreams and sometimes a frustrating reality. If you’re a realtor, mortgage agent, home renovator, home developer, building product supplier, or financial services provider, you probably need to get intimate with the pain of home buyers in LA, San…

First Time Buyers — A House or Condo is a Great Investment

First Time Buyers — A House or Condo is a Great Investment

First Time Home Ownership Your dream of owning your own home is a smart investment and it’s doable. It’s been that way for a century. With all the negatives you hear about the economy, home prices, huge down payments, and the cost of living, you may have been pushed  into a state of denial and apathy….

Low Mortgage Rates

Low Mortgage Rates

Cheaper Mortgage Rates What’s the immediate forecast for mortgage rates?  Lower and perhaps even lower.  If you’re buying a home or condo in 2018/2019, you’ll want to buy your mortgage in the next 6 months. The economy is improving and mortgage rates will rise. Shopping online means time saved, no sore feet, no parking hassles or…

21 Success Tips for Top Selling Realtors

BIG Kahunas Lead — And Make a Lot More Money Millions of realtors, mortgage agents, new home builders, custom home builders, dentists, insurance brokers, architects, medical specialists, and vacation resort managers are all competing to be the Big Kahunas of their markets. Some will, and from humble beginnings. The title graphic is courtesy of Inman. In the US,…

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How Realtors Can Lead in Social Media

Realtor’s Personalities and Ability to Engage Make them Perfect for Social Media Mastery I was just doing a search on Google for San Diego real estate.  I clicked one agent’s link, but didn’t find much of interest. I clicked their Twitter link to see what they’re doing right now. Nothing. Dullsville. They didn’t much do much…

Key to High Rankings: Effective Outreach

Key to High Rankings: Effective Outreach

Outreach and Link Building In life as in marketing, some things don’t get their due recognition and respect.  In the realm of digital marketing and SEO, outreach is the weak stepchild.  That’s because it’s not understood well and doing it well is a challenge. Admittedly, link building and outreach require confidence and tolerance for frustration,…