Promotion Strategy for Solo Marketing or IT Professionals

Promotion Strategy for Solo Marketing or IT Professionals

Positioning Strategy to Reach Clients Clients and employers don’t really know who is the best marketing or IT consultant. Your email, blog post, Linkedin profile, website homepage, about us page, Facebook profile, are all great vehicles for positioning your value to your target audience. Yes, information about you and your value proposition are essential. Yet,…

Denzel Washington on the Value of Dreaming and Failing

Denzel Washington on the Value of Dreaming and Failing

Denzel Washington Inspiring Speech about Dreaming and Failing Denzel Washington the Hollywood star spoke to a group of graduating college students about dreaming big with goals, working hard, failing big, taking chances, being passionate, and thinking outside the box. He wisely added that doing more doesn’t always mean getting more done and to aspire to…

5 Things Entrepreneurs Must Do to go from Employee to Self Employed

Making the Jump to Small Business Startup People who desire the freedom and autonomy of self-employment are usually an optimistic and visionary lot, however with SMB failure at high levels, it’s easy for entrepreneurs to fall hard on the path to small business success. I discovered this myself with issues ranging from client incompatibility, insufficient…