Calgary Real Estate Market Forecast 2018 ⌂ BC Pipeline Oil Price Update Home Prices Calgary Airdrie Downtown Condos Apartments

Calgary Housing Market and Update

What’s the forecast for Calgary’s housing market for 2018 and beyond? Right now, it’s cautiously optimistic for buyers who are in a good position to benefit from a growing pool of housing stock Calgary in summer 2018.

The real estate market in Calgary has been in the dumps for several years, however with the price of oil hitting $66 today (May delivery), it’s getting interesting for buying and rental property investment.

Calgary’s challenge is similar to other North American cities with a lack of supply. Listings of homes dropped almost 50% in some areas of thecity from last summer. These might be gobbled up fast if energy prices rise quickly this summer.

Unemployment however has dropped in the last 2 years and many believe the recovery is well underway — powered up by rising oil prices in US dollars x rising production numbers.




OPEC Willing to Throttle Output

Yes, Calgary is more than oil, but oil money is hard to ignore. Alberta needs the investment funds that flow in when Oil prices rise.

With OPEC cutting oil production output, and oil prices jumping past $66 a barrel (WTI) it’s awakening the oil patch. Alberta’s oil production rose to record levels in the last two months. Multiply that by rising prices and the economic outcome should be obvious.

Twice now, during the early winter, prices rebounded. The price is showing peristence. If it does this for 3 more months, investors will being loading money back into the Alberta economy.

The political situation in the US is calming down, US economic health is improving rapidly, and by shutting out China, the US will be keeping billions and attracting more investment money.  Big picture looks really good. Prospect of a US housing collapse are low, even though Americans are very wary. That’s just smart.




If you’re considering moving to Calgary to work this year, be forewarned that Calgary is rated worst for affordability for lower income earners.

As of February 2018, average rent for an apartment in Calgary is $1129 which is a 12% decrease from last year when the average rent was $1264 , and a 3.72% increase from last month when the average rent was $1087.  — from RentJungle Report

Calgary Housing Market Stats

As you’ll note sales are down from 18 months ago, and those were recession numbers. Most of the buying and selling were in the first half of the year, and there was a burst of buying due to the Fed mortgage rule changes.

It’s worse than it looks. However with the economy on the upswing and oil prices pushing through $55, there is some optimism.




In February, listings and sales fell yet home prices kept level. CREB suggests a steady path to recover and a market very similar to 2017. They suggest rising interest rates, tougher mortgage rules, and stagnating wages should calm the market this year. Financial people are always citing microeconomic factors and mortgage rates as housing market factors, however people buy when the economy is good and is promising.

The Stampede chuck wagon advertising auction created $3.2 million in bids. The oil patch seems to be optimistic!

Calgary Housing Report for February 2018

Calgary Monthly Housing Stats February 2018 January 2018 October 2017 October 2016 September 2017
Total Homes Sales 657 583 910 1031 919
New Listings 1,293 1,288 1,483 1,326 1,873
Active Listings 2,456 2,199 3,250 2,574 3,479
Median Price 495,000 474,000 474,250 464,000 482,000
Average Price 575,407 575,407 544,984 529,378 556,372
Pending Sales 58 102
Days on Market 45 55 44 42 42

Above stats courtesy of CREB

South Calgary is the hot spot with 249 homes sold in February. The south has 799 homes listed for sale. 275 apartments were sold in downtown Calgary in February and there are 730 units available.  CREB expects sales of apartments to fall slightly in 2018, so buyers might have the upper hand this spring.

The Globe and Mail reports that 30% of Alberta’s new inventory remains unsold. This has to be one of the best buyers markets ever for investors, as long as you don’t mind waiting for the payoff.

And with housing prices predominantly in the $300k to $500k range, Calgary is still considered affordable, especially compared to Toronto and Vancouver where life is painful for renters, mortgage holders, and buyers in waiting.



Chart courtesy of CREB. Timeline of Calgary home prices

Even the experts are voicing caution, probably because they’re not sure themselves who has control of oil prices, and whether the BC pipeline issue will be solved. And BC doesn’t seem to be batting an eye, as gas prices there rose above $1.50 a litre.

Rachel Notley pointed out the BC premier’s ironic and hypcritical stance on Alberta oil with his new subsidies for LNG projects in BC. BC gas prices look like they’ll go sky high by May and June and the resistance might begin to wane at that point.

Gas Price shock – Photo Courtesy of CTV.ca

And besides the BC carbon tax, and the investment killing removal of the corporate tax rate cut, there’s also the matter of how much Vancouver’s housing market can take as interest rates rise too.

This is a text book test of the merit and wisdom of government regulation. BC’s government run auto insurance sector is already in deep trouble, rumoured to be on the verge of bankruptcy.

Not only does Alberta ease the prices BC drivers pay for gasoline, the Federal taxes on oil production are steep and distributed to the other provinces. Everyone benefits when Alberta’s energy sector thrives. It’s vital for Canada.

The WTI WCS price differential is a painful loss for Alberta Oil producers and of late it’s gotten worse due to pipeline bottlenecks. Will it get worse this year?

Alberta’s production capacity is impressive and has recovered by 7,000 m3 from 2 years ago. The issue is getting it to world markets.




With the US and global economies looking good (the recent tariff issue with China should be resolved), demand for energy and oil is forecast to be strong. BP forecasts a strong demand from developing countries.

International investors with a long term investment strategy should compare what you can buy in Calgary for $400,000 vs what you’ll get in the Vancouver market or Toronto market areas and you can see the long term investment advantages.  Calgary is a much easier place to do buiness and buy real estate.

Calgary’s spectacular Peace Bridge for pedestrians and cyclists spans the Bow River

Which are The Best Neighbourhoods to Buy a Home in Calgary?

As a long time resident, I can tell you there are many excellent neighbourhoods, with great schools, shopping, and recreation. All of it is accessible.

If you enjoy exercise, you may find the communities along with the Bow River best. There is a cycling/walking trail on both sides and the mountain biking park at Canada Olympic Park is on it too.

If you like beautiful views, Calgary has plenty. The northwest area of Calgary including those communities near Spy Hill, Coach Hill, and Nose Hill Park offer amazing views, and lofty prices too. The neighbourhoods on the northwest outskirts of the city offer unbelievable panoramic views of the Rocky Mountains to the west. Expect million dollar prices here. Homes on Spy Hill and Coach Hill offer incredible views of almost all of Calgary and the spectacular downtown skyline.

If water sports like sailing and windsurfing are important to you, Calgary has a number of man made lakes in the south end. The South has the largest selection of homes, with the Northwest next in number.

If you like cosmopolitan, the neighborhoods near downtown Calgary will appeal to you with the shops and walkability. And downtown’s plus 15 walkway system is close by too.  Downtown city centre is where the condos are and virtually everything you need is here on 7th, 8th and 9th Avenue . The Bow River pathway is adjacent and Calgary’s convenient light rail transit can wisk you away to shopping in the south end of the city.

With the recession now largely in the rear view mirror, and with the price of oil rising steadily, homebuyers and property investors will be looking at Calgary homes differently.

With house prices so low, the expectation for buying residential properties in 2018 will improve. For speculators, the Calgary market is tantalizing, given that home prices in Toronto, Vancouver, Los Angeles, Bay Area, New York, and Miami have peaked.

Calgary’s low price entry point offers a great long term potential. And the selection of luxury homes in Calgary is as spectacular as the landscapes and views from many of the properties.

Inmigration to Calgary is rising and mortgage rates remain low. Although made in Canada housing policies will constrain the market, the outlook for Calgary real estate is for growth. The extent of that growth of course depends on the price of oil and the value of the Canadian dollar vs the US dollar.




The Price of Oil – Already Above Expectations

Oil Prices were never expected to rise near $50 yet are above $55 now. The Saudis have proven they control the price of oil, not markets. Tough to predict what they’ll do however their recent actions show some resolve and purpose. The fact prices have reached $55, well above the limits predicted by all the experts has to indicate something.

OIL Prices Screen Capture courtesy of Marketwatch.com

The World Bank may have posted the best forecast for oil prices through to 2020.

Screen capture courtesy of the IMF

You can check all the oil price predictions for yourself.

 

 




Price to list ratio revels that those putting up their houses for sale are receving 95.7% of their list price.
Total sales volume of apartment dropped slightly, however total sales in dollars dropped by $5 million compared to September.

Screenshot courtesy of CREB.com

Economic Predictions for Calgary

If oil continues to rise steadily in price, Alberta stands to recover economically. Businesses have pared down their costs and are better able to profit from growth. Although not officially a big component of the rosy Canadian economic forecast, Alberta and Calgary are keys to the future.

Alberta’s economy is much more diversified than it used to be however it is impossible to replace the revenue generation of the Canadian oil sands, the world’s largest pool of untapped oil reserves.

The price of WTI oil just reached $56, well above $30 a barrel last year, and there are indications the Saudis intend to cut production. The wise course of action is for governments to support the oil sands and other more costly production methods to grow oil supply. This would prevent OPEC from harming the growing US economy and the global economic upswing.

CREB’s 2017 Economic Outlook and Regional Housing Market Update

In the Calgary Real Estate Board’s most recent 2017 Calgary Economic Outlook and Regional Housing Market update, CREB believes the pace of economic recovery will be slow but stable. Stagnant employment, wages, slow immigration, tighter mortgage lending restrictions, and made for Vancouver/Toronto economic policies will weigh on the Calgary housing market.

The latest report does forecast for 2018. However, Alberta’s economic performance is expected to be well up at 4.3% for all of 2017. New construction housing starts will be well down this year at around 3500 units. Multifamily housing starts are down just slightly from 2016 levels.



Screen capture courtesy of CREB.com. Stats courtesy of CMHC.

Total house sales were precisely forecasted to be 600 higher in 2017 than 2016 with a price similar. Dead on accurate. New listings will total 32,731, 400 for the full year. Sales of apartment will rise slightly over last years numbers at about 2800 units.

The loonie remains around 78 cents CAD vs USD, maintaining an excellent premium on exports from Calgary, and exports of Alberta oil. Forex experts believe the US dollar forecast is upward, while the Canadian dollar forecast is downward.

If new construction starts are constrained, then the resale market may grow in the neighbourhood of 1% in 2018, 2% in 2019 and perhaps 3% in 2019.  Of course, all predictions rest on the price of oil which as mentioned, the Saudis and OPEC control.  And US shale production and drilling rig counts seem to moderate upward increases in oil prices.

The last word on the Calgary Real Estate Forecast is positive. Oil price is rising, the US dollar is climbing with President Trump’s new tax cut to raise the US dollar value. With Alberta’s growth currently reported at 6%, a solid Canadian economic forecast at 3.7% growth in 2018, we’re running out of reasons why Calgary isn’t going to boom in 2018.

Note: the preceding post is not meant as specific investment advice, but rather as a comparison of real estate investment or home buying opportunities. Please ensure you discuss all investments with a licensed professional.

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Home Selling Tips – How to Sell Your House for More | Growing your Selling Price and Buyers USA Canada UK

Home Selling Tips for 2018

Do we need home selling tips just for 2018? I think we do.

Our focus is 2018, the year of more competition and listings.  The economic circumstances, taxation issues, price trends, migration, create unique forecasts for each housing market in 2018. To sell at a good price in 2018, you’ll need some strategy and tactical sales excellence.

Even in the best cities, prices are flat and homeowners will have more difficulty persuading buyers or property investors to buy their properties.

The tax situation is less profitable, the US dollar is falling, new home construction is up, the stock market is wild, real estate investors wary, and the economy looks solid.

There won’t be a housing crash in New York, Los Angeles, Boston, Miami, Houston, San Diego, Seattle, and even the Bay Area forecast is excellent. All of these thoughts will be on buyers minds as they visualize a price for your property. If you keep the faith, then it comes down to what you can do to raise the perception of value to them. And these home selling tips should help greatly.




As you’ll read in the home selling tips, you can have your cake and eat it too. Let go of all the “compromise” talk and know that you can get the maximum prices your home, cottage, condo or land is worth. Everyone knows real estate is precious and governments are committed to constraining supply.

When is the Best Time to Sell My House?

Timing your home sale is important, and asking “when is the best time to sell my house” is a wise question. Make sure you know all the time related issues to seasons and the economic trends happening now.

How to Start a Bidding War?

At some point, you’ve quietly thought about how to start a bidding war. Selling at over asking price is common, but with top notch real estate marketing strategy and a knowledeable Realtor, you can ratchet up your selling price.



Tips to Sell at the Highest Price

These 14 tips to selling at the best price, are another view to your goal to get maximum value for your investment.  These are good times with prices high or rising and many babyboomers are enjoying how their house and property is fetching a good selling price.

Which Renovations Increase your Selling Price the Most?

When you’re planning the sale, you know buyers are hungry, but maybe during negotiations they cite how your house is not in good condition. Worse, maybe a good number of prospects online are turned off by its appearance? Instead of letting that happen, and just dumping your home on the market, you might discover which house renovations increase selling price. Make the most of your reno budget.



Should you Sell Your Home Fast or for a Higher Price?

Do you know how Realtors selling strategy? You have a choice when you’re working with a Realtor, whether to sell it quick or take your time with marketing and build interest to a larger pool of buyers. Most Realtors use a blitz type of selling strategy where they maximize the impulse or desperation of buyers.

They might push it all into one intense weekend showing where it’s organized like an auction. Buyers see each other want your home and they might get emotional and start ramping up their bids, well over asking price. It works and clients get the picture that the Realtor has done a fantastic job of creating buyers and whipping up frenzy.

However, if the property has all sorts of flaws, is in a weak neighborhood, and it’s not high season for selling, the home might not sell. If the quick blitz backfires, you could see your selling price rocket downward. Anyone can sell during high season, but the Realtor who can sell you house now, is a good one.

Online Selling Strategy

Should you hire an old school Realtor or the new digital savvy Realtors who use real estate videos and social media marketing? If your Realtor is a power online marketer, they may be able to build substantial visibility to targeted buyer audiences.

Consider getting that kind of Realtor, create a plan, and do a blitz over 3 weeks. The best buyer prospects will hang on if they know you’re doing a 3 week blitz. You won’t lose them and instead you could enjoy 3 times the buyers and bids (over that 23 day period). In fact, the collective effect on the final winning price could be staggering.

We’ve all seen homes sell for exhorbitant prices, even more than double the home’s value. You might want to tap into that craziness and get some extra money for your kids/grandkids education expense.

The above posts offer extensive home selling strategy and selling tips to help you reach a bigger, targeted audience, give them what they’re dreaming about, encourage more and higher bids, and help close the deal with a record high price. Hopefully, the media will report your selling success like you were a star Mega Millions winner!

 

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When is the Best Time to Buy a House?

Best Time to Buy a House?

Whether it’s 2018, 2019, or 2020 that you hope to buy a home or invest in a rental income property, you might be comforted by the knowledge that real estate does well anytime you buy.

If you take great recessions and banking crises out of the timeframe you’re considering to buy, then your long term investment is sound. The historic price charts show rising home prices throughout the decades.

In every major city, the market forecast is good.  The Boston housing market, New York real estate market, Florida housing market, Houston housing market, SeattleSan Francisco, or Los Angeles housing market, the value of real estate has surpassed the stock markets, gold and of course your savings account.




An if you’re a first time buyer, paying a huge chunk of your income to rent, this whole matter of buying at the right time is important to your current and future well being.

Avoid the Peak Times to Buy a House

So you’re wondering what time of year is best to buy a house? Or, are you wondering if there’s a time of the month where more houses suddenly come on the market, where you might get first dibs? Sometimes selling after a major weather problem might be a good time too.

The floods in Houston and Miami, and the fires near Los Angeles and landslides near San Francisco, are events that trigger bargain home purchases.  If prices have fallen precipitously as they did in the Toronto housing market and the Vancouver housing market, then this bottoming out period might be a great time too.

Okay, for those without a strategic sense, buying in the fall months traditionally might be best to get lower prices. However, everyone pulls their house off the market during October, November and December. That can’t be good for a home search.

If you have a smart Realtor, and a real good home search strategy, you might be able to find those sitting on the fence and get a low ball offer in. You might get lucky and save tens of thousands of dollars and get a property that everyone else gave up on.

Is Spring the Best Time to Buy a House?

Spring 2018 is a great time to get started your house search. Home owners and buyers are arising from their winter dens and thinking about 2018. In many cities, the demand for homes has already started. Realtors are still talking multiple offers and bidding wars.

If homebuyers are actively listing to sell during January to March, then they are likely eager to sell their listed home.




They might be babyboomers sitting on the fence about selling (they’ve got nowhere to go) or they could be Generation X aged couples thinking about moving up to a larger property. A lot of buyers, perhaps you to want more space.

If you meet with these property owners you may be able to convince them to progress with their life plans. That means anytime time of year might be the best time to buy a home.

A report from Trulia shown below reveals fall prices drop by about 7% yet still remain 5% below for the months of January, March and February. You can find a bargain from January to April 1st. That means you should be looking right now for your next home or condo, before mortgage rates start to climb.

January, February and March might be the best time of year to purchase a property for real estate investors as well.

This might run counter to what people believe and have been told about the market. It might be harder to search for a home and get sellers to sell quickly. But remember, the actually possession date is off in the future.

People who might sell have more time on their hands in the Winter, especially if they live in Seattle, Chicago, Minneapolis, New York or Boston. It’ll be easier to get in touch with them and discuss your sincere, heart felt offer.

The best time to buy might be right now. If the economy improves and wages do rise, home prices will rise throughout the 2018 to 2020 period. Unless you’re very pessimistic and believe in catastropic events, demand for housing is unmet across the US and Canada. With more money in the picture, the longer you wait, the more it will cost.

It Doesn't Pay to Wait to Buy a Home

Launching your Research to Negotiation Strategy

So now, you need to discover the best way to reach them. Having a realtor who feels similarly about the winter search timeframe is good. If they don’t like, go with someone else. The compatible Realtor is likely not busy so they can put a better effort into finding homes, approaching the homeowner, and working with you to put out the best offer.

They may even take a lower commission, but don’t push that. The Realtor will likely be worth the 2.5% you pay them. If you wait till April, May or June to buy, you’re getting the highest prices, most competition, and your Realtor is too busy handling multiple clients and micromanaging negotiations. So that’s the worst time to buy — when everyone else is.

Another bad time to buy? During the Super Bowl Game.  Take a look at the Super Bowl predictions and put your money down, and then enjoy the game on Feb 4th, 2018.

When is the Absolute Best Time to Buy a House?

The very best, ideal time to buy a house in the winter, may be near or at the winter holidays such as Easter, spring break, or teacher professional developent days. Homeowners may be at home and may be most susceptible to the idea of selling and moving.

Late winter is a restless time for those in the cold, snowbound north, which is why a good number of people fly south for a vacation. Discontent, fatigue, boredom, and desire for something better is what gets them off the fence about letting go of their old house. Why do people sell in the spring? Because they’ve had enough after their winter of discontent. Catch them early.

Don’t worry about which days are best to buy a house. The key is to use your all channel accelerated home search strategy into action, and begin uncovering your dream house amidst winter’s gloom.

Good luck with your house search. You’ve found the best time to buy because it’s the best time for them to sell.




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Real Estate Leads | Lead Generation California Texas New York Florida Arizona Georgia Toronto Vancouver

Real Estate Leads & Lead Generation

Spring will be here soon and you’re on the hunt for high quality buyer and seller leads looking for houses for sale. They’re online and if you don’t have a great web presence, you might still be able to leverage lead generation services or advertise on good real estate sites.

Contact me about advertising on my site. I have high volume pages that might work for you including city specific markets in New York, Boston, Los Angeles, Seattle, San Diego, San Francisco and the Bay Area, Toronto, Calgary, Vancouver, Miami, and Florida, Houston. (1 million visitors per year)

Good Exposure for $200/month for Realtors on the Move.

 




Companies which specialize in attracting real estate leads are known as lead generation companies. They advertise houses for sale and other remarketing advertising on Facebook and Google Adwords along with blogs and news sites to cull leads. They promise to rid you of the advertising and prospecting work and accelerate the lead generation process.

Unfortunately, when scraping for leads this way, a lot of poor quality leads are served up to participating Realtors. And the terms of the arrangement may not be attractive.

If it worked, who wouldn’t sign up? Well, nothing’s ever that easy. So let’s take a closer look.

Realtors from BostonMiamiLos Angeles, Houston, San Diego, SeattleNew York,  Vancouver and Toronto are wanting something better. Is it too good to be true?

Buyer sand Sellers. Find Good Real Estate Leads Fast!

There’s nothing wrong with fast, if it’s real. It can happen, and you shouldn’t be afraid to spend. Here’s 20 top lead generation services with a look at their strengths and limitations.



 

Leads Generated Still Need to Be Converted

This post is an exploration of 18 of the top online real estate lead generation companies in the US and Canada. And 2 more including Zillow Leads.  There’s more new lead generation startups arriving every week.

Acquiring leads this way won’t hurt, however converting leads has a lot to do with brand image. Even if they agree to work with you right away on the phone call, they will Google you online and visit your website. Who wouldn’t? Trust, transparency, responsiveness, and proven competence are what motivate them.

There’s no doubt you can sign a client right away, however you probably need to take a hard look at your online presence and ask yourself whether you like what you see. Would you hire you?




Real Estate Leads Fact Number 1  — 90% of Home Buyers Go Online

90% of home buyers go online, and you need to be in front of them and number one in your Zip Code.  Home sellers are there too checking out comps and searching using keyword phrases such as home selling tips, best return on home renovations to homes for sale + cityname, to bidding wars and best real estate agents. They’re doing hundreds of millions of searches using Google, Zillow, Realtor.org, Yahoo, and thousands of other websites.

Make sure you’re highly visible on Google for all of them. Set up an amazing new mobile friendly  IDX website, with outstanding, professionally optimized content, use some real estate videos, and do a little pay per click advertising.  Build a strategic plan, then work the plan.

With spring markets so inviting in Los Angeles, San Diego, Toronto, BostonHouston, New York, San Francisco, Seattle Phoenix, Charlotte, and Miami, you’ll want to maximize your presence now.

Sharing is Good for your Social Health 

Share this post with other agents you know. 




Who are Lead Generation Companies? 

These are firms who provide buyer (or sometimes seller) leads for realtors, using methods of aggregating online prospects (most often via Google Adwords or cheap ad networks) which they then sell to realtors. 3 drivers promote the growth: a lot of prospects are online, home buying is in a frenzied state right now, and the fact there is only one home sold for each realtor in North America — there are too many realtors and most have few quality leads.

agents-6 deals or less
Realty agents in the hot Toronto market face the same challenge as those in other US and Canadian cities

 




 

Questions: Let’s assume they can generate solid leads.

  1. do you have the patience and skill to nurture and close these types of leads?
  2. do you have a website that can help convert them?
  3. what is the real cost of doing business with them?
  4. would a luxury home owner from your target community use their websites?
  5. can you respond to these cold leads fast?

Here’s Some Leads, but Let’s See You Try to Convert Them

The way these lead generators collect leads may be why they could be of poor quality. Ad campaigns, auto-dialers, and sketchy email lists of people make for testy, suspicious prospects. And these are someone else’s leads — they initiated them, which takes the warm and fuzzy out of it. Anything transferred from one person/company to another loses something in the process – the problem is lead quality and lead conversion.

Some realtors say these leads are hard to close while others treat them like flies at a picnic.  They’re basically cold calls and the prospect knows nothing about realtor’s brand image or honesty. And how do real agents and brokers feel about lead generators?

I’ve never found an online lead generation system worth the investment. Better to cut out the middle man (Internet) and just get out there and meet… people! — John Souerbry, Agent, Fairfield, CA —

I have never bought a lead. I don’t think that is the way to be successful in this business.  You need to spend your money developing a strong internet presence. — Carmen Brode, Agent, Scottsdale, AZ

It’s very expensive to purchase online leads. I’ve paid as much as $4,000 per month, but today I spend about $500 monthly. — Brian Talley, broker-owner, Austin, TX

Here’s 18 of the most visible lead generation companies onlinealthough new ones are coming. I’m leaving out realtor.com, and Zillow Leads because they’re more like Google or Facebook advertising programs. Some are well known while others are regional or startups. They all seem to be missing the vital component that creates genuinely good deals (in your target Zip Code) – the ideal customer experience from beginning to end.

The Good and the Bad about Paid Lead Generation

With some of them, the fees are low, sometimes only $20 a month and other times a little high, but almost never outrageous. For most, it’s like playing the penny slot machines at the casino. There’s a chance you could win, but is the payout worth it?

A few of the companies you’ll see below actually have you set up an account to be available for leads. Sort of like realtors sitting around a poker table. If you don’t respond fast, the lead is sent to someone else. In other cases, you will have to “buy your territory.”  The lead gen firms will push you in that direction once they have you on the hook.

Before you hire a lead generation company, consider how home buyers and home sellers themselves buy and sell a condo, home or property. They likely already know a local realtor or they’ll go to Google to search.  So online is a great place to be to lure the prospect away from his/her familiar agent.

Real Estate Search: Prospects begin with Google even though they could go directly to realtor.com or realtor.ca for MLS listings in their Zip code, or a major brokerage website such as remax.com, sothebys.com or kellerwilliams.com. Google has a better brand, a better search experience, and it leads to realtor’s websites or phone numbers where they can begin a trusting relationship with that agent.

Few condo or home sellers would type their personal details into the text box of an unknown website. And buyers are normally pretty cautious too. They want to get to know the realtor, so they’ll Google his or her name and if that discovery experience is unsatisfying, it dampens their spirit. That’s why it’s a good idea to be online in a good way – i.e., a great realtor brand image — an image built on prospects needs and preferences.

Google Adwords is the Lead Generator’s “Go to Source”

Google Adwords and remarketing programs could capture some good leads online.  The highest quality leads will often originate from Google.  However, most realtors could do this advertising themselves assuming they have a website with lead converting webpages. These programs are just a normal part of what a real estate digital marketer would offer along with lasting, sustainable, marketing assets.

Would I recommend using the lead generation companies? If they’re very cheap you probably don’t have much to lose other than your time, yet you could get distracted and fail to put 100% into your career. If you’re bright, you may learn a little about how they generate and convert leads.

Top Real Estate Lead Generation Websites

1.     Bold Leads – Bold leads advertises on unspecified networks to capture leads and direct them to you. If the lead doesn’t give away info, boldleads will continue to nuture the lead for you. You are given your own landing page on the boldleads site.

Bold Leads
Bold Leads

2.   Agent Locator – tells you straight they’ll conduct your ppc advertising and generate 480 leads for $6000. I like how they’re open about it. It may be worth gambling $6000 to try it out.
realtyleads3

 

3.   Market Leader – Aggregates leads from their own site called homevalues.com, Trulia.com, and via ppc advertising. Market Leader guarantees they won’t sell the lead to another agent. You get to manage it all from your “Pro” account.
realtyleads18

4.    Point2Homes Leads – offers low priced straight forward advertising options on its website where prospects arrive to search for a home. They also provide you with a webpage on their site.

5.    Real Estate Pipeline Leads – Real Estate Pipeline Leads says it has a network of real estate sites where it draws leads, and it gives realtors full ownership of their territory, although the size of that territory isn’t explained. Drip email campaigns are a big part of their service. Their basic package is $1164 for 12 leads.

 

6.   Agent Pronto Leads – Agent Pronto is different. There’s no upfront charge for leads! You will only be matched to referrals who have specifically requested to speak with an agent. They match each referral with a single agent that they believe is the best fit for their needs. Once you accept the referral, they provide your with the prospect’s full information and the details from their conversation with them. Sounds good. Their site looks a little lacklustre, but give them a good look.

7.   South Florida Real Estate Leads – This firms specializes in south Florida leads. They say they have a variety of sources of leads. It appears to be owned by Lex Levinrad who is a real estate coach and owner of the Distressed Real Estate Institute™

offrs-territory8.   Offrs –  Offrs uses vague sounding smart technology to find homeowners who are going to put their house on the market. It’s based on predictive algorithms or just social listening perhaps. If it works, it would be very exciting technology.

Combine that with communications that encourage homeowners to actually sell the property and that could be very powerful, particularly right now in places such as San Francisco, Los Angeles, Miami, Toronto and Vancouver where prices are very high.  They list by territory, but sadly your territory or Zip Code may be taken.
realtyleads7

9.  Trulia – Offers a service for seller leads with Market Leader, a company that was in severe trouble before the purchase. Trulia is no Zillow, but it does have some traffic.

10.   Prime Seller Leads – Prime Seller leads creates a bunch of pages on their site for you. The CMS offers the ability to send epostcards and eflyers and their system integrates with many broker CMS.
11.   eRealting – eRealting doesn’t sell leads, they give you a website to send all your traffic to! It’s kind of a CMS for rent. They state that it costs about $300 to create a client in their solution.

 

12. Lead Galaxy – Lead Gives you a home for your leads and uses the usual combo of Adwords, Facebook ads and telephone prospecting to create leads.

 

13.   Experian – Experian is a research and statistics business who have mailing lists of potential buyers and sellers. You can build your list online.

14.    Exact Data – Exact Data gets its lead list from telemarketing, opt in emails, and lists of prospective buyers and sellers. They claim superior data hygiene, however most list companies promise that.

15.    Commissions Inc. Lead Platform – Commissionsinc claims they are the #1 Real Estate Tech Solution. They offer a platform and an app to manage your leads.  They will run your Adwords and Facebook advertising campaigns for you. Sounds like a lot of noise. The value proposition is a little flaky.

 

16.   Firepoint Realty Leads – Firepoint says they deliver scalable lead generation with intelligent routing, to automated lead follow-up and task scheduling, to ROI and conversion reporting for all of your lead sources. The price is $350/month and you set you PPC budget which they manage. Is this better than a self-directed digital marketing program?


17.   Home Value Leads – Home Value Leads offers a CMS system for $59/month.
realtyleads16

 

18.   Refindly Seller Leads – REfindly helps you generate, engage, and convert leads using one convenient system. They claim that historically, their agents receive between 5 and 8 leads per $100 spent in advertising. You can spend as much as you like on ppc advertising and they give you a lead management system to use.

 

At the end of the day, it all comes down to leads and sales, dollars and time. I must say, I like Agent Pronto, and Offrs best.

Even the best lead generation sources and sites can be a negative if you neglect to build your own Internet presence and realtor brand image. People want to do business with those they know and trust.

Should getting known and trusted be your Job #1 in 2018?

Related posts: Housing Market | Florida Housing Market PredictionsHome PricesReal Estate Agents | Seattle Real EstateBoston Housing Market Forecast 2018 | Miami Housing Forecast 2018 |  San Francisco Housing PredictionsRental Housing Market Outlook |  Los Angeles Housing Market | Toronto Housing Market | San Diego Housing Market | Real Estate Agents | Bitcoin and Real Estate | Stock Market Crash?Toronto Real Estate SEO | Vancouver Real Estate SEO | Vancouver Condos | Toronto Condos | Vancouver Housing Forecast | Florida Real Estate Forecast | Realtor Branding | Toronto MLS | Real Estate SEO | Real Estate Marketing  | Zillow Leads | Real Estate Lead Conversion

Real Estate Lead Generation Company in Los Angeles, Phoenix, Denver, Seattle, Chicago, Boston, New York, Dallas, Houston, San Antonio, Austin, St Louis, Minneapolis, Green Bay, Charlotte, Tampa, Miami, Orlando, Toronto, Vancouver, Montreal, Ottawa, Oshawa, Hamilton, Newmarket, Richmond Hill, Oakville, Calgary, Kelowna, Mississauga, Anaheim, Beverly Hills, Malibu, San Diego, San Francisco, San Jose, Fresno, Santa Clara, Sacramento, Mountainview, Palo Alto, Portland, Washington, Atlanta, Irvine, Nashville, Sunnyvale, Salt Lake City, Riverside, Rancho Cucamonga, Costa Mesa, Thousand Oaks, Simi Valley, Raleigh, Albuquerque, Glendale, Oceanside, Long Beach, Huntington Beach, Carlsbad, Santa Clarita,  Henderson, Mesa, Temecula, Kirkland, Redmond, Kansas City, St Louis, Stockton, Scottsdale, Palm Springs, Indianapolis, Columbus, Colorado Springs, Fort Worth, Chula Vista, Escondido, Santa Monica, Miami Beach, and Honolulu. Find a Los Angeles Real Estate Agent who  has the very best real estate marketing wizard to help you sell your home for more.

Home Loans and Mortgages – The Lowest Rates Possible

Compare Lowest Home Mortgage Rates

How Much Could You Save By Shaving 1 to 2 points off Your Mortgage?

Getting a Lower Mortgage Rate might be easy.  Shaving 1 to 2 points off of your mortgage is a great idea. The charts below tell you it’s possible, very doable, and a smart home financing choice.

Homes are expensive and you need to save money anyway you can. This is where you start, by looking for the lowest mortgages rates available.

Whether it’s our job, auto insurance, current home, and our lot in life, there are those who believe staying put is okay. However, staying with your current provider could be costing your tens of thousands.

Ads by RateSupermarket.ca

Save your money by checking out several mortgage rate quotes below.




mortgage-sign
Image courtesy of Brooklin Mortgages.com

In fact, corporate profits rely on you staying put and not comparing mortgage rates or auto insurance rates.





But the mortgage rate quote, auto insurance quote, refinancing rate etc. you currently receive is likely not all that competitive. It’s a good time to refinance or shop around for an entirely new mortgage solution. Get the system working for you.




Mortgage Rates Canada

Major Canadian Bank Mortgage Rates
Term Length Fixed Rate Best Rate
1 Year 3.49%
2 Years 3.29%
3 Years 3.74%
4 Years 4.09%
5 Years 4.99%
7 Years 5.49%
10 Years 6.19%
Lowest Mortgage Rates in Canada You can Find Below
1 Year 2.69%
2 Years 2.84%
3 Years 2.69%
4 Years 2.89%
5 Years 2.69%
7 Years 3.44%
10 Years 3.74%

Mortgage Rates USA

Major USA Bank Mortgage Rates
Long Term Fixed Rate Best Rate
1 Year 4.0%
2 Years 4.0%
5 Years 3.375
7 Years 4.0%
15 Years 3.625
30 Years 4
Lower Mortgage Rates across USA You can Find Below
1 Year 3.83%
2 Years 3.92%
5 Years 4.18%
7 Years 4.06%
15 Years 3.28%
30 Years 4

Do it for Your Spouse and Family: Savings Are Smart

And sure, you’re not always looking for rock bottom rates, but you likely are paying premium rates for low quality mortgage loans.

Make Finding lower mortgage rates a priority right now, and you’ll save a lot of money. Consider how much savings translates to a 5, 10, or 20 year mortgage and it’s tens of thousands of dollars.



Saving Money on Your Mortgage – Is Money in Your Bank Account

With the money you save, you can buy a new electric vehicle, or take a vacation to Costa Rica or the Canadian Rockies.  You can turn your mortgage rate search into a real adventure.

That money is yours. You worked hard for it. Count how many hours and days you had to toil in your job to earn that money. See what I mean? People are penny smart and dollar stupid. It’s part of our culture.

Financially wise people on the other don’t get duped when they shop for a mortgage or their auto insurance. It’s your money, get full value for it. You can’t earn as much as you can save, unless you’re Donald Trump. Oh wait a minute, the President has filed for bankruptcy many times.



You’d better shop around. According to a report from Consumer Finance.gov, 77% of consumers apply to only one lender when seeking a mortgage.

You can Save a lot of Money just by Shopping for a Better Mortgage Rate

There are some particularly important tactics you can use to lower your mortgage payments. Here’s 10 good ones:

  1. search on Google – the top ranking websites are there because people like them
  2. get quotes directly from bank websites – compare them
  3. clean up your credit score – make extra big payments for many months to show your intent to pay down your debt. Bank credit score rating expectations are ludicrous, created only to justify charging high mortgage rates
  4. don’t leave your current job until you’ve landed that long term mortgage successfully
  5. check out the mortgage rate quote tools below
  6. use a mortgage rate calculator and crunch some numbers yourself – at least it’ll be harder for lenders to pull the wool over your eyes
  7. talk to your current provider and ask for a much lower rate – tell them you’re unhappy and intend to get a cheaper mortgage
  8. take a shorter term home loan, let’s say 3 to 5 years – it’s risky however it can you a cheaper rate
  9. take the bank’s teaser rate on a short term then shop for a better one when that expires
  10. check out a mortgage broker, many of whom advertise online. They’re eager to compete and they’ll do more to offer that lower rate and better terms

All you need to do is search for a lower mortgage rate. The offers are plastered all over Facebook, Google, Bing, news websites and even a blog like this one. How easy can it get!

Is the Forecast for Higher Mortgage Rates? 

Some are warning about inflation and fast rising interest rates are about to go out of control starting in 2018.  Rather than jump at the first fixed rate mortgage offer, shop around.





This forecast shows mortgage rates might go down so you an bargain effectively with this outlook.




 

Mortgage Rate History and Forecast 2018

Mortgage rates are expected to rise, and mortgage shoppers are looking for the lowest rate 30 year mortgages. That’s smart considering how low rates are currently. The sooner you find a good 30 year fixed rate mortgage the better.

This chart from FreddieMac shows 30 year fixed rate mortgage rates since 2013.

1 Year Adjustable Mortgage Rate is Climbing

Mortgage Loan Options – Which the Best Mortgages?

While the lowest mortgage interest rate is one of the primary criteria home buyers take into account, there are other financial and real life issues you need to prepare for. Ensure you check out these popular and vital mortgage loan benefits.

  1. fixed or variable rates
  2. open mortgages
  3. long term loans
  4. amortization periods
  5. payment schedules
  6. skip a payment




Free Mortgage Calculator

Enjoy this mortgage calculator to estimate payment costs.

Mortgage Payment Calculator – Canada

Mortgage calculator by ratehub.ca

=====
Mortgage rates from Lending Tree. Lending Tree’s mortage rate inquiry process is a bit nasty. I include it just to let you know that not all online mortgage lenders are high quality and they may not see inquirers as human beings.. They will ask endless irrelevant (to you) questions that don’t relate to a simple mortgage rate request (just give us the rate) and some of them you may not like at all. Just warning you that many of these companies, and banks don’t want to give out mortgage rates freely any longer. They may not feel they’re competitive or they’re more interested in capturing your email address and asking very personal financial questions.




Homes.com Offers Their own Mortgage Calculator

Mortgage Calculator

Should You Use a HELOC to Lower Your Debt Payments?

Should I use HELOC Calculator by MortgageLoan.com

 

It might be tough to sell your home in its current condition so you’ll need to research with the help of your real estate agent, which types of home improvements make the best sense. If you’re considering selling your house, congratulations, it is a good time to sell. The market is high and it’s still rising which means home buyers see value in purchasing your home. It should sell quick whether you’re in Los Angeles, San Francisco, Seattle, Phoenix, Denver, Dallas, Boston, Miami, Vancouver, Toronto or New York.





And after you do sell, you can think about the joy of travel or to buy cheap international properties. What a great time of life it is for you.

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Should You Adopt Artificial Intelligence Marketing Software? Albert Boomtrain Amplero Pega Systems Emarsys

11 Things to Look for in your AI Marketing Solution

We’re in the early adopter phase of artificial intelligence marketing software. Those who are learning how to use it are getting exciting results already.

The technology is young, growing, improving and the best is yet to come. Businesses that don’t get into AI are carving a dangerous path for themselves. This series of posts on AI marketing solutions is your first exploration into how they help make your marketing more efficient and products.

The benefits of AI Marketing solutions are compelling. And you’ll soon be checking the AI marketing solutions of companies with strange names including Albert, Boomtrain, Amplero, Pega Systems, Emarsys, and others.

Strangely, there aren’t many reviews of AI marketing software out there, and the posts you’ll find are high on the nerd scale.  So I’m going to introduce you to a few of the good solutions that I am aware of expressed in layman’s terms. Bookmark this page because I will continue adding to our collective knowledge. This is BIG. Have fun exploring.



Benefits of AI Marketing Software

The AI software benefits which I describe in this series of posts might be just the tip of iceberg.  I’m excited about using it. But first, we have to study its value and potential uses. And AI is invading every area of business.

Your company will need to hire what some call an AI marketing software operator. That will likely be a digital marketing specialist/strategist if you manage an SMB.

Way Beyond Marketing Automation

For at least 6 years, companies have been investigating marketing automation, and they’ve reported some satisfaction with cost efficiencies. The vote isn’t in yet on whether marketing automation is really helping where it counts in engagement and closing sales.

Marketing automation is more about the process of automating the administration of complete multichannel marketing campaigns. Makes things easier. And that integration can help keep customers interested, loyal and engaged through the complete buying cycle and manage the tedium of those campaigns.

Human marketers get bored and stressed so MA is the current solution in vogue.  Yet marketing automation lacks the analytics insight, testing ability, content personalization, optimization and forecasting capabilities of new Artificial Intelligence Marketing software solutions that are available.

New AI Solutions are Arriving Weekly

We’re right on the leading edge of this new transformative technology with new, ever improving, customized solutions such as Albert, Boomtrain, and Pega. They offer some serious benefits.

Use of AI by Marketers is About to Climb

The latest Salesforce State of Marketing report says marketers use of AI will grow by 53%. That suggests implementation of artificial intelligence marketing software will be a priority and you will need someone like myself who is excited about it and wants to help you implement and execute it.

We’re in the early days of mass adoption, but at some point, you’ll need to jump on this bandwagon. Regardless of whether you manage an ecommerce site, an IT firm, staffing agency or recruitment firm, major blog, manufacturing business, AI offers some pretty serious benefits — benefits that your competitors will soon enjoy. You’re going to enjoy this pleasant journey in marketing strategy.




What Criteria Should You Consider?

Consider everything you’re doing right now and whether it could be improved using your current technology and best practices. If it’s not winning your market, it’s probably not best practices. The phrase best practices might be a good one to keep in mind as you assess your current marketing strategy. Best results = best practices.

  1. can you personalize your email, blogs and ppc landing pages to respond best to each individual customer based on their past click behavior and their content engagement level?
  2. do you currently conduct slow single factor testing of your content?
  3. are your ppc campaigns ineffective and costly?
  4. do you have good enough data to help you predict your customers buying habits in 2018?
  5. are you confident of your current web analytics solution?
  6. can you handle the growing complexity of digital marketing?
  7. are you happy with your current 1 to 2% conversion rate?
  8. do you understand why and where visitors leave your website?
  9. if Google is weighing onsite engagement, will AI analytics improve your content and rankings?
  10. will AI allow you to reorganize your staff for better utilization and performance?
  11. are you testing to discover which is the right content for each customer touchpoint?

Testing Out AI Marketing Software

Testing the software out can be a little time consuming, so bring in a dedicated, talented and capable marketing strategist to test it and ramp it up. That removes a lot of risk and you’ll learn a lot.

The learning value is underplayed and that could be because some of these companies want to keep that vital knowledge to themselves.  There’s huge “big data” insight for them to profit on.  You need a solution that lets you learn as much as possible and not just fattens their bank account.




By testing it out, you’re going to learn a lot about your brand, target market, your content, and how to improve your integrated campaigns. We assume you use many channels in your marketing.

AI solutions will allow you to test digital marketing campaigns at a rate and depth that no human could. And the insight the software could generated could be really helpful. In many cases, you can have a very weak understanding of your typical customer persona, yet analyze just the click through and content engagement of your visitors to learn what they actually like and don’t like right there and then, so you don’t lose them.

You can test everything from media buys, to keyword choices to blog topics all the way to calls to action. The potential value of AI solutions outweighs the cost of your learning curve. AI will likely spew out value and insight that will change every area of your company. It could help you improve customer service, product design, and more.

Recently a report found that AI has even improved social influencer results.  Wouldn’t it be exciting to analyze your social network and find out how to get influencers to promote your company?

AI marketing software is inevitable. Better to begin asssessing what’s available and do some trial runs.

Taking a Look at Albert AI

As an example, if you take a look at a product such as Adgorithm’s Albert AI, you’ll get a better sense of what it offers.  As you can see here in this graphic, Albert provides an integrated suite of services that pack a powerful punch.  I’m impressed with Albert AI’s support staff and the fact they have recently released a small business version. It’s not too expensive and the software interface is well designed.

Graphic courtesy of Alberta.ai

The Top 2 Benefits of Albert AI

Although the Albert software does a lot itself, I believe 1) Testing and Optimization and 2) Analytics and Insights services provide the key benefits. Soon, the prediction of customer behavior may be most valuable.

Manual testing and analytics isn’t very satisfying. Analysts don’t have enough data to draw insight from. If you’ve perused your own website’s Google Analytics reports, you know what I mean. It’s not the highest quality actionable data. And we can’t test fast enough to draw better insight from it. That’s frustrating and wasteful.

Albert however, can test visitor response, intent, and engagement, and do it in real time. Just think if you could test visitors and maximize insight from their individual visits right now.  Then continue when they return? 99% of your visitors leave your website, so you’re taking a big loss and turning it into an asset.

If your organic and ppc team specialists can generate the traffic, you have the possibility of learning more and continually improving your content and sales funnel. Everyone is into funnel optimization these days, but how many have tools to actually do it well?

If you’re uncertain about its value, you can do a test campaign. Find someone who can be your AI marketing strategist, (someone with a psssion for it) and follow an implementation process. Albert offers assistance in setting up your account and implementing your campaign elements.

From there, it’s a process of learning and improving, and assessing your results.

If trying it out is this easy, it makes sense to invest in it. This is a win win situation where you’ll gain from anything you commit to. It’s probably time to give AI marketing software some good thought and get on this before your competitors do.

Build your brand and sales results faster and better. If you believe in growing a more successful business, this should be a fun and worthwhile experience.

Call me at 416 998 6246 if you’re ready to hire a digital marketing specialist and investigate and test AI Marketing Software.

 

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High Value Luxury Car Insurance | BMW Porsche Ferrari Audi Mercedes Benz Los Angeles Miami New York Vancouver Toronto Phoenix Houston

Luxury Car Insurance – EV, Hybrid or Gas

Across the country, you’ve likely seen more high end luxury cars on the roadway. Manufacturers are building more high priced gas powered/hybrid perforance cars and the race is on for electric powered vehicles.

You’ll be surprised at the performance and features of the new releases this year. Check out the videos below.

With luxury car buyers anticipating upcoming releases of expensive luxury cars including the Porsche Mission e EV, we might also want to review auto insurance for them. Will repairs be more costly? Are they heavier and more stable in snow/ice conditions?



The demand for luxury vehicle insurance (called luxury car insurance) has grown substantially. Porsche, Lamborghini, Ferari, BMW, Audi, Mercedes Benz, Bently, Rolls Royce, and other brands are producing some very interesting new electric luxury cars. That means owners may need review their auto insurance coverage.

Special Insurance for a Special Group of Drivers

Graphic courtesy of carmagazine.co.uk

Not all insurance companies are interested in providing policies for high end, luxury classic collector, or high value automobiles.  Expensive cars however do represent a unique seet of liabilties and unique auto insurance coverage.



Your Porsche, Mercedes Benz, BMW, Maserati, Bentley, Lamborghini, Ferari, Rolls Royce, or Jaguar is not just another vehicle. Insurance specialty coverage gives you the peace of mind that your luxury vehicle is fully covered and that your policy will meet your needs and claims if you’ve involved in an accident. You’ll need to search for that and I have a short list of top luxury auto insurance brokers below.




Electric Luxury Cars are All the Rage

It seems like a new electric luxury model is being released every month. Attention is moving away from Tesla to new group of electric car manufacturers.  Below is Jaguar’s new concept car called the I Pace SUV.

Photo courtesy of Jaguar Canada.

And how about this beauty Luxury EV from Lucid Motors? 240 mile range with 400 HP!

Luxury EV Lucid Motors

Fisker Electric Vehicle – 400 mile range and 161 mph.

Tesla Model S P90D – a 270 mile range for $118,000.

The Tesla Roadster – 600 mile range and founders series pricing at $250,000.

Specializing in High Value Automobiles

Listed below are some of the best high value, luxury car insurance carriers specializing in in luxury cars and high priced vintage and classic cars. These companies understand expensive automobiles and their owners and provide policies more suitable to their needs.

If you’ve read this post on which cars are most expensive to insure, you know that a cars price tag doesn’t always mean more pricey insurance rates. And when you shop around specifically for  car insurance for luxury automobiles, you’ll eventually find those insurers who offer better rates. Even for luxury vehicles, it’s shop and save!




In some states, provinces and jurisdictions there is a trend to limiting auto insurance coverage. In Vancouver BC for instance, the BC government has dropped coverage for luxury cars. They stated that regular car insurance buyers were subsidizing the more costly car’s protection.

It’s left a lot of wealthy Vancouver drivers looking for coverage for their high value automobile, and they’re switching to Alberta for their policies.

The fact is, that many luxury cars don’t get driven much. They are low use, special ocassion vehicles and when usage based telematics devices are used, the luxury car driver can prove the car is being driven safely and infrequently. It’s factors like these that should help avoid the disappearance of luxury car insurance.

The key factors in which luxury car insurance provider to choose comes down to:

  • higher limits of collision coverage
  • the ability to complete repairs using genuine manufacturer’s components
  • access to preferred repair shops
  • avoiding usual ‘comparable’ vehicle replacement policies




Check out the Navigation system on the New Bentley GT

Do You Think the Mercedes GT Roadster is Looking more like a Porsche?

Here’s Forbes look at the best luxury cars arrving in 2018.

How much is auto insurance for the top mid-range priced luxury cars?




Luxury Car Insurance Insurers

Hagerty Insurance Agency, LLC
P.O. Box 1303
Traverse City, MI
49685-1303
www.hagertyagent.com

New Insurance
2855 S 4th Ave Ste 127
Yuma Az 85364
Phone : 928-792-1312
Phone : 949-791-1312
www.newsinsurance.com

Britton Gallagher
One Cleveland Center, 30th Floor
1375 East 9th St.
Cleveland, OH 44114
Local Phone: (216) 658-7100
www.brittongallagher.com

Insurance Suffolk
14 Roosevelt Avenue
Port Jefferson Station, Long Island, NY 11776
www.insurancesuffolk.com

Dempsey & Siders Agency, Inc.
6725 Miami Avenue, Suite 102
Cincinnati, Ohio
45243-3158
www.dempsey-siders.com

Swingle, Collins & Associates
13760 Noel Road, Suite 600
Dallas , TX 75240
(972) 715-8700
www.swinglecollins.com

 

Cheap insurance is often not a priority among luxury car owners who need customized coverage for their Porsche, Mercedes Benz, BMW, Maserati, Bentley, Lamborghini, Ferari, Rolls Royce, or Jaguar. The key is to ensure the value of the car is protected. High end luxury cars are a big investment even for wealthy owners.



Inquiry about luxury car insurance in Los Angeles, Phoenix, Vancouver, Seattle, New York, Miami, Dallas, Houston, San Diego, Toronto, San Francisco Bay Area, and Chicago.

Find the lowest insurance rates in your city: LA auto insurance, Boston auto insurance, Phoenix car insurance, San Francisco car insurance, San Diego boat insurance, Seattle truck insurance, New York car insurance, Indianapolis SUV insurance, Detroit SUV insurance, Indianapolis Car Insurance Quote onlineToronto car insurance quote, or Chicago car insurance.

 

SEO for Real Estate Agents – Special Offer

Affordable SEO Services for Smart Realtors

Word of mouth always heads online.

When you meet prospects or contact them, they will Google your name. They want to know more about your credibility and build a case for hiring you. They will find you on Google, and what will they find?

Is Your Website Killing your Business?

If your website looks awful, has poor content, and you have no social media presence, this poor picture ruins the hard work you’ve done to build your reputation and presence.  They’re not seeing the real you, but for them, your Website is you.

So come on, let me help you get the basics covered and launch a convincing real estate website. This is an exceptional offer to get you looking respectable and as a credible Local Realtor they can trust. We all have to start somewhere.

Here is what You’ll Receive:

⦁ a current website audit to discover issues and opportunities and fix any technical problems

⦁ conduct keyword study, and content strategy plan for a new site (or current one)

⦁ setup a simple, attractive WordPress website (if you don’t already have your own website)

⦁ 10 optimized blog posts posted over one month period with visuals relevant to your local market

⦁ 3 articles for posting on other websites (outreach)

⦁ optimize your website for SEO and visitor engagement

⦁ social media posts and optimization for  1 month

⦁  free copy of the new 2017 SEO / Content Strategy Guide 1.0

⦁ discuss what you need to do to take your site high when you’re ready and able to do it

 

Getting Unstuck and Online the Right Way

Why would I go through all this effort to work with you? I want to do something generous yet I want to make it easier for you to get started and keep going. You’re not going to start at the higher price levels. That makes sense, so let’s do this cheapie so you can get your lead generation and conversion process up and running. It’s all about stopping procrastination and moving forward.

Let’s Get Rolling!

The web and social channels are too important now. Forget about a bad housing market being the biggest threat to your career. It’s your own invisibility and lack of branding that will kill your real estate sales career.

Introductory Real Estate Marketing package:  is $US 495.00 or $CAD 595.00

Call me now at 416 998 6246. It’s that easy.

The Secret to Building New Clients in Remote Locations – New Business Development Series

Your Best Clients may not be in your Home City

They might be anywhere out there, and you’ll need a plan/strategy to reach them and work with them. Have you avoided doing this because you couldn’t visualize how to do it? Well, let’s fix that shall we.

Creating new clients in remote locations seems daunting and impossible for small business owners, yet many entrepreneurs and SMB owners have done very well at this. I’ve done it myself successfully  in San Diego, Los Angeles, Boston, San Francisco, Chicago, Vancouver and London UK, and I want to be even better this time.

In fact, for some manufacturers and service providers, perhaps you, it’s an imperative to be able to find our target customers dispersed over the vast North American landscape.  Local just got a whole new meaning.

“they turned out to be great clients who generated the best times of my life”

I’ d like to help you accelerate your journey into new business development so you can acquire the best customers of your life. They’re out there, but it takes some smarts to find them. Forget the usual inhumane, high pressure sales tactics you’ve been bred on.

There’s a different approach here that’s better. And that approach is used by many of the people whom you see online and which you found to be fascinating people. You didn’t actually find them. They found you, and I’m about to explain how some of these super effective people manage to get crazy good clientele, one’s they could never get via advertising and cold calls.

You’re Their Dream Provider and They’re Waiting for You

For the sake of brevity, let’s cut to what really matters to clients from Boston or Charlotte to San Diego or Los Angeles. They all want to be served by providers who are relevant and who make them believe in their own mission and purpose. They’re looking for more than just technical competence – which is what everyone is trying to sell.

Through experience they may know that slick, scaled up providers can deliver a very disappointing business partnership.

If you focus on relevance, sincerity, credibility, and building engaging connections, clients will clamor to work with you. Even if you lack the expertise/capability they demand, they may still decide you’re worth working with, even if you’re thousands of miles away. And if you’re a master at what you do or have an outstanding product, then even better.

Don’t believe that they already have what they want or that it’s available. They probably don’t. They could be waiting for you to show up.

Reach, Relevance and Connection

But how do you get the message out about your company and its philosophy and then build relevance to target prospects in small communities such as Bradenton Florida, Oceanside California or Kelowna, Canada?

You do it through the 3 simple tasks of reach, relevance, and connection. And you do it according to an expert level strategy (we’ll get to that whole topic later).

1. Reaching Your Target Prospects in Cucamonga among other Places

Your target audience is besieged with phone calls, advertising, emails, and direct sales approaches. They tend to see all marketers as noise. Unfortunately, you’re included in that noisy ocean of blah. The medium is the message they say, so using aggressive ppc, email, and cold calling means you start right off the bat as someone they should avoid. First impressions are tough to overcome.

The best reach tool is a high subscription rate, web and content marketing campaign which may include your website, local media websites in your target cities, and local newspapers. The content is strategically written and designed to rank high Google searches, and to create engagement for specific industries in specific geolocations. That’s followed by a boots on the ground friendship and relevancy campaign by a business development/client success strategist who likes those kinds of clients.

2. Establish Relevance

With their noise filters on high, prospects have very defined ideas of what or who they should pay attention to. Your content, branding, and initial exposure needs to be well thought out — in other words very strategic. Your research will ferret out the attitudes, needs, gaps, failings, and decision processes of your target prospects. Then you can position your material and UVP to hit home emotionally.

And that content is so critical. Your choice of issues, news, technology, market events and perspectives tells them whether you’re tuned in to what they feel matters.  Topics, keywords, people, perspectives, and timing collectively send a message that you’re sympatico with them.

Think about how a provider would reach you best. They’d likely discover your business online, usually in an unguarded moment where they they’re surfing or they stumble upon it. It could be a mention on someone’s blog, an article on the local tv station’s website, or when they found you in a Google search. Something in that content hit a nerve. You need to know what that nerve is.

“When you advertise, their guard is up and it’s impossible to make the necessary emotional connection regardless of the carefully crafted success story you’ve prepared”

In the moment they found you, read your story, and identified the issues you discussed, they quickly realize your business is relevant to them. This is when they visit your Website, check you out on Linkedin, and Google you and your product/service to dig deeper. A simple process everyone follows today.

And when they find your web content, it’s relevant to them and they begin to open up emotionally to the idea they’ve found the right provider. It’s that “ah ha” moment and you’ve put your relationship on rock solid ground.

3. Build a Strong Personal Connection

I walked into a retail store in San Diego, created and developed a connection with the co-owner. Within 4 days, I was his new digital marketer. He had a sales issue along with concerns about the long term future of his business, which I didn’t know about.

In our conversation, I created a real, human connection, which gave me time to present my services in a casual, unthreatening way. Meetings became more progressive and targeted and I established my relevance personally (I had other San Diego clients, liked the same sports, and was enthused about being in his store and his beautiful city).

I understood his personal mission, beliefs and values, from his nieces to his business ambitions to where he originated from — the New England area. And I was a source of strength for him to work with his business partner.

I rediscovered that making friends with your clients is the essence of good business. These friendships bring a lastingness and positive expectations about ongoing growth and success and become the fuel that drives growth and willingness to take risk. These are human, personal things, not something a big, slick digital agency can help with.

Boots on the ground, means you’re there, personally and emotionally wired in.

Dig Deep and Travel to these Locations

If you want to do really well in a particular remote location whether it’s London UK, San Diego, Costa Rica, or the Bay Area and San Fran, ensure you know something about these regions, and that you like them. If you have a passion for these locations, it comes through in your online content, your tone of voice, and your personal disposition.

Typically, I target California, Toronto, and Vancouver because these are my favorite places. Your favorites might be Boston, New York, Charlotte, Miami, Houston or Seattle or even Cucamonga! They’re all good.

High Value – High Commitment

For B2B companies, this is vital because you’re selling a high value, high-involvement solution that can affect their business greatly. You must display a willingness to be there whenever they need, maintain good communications, and make them believe the time you’re back home is when they can flex their independence and growth muscles on their own.

“Absence makes the heart grow fonder”

Making your absence an advantage is important. Quite a few companies don’t want someone local who is around to pester them. So your distance is a selling point.

With the right targeting, reach, impact, relevance, and establishing an emotional connection with the prospect, you’ve got a good chance of them becoming your next client.

Yes, they’re kind of your dream client, but in a sense, you’re their dream provider. It works both ways, and in generating a friendship with the owner or marketing manager, you’re creating a much higher level of trust and credibility that other local providers may not possess.

People like their friends and the commitment to success is higher among friends.

So with this in mind, you’re ready to begin doing more in-depth research on targeted prospects to create the kind of focused, high quality content that will act as your first introduction to your future high quality client.

I think after you’ve mulled this over a while, you’re going to recognize the vast potential of these other markets and that a new more organic approach is how you win today.

Explore New Markets – Focusing on the Best Cities in the US and Canada

Is It Time to Grow Your Business?

Surveys show many companies are happy with their digital marketing teams and sales performance.  The economy is booming and times are good.

While things are so good, and you’re most able to expand, how outlandish would it be for you to explore new markets in the US and Canada? And over the next 6 months, you’ve got some time to build your business. And it’ll be fun.

Big Changes are Afoot

Globalization is moving more economic activity into major urban centers. A good example is Canada, where only the metro areas of Vancouver and Toronto are thriving. It’s the same in Massachusetts where Boston alone is thriving and it appears to be the same for other major US cities. This is what globalization does.

When you’ve drained the last bit of revenue in your city, it may be the right time to explore Vancouver, Los Angeles, San Diego, San Francisco and Silicon Valley, along with Seattle, Denver, Tampa, Miami, New York, Phoenix, or Boston.

Why burn yourself out in an exhausted market with thin margins? Fun, new, fresh and lucrative are better.

I’ve Done it Before Successfully. It’s Definitely Worth It

These are superb markets where I’ve served many clients in diverse industries.  The US cities such as Boston, Los Angeles, and San Diego in particular are a fantastic opportunity in volume and variety. An approach to deliver a fresh new service and approach they will love.

If you’re going to penetrate new markets, you must do it with focus on specific cities. A general approach, not adapted to the business and lifestyle in these cities won’t work.  If you want to capture Los Angeles, SD County, or the booming lower mainland of BC, you need to drill down and have someone there.

Certainly there are challenges in expansion, yet comparatively today, success is much more common. And it can be conducted efficiently, beginning with a strategic plan and testing approach. The payoff could be a 100% to 200% growth in sales. The growth in my own solo consulting business revenue was 600% with my best year at $180k.  For your business, the potential is obviously far higher.

 

From Los Angeles to Houston to Chicago and New York and Boston, to London UK, I’ve enjoyed developing new clients in many cities. It is a fun, fascinating and rewarding business opportunity.

Call me now at 416 998 6246 and to explore the opportunities.