Success

Preparing for the Post Pandemic Boom

Winning in the Post Pandemic Market What can you do when the economy sucks and sales are slow? Work harder?  How about preparing to be the market leader when the economy has its turnaround? Crises are actually opportunities to prepare for the next growth wave where consumers have a different mood and the competitive playing…

digitalmarketing

Digital Marketing Audit Special Offer!

Digital Marketing Review Are you struggling like most realtors at digital marketing?  Are you confused about which content works, which channels produce, and how to convince prospects to work with you? An in-depth review of the crucial things you’re not doing and how to do them strategically is just part of the solution you need…

real estate

Branding Strategy for Realtors Mortgage Agents

Realtor Branding You might ask why out of 500 visits to your website, only 1 visitor might actually contact you about a listing. That low conversion rate is very typical and it’s the obsession of the latest trend in digital marketing – harvesting the few web visitors you have, rather than building on what you…

Agency

How to Take Your Marketing Agency to the Next Level

The Marketing Agency If you didn’t read my post on Paul Roetzer’s amazing book called The Marketing Agency Blueprint, you should absolutely read it. He discusses a variety of current opportunities, threats and transformations and provides a blueprint of how to build a dominant position in digital marketing. The biggest failing of business leaders is a…

Branding | Prospecting | real estate

Brave New World for Real Estate and Mortgage Agents

Branding For Realtors & Mortgage Agents Personal branding is big now.  But doing it well is far from easy. How we present ourselves online and in person plays a key role in how we’re positioned for success. Our persona or self-image can be shaped and it must be shaped for us to be the “solution” others…