Travel SEO Strategist Job/Role Description

Travel SEO Strategist Job/Role Description

Travel SEO/Content Strategist Role Role: Responsible for developing and executing effective SEO strategies and content plans to increase traffic, brand awareness, lead quality, engagement, and revenue. Travel company managers know SEO strategy and content development are critically important to marketing performance. Basic SEO isn’t competitive. Reaching consumers online is the best, cost-effective driver of leads…

Is The Search Monopoly Killing Small Business?

Is The Search Monopoly Killing Small Business?

You Can Save Your Small Business If you’ve noticed your Google rankings sinking this year, you’re not alone. Small business continues to get hammered by Google who continues to enjoy a monopoly on web search. Small businesses are seeing their visibility universe shrink slowly and silently each month. Many toil with minor issues but lose…

Key to High Rankings: Effective Outreach

Key to High Rankings: Effective Outreach

Outreach and Link Building In life as in marketing, some things don’t get their due recognition and respect.  In the realm of digital marketing and SEO, outreach is the weak stepchild.  That’s because it’s not understood well and doing it well is a challenge. Admittedly, link building and outreach require confidence and tolerance for frustration,…