Monthly Archives: May 2015

Key to Profits: Content Strategy

Key to Profits: Content Strategy

Is there one marketing practice that can generate astonishing results in web traffic, leads, brand awareness, new revenue and customer loyalty? Oh yes. It’s called Content Strategy. Content strategy is the hottest topic in marketing because effectivness is something everyone is struggling with. Excellent content that hits the mark generates everything…
Web Copy that Sells

Web Copy that Sells

Your website can never be persuasive enough. Take a look at your own site and your blog. Does it grab attention? Does it get your UVP across quickly? Does it have the depth of content, topics, and copy style to persuade? Does it move visitors emotionally? Is it generating lots…