Monthly Archives: January 2015

5 Ways to Scale Up Your Business

5 Ways to Scale Up Your Business

There’s a lot of talk today about scalability in business development. Even before an entrepreneur has made their first sale, they’ve already put considerable thought into how the business can be grown. If it can’t be grown, is it even worth pursuing? You may not be ready to scale up,…
Popular Coffee Brands on Twitter

Popular Coffee Brands on Twitter

Social Media Listening Tools Are you using social media as a marketing performance measurement tool?  Twitter tweets, follower counts and other data are an excellent source for marketers. You can learn more about how consumers interact with brands and use that to improve your product/service and brand UVP. Why is…
Help! Our Brand is Stuck

Help! Our Brand is Stuck

Is your business stagnating or even beginning to fail?  Are sales falling and you’re wondering what has happened? There could be hundreds of things wrong with your product, services, promotion and customer relations, but what’s likely failing is your brand. It’s one of the most complex topics but as a…